Loyalty360 Reads: December 10th, 2018

  • December 10 2018
  • Resource: Daily News

Costa Uses Pre-order Option to Promote Loyalty   Costa Coffee has added to its list of recent technology-related initiatives with the London launch of Costa Collect, a service enabling customers to pre-order their drinks through the brand...Read More

Annex Cloud Executive Discusses Loyalty Technology

  • December 10 2018
  • Resource: Daily News
  • Patrick Barney | Loyalty360

Annex Cloud provides customer marketing solutions designed to help clients improve customer loyalty, referral marketing, and user generated content marketing. Its platform is intended to build customer connections and grow customer bases...Read More

Canadian Food and Beverage Industry Faces Challenges in Customer Engagement

  • December 10 2018
  • Resource: Daily News
  • Peter Mills | Loyalty360

A new report released by Eagle Eye, an SaaS digital marketing provider, reveals a significant shift in Canadian consumer dining habits and their attitudes toward food and beverage brands. This presents new revenue opportunities for Canadian...Read More

Loyalty360 Reads: December 7th, 2018

  • December 07 2018
  • Resource: Daily News

Dove Men+Care Offers a Unique Holiday Customer Experience   The most wonderful time of the year is often the busiest. To help families spend more time together while preparing for the holiday season, Dove Men+Care is giving the gift of free...Read More

Four Times Brands Have Used Gamification Successfully

  • December 07 2018
  • Resource: Daily News
  • Peter Mills | Loyalty360

Among trends in loyalty marketing, gamification presents a unique opportunity to encourage customer engagement. Games are entertaining, and customers might get a hankering to be entertained at a time when they didn’t necessarily have a...Read More

HomeAway President Discusses Technological Evolution

  • December 07 2018
  • Resource: Daily News
  • Patrick Barney | Loyalty360

The Expedia Partner Conference, hosted by the Expedia Group in Las Vegas, Nevada from December 5th to December 7th, brought together executives in the hospitality, tech, and travel industries to discuss a variety of topics germane to customer...Read More

Loyalty360 Reads: December 6th, 2018

  • December 06 2018
  • Resource: Daily News

When It Comes to Retail Demographics, Silver Isn't Second Best   Like youth, marketing budgets are often wasted on the young.   Millennials are the least brand loyal consumer generation we’ve seen in modern times. The same...Read More

MileagePlus Named Top Airline Loyalty Program in the Americas

  • December 06 2018
  • Resource: Daily News
  • Peter Mills | Loyalty360

MileagePlus, the loyalty program for United Airlines’ customers, has been awarded the 2018 Frequent Traveler Titan Award as the leading and most innovative airline loyalty program in the Americas. The Titan Awards are awarded to one airline,...Read More

Everise Acquires Trusource to Improve Customer Experience

  • December 06 2018
  • Resource: Daily News
  • Peter Mills, Loyalty360

Singapore-based Everise, parent company of C3 (CustomerContactChannels), has announced that it has signed a binding agreement to acquire Trusource Labs. The acquisition is expected to close before the end of 2018. Trusource Labs specializes in...Read More

Loyalty360 Reads: December 5th, 2018

  • December 05 2018
  • Resource: Daily News

The Generation Gap Is Shrinking for Customer Expectations   From millennials to baby boomers, Americans are divided on a wide range of issues today. But when it comes to expectations for customer service, they have much more in common than...Read More

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