Fast-changing media, ecommerce and constantly-connected consumers are among the reasons that building and keeping customer loyalty is one of the major challenges marketers are...Read More

As competition for customer share of wallet continues to increase, having an accurate and complete view of customer information is critical to effective implementation of customer...Read More

It was the one question they forgot to ask. The bank designed a complete digital transformation that included sophisticated mobile and digital self-service platforms, which empowered...Read More

The summer season might be wrapping up, but the effects of the season will last a lifetime for many travel enthusiasts.  Summer is a time when many families take vacation...Read More

As much as I hate to admit it, my phone is an extension of myself.  It's on me at all times, and gets juggled around while I do my daily activities - commuting, relaxing...Read More

Increased understanding of customer policies, enhancing customer satisfaction and boosting retention, through interactive, personalized video – online and in real...Read More

When it comes to brands, consumers have far too many buying choices. They have come to expect having this array of choices and that means their loyalty to your particular brand depends...Read More

“The customer is always right” may have been superseded as a mantra for many companies, but virtually every business has a 21st century equivalent in its mission...Read More

“Focus on your best customers.” “Go after the big fish.” “Drive greater customer profitability.”You have probably said some version of these...Read More

Eighty-one percent of consumers admit it is frustrating to deal with a company that does not make it easy to do business with them. In other words, when building and maintaining...Read More