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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
McDonald’s Offers Chance to Win VIP McGold CardMcDonald’s is offering a chance to win a VIP McGold Card. Customers will have the chance to win the elusive McGold Card by ordering through the McDonald's app every day through the...Read More
Chick-fil-A has dropped its first merchandise collection, called Chick-fil-A Originals.
The limited collection includes products that showcase the chain’s menu offerings, such as “I Heart Waffle Fries” hoodies and &ldquo...Read More
L’Oréal Enters the MetaverseBoth L’Oréal and Charlotte Tilbury have entered the metaverse that let people take their Web 3.0 style to new levels of detailed personalization. L’Oréal is working with Ready Player Me for the avatar...Read More
McDonald’s has partnered with VAIN to release upcycled clothing. The Helsinki-based fashion label VAIN’s unique collaboration uses McDonald’s employee uniforms as the base for a collection of upcycled garments. The uniform's...Read More
Love them, hate them, or don’t understand them, NFTs are one of today’s hottest topics for marketers. And they are here to stay. A technology that just a year ago seemed unattainable except for the most elitist of investors, today...Read More
Papa John’s Appoints Chief People and Diversity OfficerPapa John’s announced the appointment of Elias Reyna as the Company’s new Chief People and Diversity Officer. Mr. Reyna will lead human resources...Read More
Saks has partnered with the Elton John AIDS Foundation to celebrate the launch of its 2022 holiday campaign. The campaign kicked off with a light show and window unveiling at the Saks Fifth Avenue New York Flagship, featuring a special performance...Read More
Caesars Sportsbook Launches in MarylandCaesars recently launched Caesars Sportsbook in Maryland. Eligible sports fans can now enjoy mobile sports wagering experience on iOS, Android, or desktop while taking advantage of rewards and special...Read More
Iris® Powered by Generali, provider of a proprietary identity and cyber protection platform, recently released the findings of its sixth annual Holiday Shopping ID Theft survey. The annual survey polls consumers on their holiday shopping...Read More
Link to Part 1: https://loyalty360.org/Content-Gallery/Daily-News/Best-Practices-for-Revamping-a-Loyalty-Program-%E2%80%93-P
It would be easy for brands that have a successful loyalty program in place to simply leave it be and let it do the work...Read More