Loyalty360 Reads: April 24, 2019

  • April 24 2019
  • Resource: Daily News

Partnerships  Kohl’s to Accept Amazon Returns In order to increase foot-traffic, Kohl’s locations will begin accepting returned Amazon purchases at no charge. “We are thrilled to bring Amazon Returns at Kohl’s to all...Read More

Yotpo and Klaviyo Integrate and Innovate in D2C

  • April 24 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

Collaborations can enhance digital experience and engagement in new and exciting ways. Two companies have come to together to do just that. Commerce marketing innovators Yotpo and Klaviyo have announced an integration upgrade to create improved...Read More

Harris Poll Survey Confirms: Consumers Don’t Like Data Collection That Much

  • April 24 2019
  • Resource: Daily News
  • Corey Brueggemeyer | Loyalty360

Loyalty program members have spoken, and they seem to have one thing in common: a desire to share less personal information with companies. According to a recent survey conducted by The Harris Poll on behalf of Wilbur, 76 percent of Americans...Read More

Loyalty360 Reads: April 23, 2019

  • April 23 2019
  • Resource: Daily News

Customer Experience  REI Doubles Down on Rentals and Used Gear Sales In a play to attract millennial consumers, the outdoor retailer REI is expanding its rentals and used gear sales. “While REI, known for its co-op membership model...Read More

Oracle Innovates to Improve Employee Engagement

  • April 23 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

To help organizations keep up with the evolving expectations of the global talent economy, Oracle has announced new innovations to Oracle Human Capital Management (HCM) Cloud. These innovations help organizations create personalized and on-the-go...Read More

Ally Teams Up with Better.com for Frictionless Digital Experience

  • April 23 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

In today’s market, digital experience is a crucial part of overall customer experience. Brands find that they need to assess the entirety of the customer journey to get it just right. Some have entered into innovative partnerships to ensure...Read More

Loyalty360 Reads: April 22nd, 2019

  • April 22 2019
  • Resource: Daily News

Programs  Penguin Random House Rewards Readers The publishing company has launched a loyalty program for bibliophiles. “To participate in the program, readers can create a free account . . . and enter basic proof-of-purchase...Read More

Through Visa Next, Visa Looks to Expand Customer Offerings

  • April 22 2019
  • Resource: Daily News
  • Corey Brueggemeyer | Loyalty360

Visa has introduced a new platform with a set of beta APIs, specifications, and development tools for issuers and issuer processors to begin building and beta testing new payment products to help meet the future needs of consumers. The offering...Read More

Cambria Hotels Offers Loyalty Travelers Alternative “Nightcaps”

  • April 22 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

Keeping track of customers’ changing behaviors is essential to loyalty in the hospitality industry. For example, a new survey released by Cambria Hotels shows that business travelers’ behaviors when traveling for work have changed. The...Read More

Loyalty360 Reads: April 19th, 2019

  • April 19 2019
  • Resource: Daily News

Programs  JetBlue’s European Expansion Will Strengthen Loyalty Program The airline has added international service, which will increase the value of its loyalty points. “Expanded availability into Europe means that TrueBlue...Read More

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