Loyalty360 Brand Member Research | 2022 State of Customer Loyalty

  • November 28 2022
  • Resource: Research And Reports
  • Loyalty360

There is a realization that the focus on customer loyalty is growing considerably amongst brands. From Loyalty360’s perspective, those who do it well have several key traits in common: strong internal focus, aligned goals and vision, the...Read More

Beyond Transactions: Improving Customer Engagement with Emotional Loyalty

  • January 27 2023
  • Resource: Research And Reports
  • The Tata Consultancy services Team

Transactional loyalty programs — points, discounts, and coupons — are losing engagement as customers continually change. In the current market, these programs are only successful when they offer the best deal.  From studying...Read More

Getting Ahead of Consumer Expectations: Loyalty and CRM Trends in 2023

  • January 23 2023
  • Resource: Research And Reports
  • The Lacek Group Team

Heading into 2023, major economic changes from the past few years will impact consumer behavior. Between supply chain issues and e-commerce growth during the pandemic and the potential of a recession, understanding the current landscape of...Read More

A Guide to Building Customer-Centric Loyalty Programs: 16 Actionable Strategies

  • January 19 2023
  • Resource: Research And Reports
  • The Comarch Team

New consumer behaviors have caused a shift in focus to availability over brand loyalty. Through studying how changing consumer psychology impacts buying decisions, brands can become customer-centric, connecting with their customers more...Read More

Evolving Trends in Brand Loyalty and Customer Behavior

  • December 14 2022
  • Resource: Research And Reports
  • The Deloitte Team

Consumers continue to reinforce what they look for when it comes to loyalty. Brands can tailor their strategies and experiences to carve out a differentiated space with their loyalty members to propel their programs and drive engagement. But what...Read More

Global Customer Loyalty Report 2023

  • December 07 2022
  • Resource: Research And Reports
  • The Antavo Team

Due to the looming financial crisis and recession, the business world is facing a period of uncertainty. But even in such a turbulent economic climate, customer loyalty can be the way out. In order to help companies invest wisely into the loyalty...Read More

Crypto Engagement Strategies for Your Business

  • December 05 2022
  • Resource: Research And Reports
  • The Bakkt Team

Three years ago, your company may have been asking, “Should we have a crypto strategy?” Today, you must ask: “What is our crypto strategy?” What changed?  With cryptocurrency adoption growing, forgoing a...Read More

6 Best Practices to Boost Customer Loyalty

  • November 21 2022
  • Resource: Research And Reports
  • The GroupFiO Team

Earning and maintaining customer loyalty is always a challenge, even more so in this age of rising consumer expectations. Continually evolving technologies and increasingly restrictive compliance requirements only add to the challenge. To maintain...Read More

Email Marketing Best Practices: A Guide to Creating and Implementing Successful Email Campaigns

  • November 18 2022
  • Resource: Research And Reports
  • The ICF Next Team

With the emergence of smartphones, text messages and push notifications, there was a time when skeptics began to doubt the relevance of email marketing. However, with privacy regulations and the elimination of the cookie, email is having a...Read More

6th Annual Holiday Identity Theft Survey: An Infographic Ebook

  • November 15 2022
  • Resource: Research And Reports
  • The Iris Powered by Generali Team

Iris® Powered by Generali, provider of a proprietary identity and cyber protection platform, recently released the findings of its sixth annual Holiday Shopping ID Theft survey. The annual survey polls consumers on their holiday shopping...Read More

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