Running Promotions on Social Media, Legally Speaking

  • September 17 2021
  • Resource: Loyalty Today
  • AMANDA WARD, Prizelogic

Running a sweepstakes or contest on social media is an easy way to connect with your customers in a medium they’re already frequenting. According the Pew Research Center, around seven in ten Americans say they use a social media site, and...Read More

Contact Centers Play an Important Role in Customer Loyalty

  • November 12 2020
  • Loyalty Management: Articles
  • Brad Snedeker, Product Marketing Director, Calabrio

The COVID-19 pandemic has dramatically shifted daily routines, forcing business leaders to react quickly to adapt engagement strategies and support for employees and customers. Almost immediately, hundreds of thousands of support agents and...Read More

How to Create an Amazing Customer Referral Program?

  • September 16 2021
  • Resource: Loyalty Today
  • Rani Joseph, Xoxoday

As marketing and sales professionals, one of your foremost goals would be to increase customers and to ensure that your existing customers stay with you. In fact, a number of businesses combine the two goals. How? Through customer referral...Read More

Why Marketers are Victims of Inflated App Reviews

  • November 06 2020
  • Loyalty Management: Articles
  • By Brian Levine, vice president of Strategy and Analytics at Mobiquity

For brands, it’s a good time to have a mobile app. In Q3 this year alone, consumers spent $28 billion on apps and clocked more than 180 billion hours using apps each month in July, August, and September. A significant driver of the pandemic...Read More

Buying a Car Won’t Be This Hard Forever — But It Will Be Different

  • September 15 2021
  • Resource: Loyalty Today
  • Melis Unsal, Salesforce

Supply-chain challenges, microchip shortages, and the continued threat of COVID-19 have changed the automotive industry over the last 18 months. With millennial and Gen-Z consumers overtaking the market, there is more upheaval ahead...Read More

Maintaining Compliance with International ‘Do Not Contact’ Regulations Remains an Issue for Companies

  • October 06 2020
  • Loyalty Management: Articles
  • Eric Tejeda, PossibleNOW

There are several compliance laws and regulations at the state and federal level that many businesses could be violating without knowing it. Issues surrounding Do Not Call, Do Not Email, Do Not Text and Do Not Mail are important topics of...Read More

7 Ways to Accelerate Your Approach to the Future of Work

  • September 14 2021
  • Resource: Loyalty Today
  • Matt Ede, ICF Next

I was recently asked an impossible question during a Society for Human Resource Management (SHRM) webcast. “What is the reputational risk of not moving to a hybrid way of working?”It was an interesting query from a nervous HR...Read More

How Companies Can Take Full Advantage of Checkout-Free and Remote Order Entry Systems Taking Over the Retail Sector

  • October 05 2020
  • Loyalty Management: Articles
  • Joe Scioscia, VP of sales at VAI

Many retailers have increased their adoption of contactless checkout in an effort to follow social distancing guidelines, especially in sports stadiums across the United States. Joe Scioscia, vice president of sales at VAI, discusses why checkout...Read More

Moving Forward: How Cinemark Continued Building Loyalty Through the Pandemic – featuring Andrew Sonnichsen [Interview]

  • September 10 2021
  • Resource: Loyalty Today
  • Jim Tierney, Clarus Commerce

This interview is part of our Moving Forward Blog Series, where we ask major brands how they’re adapting to changing consumer expectations from a loyalty perspective post-pandemic.    It’s amazing how so many brands...Read More

4 Steps to Setting Up Customer Service Programs for Long Term Success

  • October 05 2020
  • Loyalty Management: Articles
  • Fara Haron, Majorel

The last several months have taught businesses that the current environment of remote work isn’t going away any time soon. While the initial move was swift and left a lot of companies to fix environmental and technology issues post...Read More

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