Breach Prevention Basics: Cybersecurity Lessons from the SolarWinds Attacks

  • March 08 2021
  • Resource: Loyalty Today
  • TOM CALLAHAN, PDI SOFTWARE

We live in a world of clickbait and algorithms that favor the most extreme titles, opinions and content. Add in the real challenges individuals and corporations faced over the last 12 months, and we may be tempted to ignore certain big stories in...Read More

Contact Centers Play an Important Role in Customer Loyalty

  • November 12 2020
  • Loyalty Management: Articles
  • Brad Snedeker, Product Marketing Director, Calabrio

The COVID-19 pandemic has dramatically shifted daily routines, forcing business leaders to react quickly to adapt engagement strategies and support for employees and customers. Almost immediately, hundreds of thousands of support agents and...Read More

The power of customer data [VIDEO]

  • March 08 2021
  • Resource: Loyalty Today
  • The Comarch Team

This #loyaltyexpertsvoice episode features Bartosz Demczuk, Comarch's Consulting Director for the Middle East & Asia markets, explaining why collecting #customerdata is so important these days. Additionally, Bart reveals what you can learn...Read More

Why Marketers are Victims of Inflated App Reviews

  • November 06 2020
  • Loyalty Management: Articles
  • By Brian Levine, vice president of Strategy and Analytics at Mobiquity

For brands, it’s a good time to have a mobile app. In Q3 this year alone, consumers spent $28 billion on apps and clocked more than 180 billion hours using apps each month in July, August, and September. A significant driver of the pandemic...Read More

Delivering Email Best Practices by the Boatload with Norwegian Cruise Line [Guide]

  • March 05 2021
  • Resource: Loyalty Today
  • Julian Bracey-Davis, Cheetah Digital

At Cheetah Digital, we’re fortunate to work with some of the biggest and most respected names in the travel and hospitality industry, including brands located all across the seven seas.   One of our favorites, Norwegian Cruise...Read More

Maintaining Compliance with International ‘Do Not Contact’ Regulations Remains an Issue for Companies

  • October 06 2020
  • Loyalty Management: Articles
  • Eric Tejeda, PossibleNOW

There are several compliance laws and regulations at the state and federal level that many businesses could be violating without knowing it. Issues surrounding Do Not Call, Do Not Email, Do Not Text and Do Not Mail are important topics of...Read More

The History of Customer Loyalty Programs

  • March 05 2021
  • Resource: Loyalty Today
  • Sandra Sydlik, Stuzo

As early as the 1700s, retailers started implementing programs to create loyal customers. Today, technology has empowered the customer with more information, choice, and flexibility than ever before, and created a retail climate in which customers...Read More

How Companies Can Take Full Advantage of Checkout-Free and Remote Order Entry Systems Taking Over the Retail Sector

  • October 05 2020
  • Loyalty Management: Articles
  • Joe Scioscia, VP of sales at VAI

Many retailers have increased their adoption of contactless checkout in an effort to follow social distancing guidelines, especially in sports stadiums across the United States. Joe Scioscia, vice president of sales at VAI, discusses why checkout...Read More

Protecting Your Business Across 100% of the Purchasing Journey

  • March 04 2021
  • Resource: Loyalty Today
  • The Forter Team

Customers interact with merchants in numerous ways – through websites, mobile apps, and brick and mortar stores.Today, the purchasing journey spans across devices, platforms, and locations as more consumers demand omnichannel options...Read More

4 Steps to Setting Up Customer Service Programs for Long Term Success

  • October 05 2020
  • Loyalty Management: Articles
  • Fara Haron, Majorel

The last several months have taught businesses that the current environment of remote work isn’t going away any time soon. While the initial move was swift and left a lot of companies to fix environmental and technology issues post...Read More

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