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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Who the heck doesn’t like a good sub sandwich? Many of us find ourselves eating one at least once a week. They’re simple but versatile. On a day you’re feeling good, you can load one up with lean meats and veggies. If instead you...Read More
I’m not much of a traveler, but I hope to do more exploring in the future. These days, as I’m learning more about hotel reward programs, I’m coming to realize that today’s hospitality brands have some offerings that could...Read More
Customer retention in the hospitality industry depends heavily on cultivating consumer loyalty through offering relevant, meaningful experiences. These days, crafting such experiences means listening to consumers and gathering data that shows that...Read More
This is the second installment of our talk with Jennifer Leitman, EVP of Marketing for The Family Coppola. For Part I, click here.
How are you getting employees engaged in the Coppola Rewards loyalty program?
Our employees are our...Read More
This is the second part of our interview with Jose Costa, CEO of For Eyes. To read Part I, click here.
At MAACO, you looked at taking operation pieces out of the way. It seems like you’re doing similar things here, letting doctors be...Read More
“In vino, veritas.”
There’s nothing quite like savoring a glass of wine. Once my college days were behind me, once I grew out of drinking Pabst Blue Ribbon, I came to appreciate uncorking a good bottle and spending the...Read More
We don’t typically get excited about spending money on the things we need. Oil for the car? A routine pain. New drywall after your kids go too rowdy? Woof. The excitement of buying stuff we don’t need trumps these experiences by far.
My extended family has a tradition. Each year, when we gather for Christmas, we play a family poker game. That’s really the only time I ever play poker, and I always lose all my money. In short, I’m a terrible player. I’m sure I...Read More
When your company was founded by and reflects the name of the director of The Godfather, you’re probably headed for success. The Family Coppola has been leading in various ventures, from The Coppola Hideaway resorts to a quarterly literary...Read More
The bespectacled among us know the drill. Once every year or two, you get your eyes checked, and if things have changed enough (and you usually know in advance whether or not that’s the case) you get a new prescription. Once you’ve got...Read More