Workshop: A Better Solution to Search? Driving Innovation & ROI in your Media Mix

  • March 18 2012
  • Resource: Multimedia
  • Mark Marinacci, ed? Interactive

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Workshop: Mobilizing Your Loyalty Program

  • March 18 2012
  • Resource: Multimedia
  • Mike Romano, SoundBite Communications

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Workshop: The Power of Promotional Loyalty

  • March 18 2012
  • Resource: Multimedia
  • Anthony Aguiar & Leigh Thornberry, IC Group

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Workshop: What’s Possible? What’s Meaningful? How to Turn Data into Actionable Customer Insight

  • March 18 2012
  • Resource: Multimedia
  • Connie Hill & David Resnick, VeraCentra

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Digital Persuasion

  • March 14 2012
  • Resource: Multimedia
  • Amy Shea

For a long time the good people who market brands and look to build loyalty have understood that changes in demographics almost always equals a shift in how people see the world. However, the demographic lens has really only in the last 10-15...Read More

Do you care about your customers? Really care?

  • March 07 2012
  • Resource: Multimedia
  • Judy Melanson

I started my career in sales.  In sales, you learn very quickly that it is much easier to sell to an existing – rather than a new - customer.  The fact that existing customers are valuable isn’t a difficult concept to grasp...Read More

Why Encouraging and Facilitating Customer Conversations is the Next "In" Trend in Marketing

  • February 29 2012
  • Resource: Multimedia
  • Alexandra Best, VP Marketing, RewardStream

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How Remote Experts Increase Customer Loyalty

  • February 22 2012
  • Resource: Multimedia

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Loyalty in the Digital World

  • February 14 2012
  • Resource: Multimedia

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