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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
While economists proclaim that the Great Recession officially ended in June of 2009, its deep effect on the consumer mindset is still well-entrenched. At the same time, most businesses have not fully recovered from the tremendous setbacks they...Read More
Social media, mobile marketing and behavioral advertising have created a fundamental shift in communication. Your ability to maximize customer relationships continues to require an enterprise-wide "360 degree customer view" at all...Read More
By definition, Customer Intelligence and Loyalty make great bedfellows. Customer Intelligence — how marketers capture, manage, analyze, and apply data —supplies loyalty programs with deep customer insights that fuel real-time offers...Read More
Today, market analysts and forecasters are proclaiming customer intelligence as the new competitive weapon for business success. However, many marketers are confused about the meaning of customer intelligence. While many companies...Read More
Enterprise-wide programs have been talked about for the past several years and many institutions have them, but they have become especially visible recently in light of the Financial Reform Act and pending Durbin Amendment. We will...Read More
Jon Windley, Vice President, Client Advocacy - Savvis
George Scotti, Director, Channel Marketing & Account Development - Springer Science & Business Media
According to most studies, including the latest from BusinessWeek, over 60% of...Read More
Loyalty 360 CEO Mark Johnson Speaks To Fox News About Creating Loyal Customers.