Videos & Podcasts

In reflecting on the last few months for our annual trends issue of Loyalty Management, the biggest trend I’m seeing is focus back to the basics - focus on the overall customer experience, at the top. For the last 12 years we’ve...Read More

2012 has been the year of “testing” new mobile and payment technologies including loyalty and reward programs. These new technologies have driven more change in the payments industry in the past year than over the last decade and...Read More

As we’ve just elected a president, we thought it only fair to acknowledge another group of notable leaders: the brands elected to the 16th annual Brand Keys Loyalty Leaders List. Election to the list isn’t actually a matter of...Read More

Healthcare professionals often cite patient retention as a key to success, when in reality, it’s patient loyalty that causes long-term, exponential revenue growth.READ FULL ARTICLE HERE Read More

Loyalty marketers are facing a host of opportunities and challenges as they look to build or maximize the potential of their programs, according to loyalty experts who discussed industry trends during the Loyalty 360 Engagement & Experience...Read More

Hear how the LOC Card Solution unlocks the barriers to enrollment into all loyalty programs while providing the consumer a secure, universal card or mobile app and the merchant a simplified process to access and enroll an extended audience of...Read More

In this session, Martie Woods will share how Deluxe developed a client-centered research engine to stay close to its market, gain new insight and raise the bar on the experience it delivers to its clients. Attendees will explore:   ...Read More

Consumers are being bombarded with more offers, deals and coupons than at any point in the history of commerce. Marketers are spending billions of dollars annually on these promotions hoping to drive consumers to their businesses. An outside...Read More

Voice of the Customer is about helping the enterprise create and execute a better strategy.  To be successful you need deliver an optimized service experience that leads to satisfaction, trust and confidence with the customer.  In this...Read More

Integrating Point of Sale data directly into your Email and Sms Service Provider and Centralizing customer data for insight, access and execution. Bob Hoffer, Loyalty Marketing Director at Mister Car Wash will discuss proven strategies that...Read More