Job Board

Position Summary
At CVS Health, we are a health solutions company focused on being there for every meaningful moment of health, big and small. Our retail front store business is a critical part of our strategy – it’s where and how consumers can take care of their everyday well-being with products that help with physical, mental, social/emotional well-being.

Through ExtraCare, ExtraCare+, and our rewards at the pharmacy benefit, the Loyalty team inspires 70M+ customers to choose CVS as their health and wellness go-to retailer by delivering value and the most rewarding, personalized shopping experience.

The Senior Manager, Loyalty Transformation will drive forward-looking strategy for ExtraCare, including its free and paid tiers, and health-oriented growth opportunities for Loyalty. In addition to supporting transformation of the Loyalty portfolio, you will have direct responsibility for pharmacy and health services Loyalty offerings. Your expertise in pharmacy or healthcare, loyalty and rewards, and/or consumer experiences and growth, will be critical to expanding and innovating Loyalty over the long-term and across the CVS Health enterprise.

You will work with many teams including Loyalty, Omnichannel Retail, Analytics & Data Science, Merchandising, Marketing, Consumer Insights, and Promotions and will report to the Dir of Loyalty Benefit Transformation with consistent exposure and engagement with Executive Director and VP levels. This is an individual contributor role that will engage a broader cross-functional team and dedicated partners to drive business goals.

Responsibilities

• Strategic Planning (30%)
  Use your industry knowledge and strategic thinking to help reimagine the future state of ExtraCare’s free and paid tiers to meet the needs of today’s shoppers, patients and members and transform how they engage with CVS retail pharmacy and health services.
• Program Expansion and Management (30%)
  Analyze internal and external data to pursue new opportunities aligned to ExtraCare’s future vision and CVS retail and enterprise priorities. Manage current programs and expansions as developed, including performance tracking and growth optimization.
• Customer Insights Generation (15%)
  Test new concepts with customers and develop sizing / business cases to support and prioritize new concepts. Critical contributor to executing in market testing where needed.
• Presentations & Storytelling (15%)
  Assist with developing presentations to communicate ExtraCare vision. Engage and influence leaders and peers across CVS to build alignment and excitement.
• Collaborative Partnerships (10%)
  Work with cross functional teams to ensure robust ideation and enterprise support.

Your Day to Day: 
Support Global and Regional Marketing Teams with measurement and analytics
Key Accountabilities

• Lead the marketing analytics and measurement function to improve IHG's global and regional marketing effectiveness

• Provide strategic oversight of campaign performance analysis, deliver actionable optimization recommendations and champion data-driven decision marketing across all marketing channels and tactics

• Partner with the data science team to develop cross-channel marketing optimization and measurement models (ex. Media Mix) to drive improvements to marketing ROI

• Cultivate strong relationships with Marketing, Product & Technology and other Data & Analytics teams

• Lead, mentor and develop a team of talented analysts, fostering a high-performance culture

• Present findings to executive leadership

What We Need From You:
Education

• Bachelor's or master’s degree in marketing, business analytics, statistics or other related fields; advance degrees a plus.

Critical Expertise & Experience

• 8-10 years progressive work- related experience with marketing or digital analytics

• 5 to 7 years managing teams and/or significant complex projects.

• Experience in engaging cross functional working partnerships in a global organization

• Strong decision making, influencing/consensus building and analytical skills 

• Strong leadership, team building, interpersonal and communication skills

Technical Skills and Knowledge

• Experience in developing data driven insights, using advanced measurement techniques and implementing testing methodologies

• Proficient in data analytics tools and platforms (SQL, Python, Adobe Analytics)

• Knowledge of travel and hospitality industry a plus

Location - Our hybrid work structure is an expectation of three days a week in the Atlanta GA office. This expectation may be adjusted to evolve with the changing needs of the business.

SUMMARY OF DUTIES:
The Senior Manager, Customer Experience will serve as will serve as the primary advocate for customer experience on a day-to-day basis, partnering with his/her Operations counterparts to ensure Amtrak is optimizing each customer's experience during both the normal course of business and service disruptions. He/She will be responsible for advocacy of the customer experience with focus on key service lines and regions. 

This role will focus on real time communications, service recovery, and continuous improvement. He/she will develop frameworks and guidelines to optimize customer experience in a range of anticipated circumstances, establishing a series of SOPs on which cross-functional teams can execute during both service disruptions and the normal course of service. This position reports to the Senior Director, Customer Experience and will serve as a customer champion in an effort to drive increasingly effective and efficient operations. 

Successful candidates in this role will be responsible for:
• Building integrated SOPs for ‘known’ customer experience moments (ie heat orders, delays, mechanical issues, etc.)  
• Strong collaboration and communication across operations, training, care center, and customer communications. Ensuring all communication channels are consistent and integrated (Onboard, .com, PIDs, care center, etc)
• Acting as the voice of the customer in service moments  
• AAR--continuous improvement loop
• SMEs on operational recovery from a CX POV
• Partnering with Operations to ensure a holistic recovery SOPs
• Executing key initiatives in support of our Customer Commitments 

ESSENTIAL FUNCTIONS:
1. Customer Advocate.  Brings forward customer-first mindset through defining and improving all customer first policies, procedures and service standards for service recovery, schedule changes, and high impact events. Uphold commitments as outlined in our 10 Point Pledge. Includes both reactive and proactive actions. 

2. Day to Day Customer Experience Operations. Manage daily customer experiences in line with operation partners to guide and direct actions as necessary to ensure that all operational goals are met. Writes and establishes SOPs in line with known and unknown service moments. Strong interdepartmental collaboration and communication across CXD, CNOC, CCT, Care Center and Stations.

3. CXD Playbook Development. Influences and supports the development of customer first playbook to improve real time decision making. Translate operational intelligence into customer facing communication and action plan including re-accommodation, when necessary. 

4. Continuous Improvement: Support a culture of continuous improvement by identifying areas for enhancement, experimenting with new ideas, and iterating based on results. Includes measurement, AARs, and PDCA iterative approach.

5. Cross Functional Collaboration: Best in class project leadership and cross functional communication to ensure delivery of exceptional customer experiences in line with established SOPs.   

6. Technology Enablement: Leverage technology and tools to support initiatives and streamline processes. Initiates and supports implementation of technological improvements to enhance operational efficiency and maximize customer experience.

Overall - Provides leadership, creativity, and enthusiasm in the exercise of his/her duties, including through a demonstrated commitment to professional expertise and operational excellence for our customer experience Customer Advocate. Brings forward customer-first mindset through defining and improving all customer first policies, procedures and service standards for service recovery, schedule changes, and high impact events. Uphold commitments as outlined in our 10 Point Pledge. Includes both reactive and proactive actions.

MINIMUM QUALIFICATIONS:
• Bachelors degree in related discipline
• Strong written, oral and interpersonal skills. 
• Cross functional leadership and collaboration 
• Data analysis 
• Continuous Improvement mindset 
• Customer Oriented 

PREFERRED QUALIFICATIONS:
• 7+ years of experience
• Ability to manage cross-functional and cross-organizational processes and projects.
• Ability to develop policy recommendations based on a thorough understanding of customer insights. 
• Growth-oriented mindset, with experience innovating in an operational environment  
• Customer service and/or hospitality experience would be a plus

WORK ENVRIORNMENT:
• Works in a dynamic, fast-paced environment. The individual must manage several tasks completing them with a high degree of accuracy.
• Must be available to oversee emergency operations on short notice.
• Travel: up to 20%.

COMMUNICATIONS AND INTERPERSONAL SKILLS:
Must have excellent oral and written communication skills.

Hannaford Supermarkets started out as a fresh produce vendor in Portland, Maine way back in 1883, and is still connected to those early roots as a local market. Hannaford actively seeks out farmers and producers to join our Local program which celebrates not only local foods, but the preservation of farmland, local traditions and local jobs. The connection we have to the source of our fresh foods is core to the way we do business, becoming the first major supermarket in the United States to document that all its seafood products were sustainably harvested.

Hannaford offers a flexible work environment, with a hybrid work expectation for Home Office based positions of being physically present in the Scarborough Home Office 3 days a week. This expectation serves to nourish our culture, showcase care through flexibility, and strengthen our partnerships.

This position is a brand management role responsible for overseeing the marketing strategy and execution of Hannaford's brand programs (such as Hannaford to Go, Time Savers, Private Brands, etc.) to achieve short and long-term business objectives, brand equity and marketing goals. Leverages data and consumer insights to develop strategic plans and execute campaigns for all prioritized marketing programs, with a focus on driving growth and impact for the brand. Collaborates with brand planning, media and channel leads and other organizational stakeholders to ensure all strategies and plans are designed to achieve their objectives and set up for successful execution.

Primary Duties and Responsibilities:

• Oversee the development of annual strategic plans for each business and marketing priority, ensuring they are customer-centric, grounded in data/insights, and supported by key stakeholders and enablers

Job Title: Manager II Brand Marketing Programs Full or Part Time: Full Time

o Gain input from key leaders in Category, Merchandising, and support organization during planning process to understand business priorities/strategies to effectively build marketing strategies and objectives.

o Oversee the day-to-day management of brand plans, ensuring effective wiring, flawless execution, and continual improvement based on learning and results

o Collaborate with the Manager of Commercial Planning & Shopper to ensure that plans are integrated

o Coach the team on managing tradeoffs, communicating effectively, and working collaboratively across the organization

• Create and oversee the development of marketing strategies to support business priority objectives, incorporating market/competitive dynamics, objectives, strategies, target customers, positioning/message strategies, and timing.

• Partner with the Private Brand team and develop and execute Marketing launch strategy for new Private Brand product lines and new brand launches (e.g., Nature's Promise)

• Review all campaign content and creative to ensure consistent brand messaging throughout all platforms.

• Manage and develop a high functioning team of Program Leads that serve as marketing strategists for all priorities. Support growth and development of team members through everyday coaching, IDP's and annual reviews

• Lead development of measurement plan to gauge results of marketing programs and drive continuous improvement.

• Provide visibility to and seek feedback on program strategies, plans and results to stakeholders and leaders throughout the organization

• Support development of research plans to inform marketing strategies (customer perceptions, market positioning, promotional offerings, etc.)

• Maintain deep knowledge of our markets including regional and consumer trends, competitors, customers, and cultural differences

• Inspire and guide direct report(s) to continuously strive for and achieve new levels of performance and efficiency

• Act as an advocate and champion of the Marketing function in creating a work environment and generating creative output that demonstrates growth impact, customer centricity, and a collaborative approach to work

Qualifications and Experience:

• In-depth understanding of business process and strategy

• Experience with strategy development, strategic communication and storytelling (minimum 7 years)

• Experience in brand management, marketing and/or commercial planning (minimum 7 years)

• Bachelor's degree in marketing or related field or equivalent work experience

• Strong understanding of marketing strategies, media channels, and branding

• Experience as a leader of people and developer of talent (minimum 5 years)

Skills and Abilities:

• Customer centricity and business understanding

• Strong communication skills, both written and verbal

• Strong interpersonal and collaboration skills

• Strong leadership skills and ability to influence at all levels

• Strong insights and analytical skills

• Ability to craft clear and compelling strategies, rooted in data and insights

• Ability to successfully manage competing priorities

• Ability to successfully manage and balance multiple projects at once

• Ability to shape and lead a high-performance team

• Ability to write clear and compelling strategy briefs

• Ability to translate data into meaningful insight(s)

Dave & Buster's is seeking a Loyalty and CRM Marketing Manager to help drive guest retention through targeted offers and CRM initiatives. This role will focus on developing and executing personalized emails, SMS, and push notification campaigns to engage and retain customers, ultimately driving long-term customer loyalty and lifetime value.  The role will also play a role in helping to manage our loyalty program across both Dave & Buster’s and Main Event.

 

Key Responsibilities:

• Develop and implement targeted CRM campaigns and guest journeys to drive customer retention, utilizing data to deliver personalized and relevant offers across email, SMS, and push notifications
• Collaborate with internal teams on content and messaging to ensure messaging is on-brand, compelling, and effective in driving conversions
• Monitor campaign performance and provide recommendations based on performance
• Responsible for creating and managing loyalty and non-loyalty brand offers within offer management platforms
• Partner with internal and external partners to fully optimize platform capabilities to drive enhanced customer engagement
• Help with in-store acquisition efforts to grow member base
• Maintain a positive attitude and focus during periods of change, ensuring continuity and alignment with company goals

What You Will Need To Have

• Bachelor's degree in marketing, communications, or a related field
• 5+ years related experience in CRM and/or Loyalty marketing
• Proven experience in managing email marketing, SMS campaigns, and push notifications.
• Hands on experience building campaigns, including A/B testing and journey creation using Salesforce Marketing Cloud (or similar platform)
• Knowledge or experience with HTML is a plus
• Familiarity with current and emerging loyalty and CRM trends
• Ability to work quickly and juggle multiple tasks
• Highly motivated with an eagerness to learn
• Ability to adapt to changing business needs, ensuring flexibility and resilience in executing marketing campaigns
• Collaborative, team-player with strong organizational skills and attention to detail

The Experience Design Director will be responsible for the end-to-end experience strategy and execution focused on eCommerce penetration, personalization, and delivering an above-standard digital customer experience. This role requires a visionary leader with a deep understanding of customer-facing user experiences. The ideal candidate will have a proven track record in driving eCommerce growth, experience working with Loyalty programs, enhancing customer satisfaction, and leading cross-functional teams to deliver innovative and effective product solutions. Their leadership style inspires teams to do their best work.

Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days. Applicants must be currently authorized to work in the United States on a full-time basis.

Duties and Responsibilities

• UX Strategy and Vision:
o Develop and articulate a clear UX vision and strategy that drives eCommerce penetration and enhances digital customer experiences.
o Identify market opportunities, customer needs, and competitive landscape to inform product direction.
o Define and prioritize product roadmaps and initiatives that align with business goals and objectives, ensuring alignment across the overall company strategy with clearly defined outcomes and OKRs.
o Infuse a multi-channel mindset that leads with mobile context first.
o Track product performance to inform future work.
o Champion human-centered design, driving best practice for problem framing and synthesis of customer and business insights.
o Influence organization level strategic roadmap discussions alongside Product and Engineering leadership.

• Customer and Associate Experience Leadership:
o Lead the overall development of intuitive, user-friendly, and engaging customer-facing digital experiences.
o Remit ownership across core eCommerce flows related to products, identity & profile, rewards, coupons, and shoppable content.
o Collaborate with Product Management, Engineering, and other key functional leaders, to create seamless and delightful user journeys.
o Fluent in user experience design, research, and content strategy processes and practices - This role will partner closely with peer Directors in UX Research, Product Management, and Engineering.

• Cross-Functional Leadership:
o Lead and mentor a team of experience designers, while also working with and mentoring product managers, developers, and other cross-functional team members.
o Foster a collaborative and high-performing team culture that encourages creativity, accountability, and continuous improvement.
o Coordinate with partners across brand success, marketing, customer support, and other departments to ensure alignment and successful product launches.
o A strong verbal and visual communicator; a strong storyteller .
o Experience growing and leading high-performing design teams.

• Performance and Analytics:
o Define and monitor key performance indicators (KPIs) to measure product success and impact on acquisition, retention, loyalty engagement, and monetization.
o Utilize data-driven insights to make informed product decisions and optimize the customer journey.
o Work closely with the Experimentation team to foster an environment of continuous learning and innovation.
• Additional job duties may be assigned as needed to meet the needs of the business and support our Values.

Qualifications

• Bachelor's degree in Human-Computer Interaction, User Experience, or related design field; or equivalent related professional experience.
• 10+ years related professional experience in b2c user experience design, design consulting, or agency, specifically in Adtech or Marketing-related digital tools.
• Experience in leadership of senior UX Designers.
• An experienced creative leader who thrives at the intersection of business and design.
• Experience across mobile app technologies and best practices (has been responsible for both web and mobile roadmaps).
• Strong leadership and team management skills, with the ability to inspire and motivate cross-functional teams.
• Excellent analytical, strategic thinking, and problem-solving abilities.
• Outstanding communication and presentation skills, with the ability to influence stakeholders at all levels.
• Experience with eCommerce platforms and other relevant technologies.
• Passion for innovation, customer-centricity, and staying ahead of industry trends.
• Experience in consulting is a plus.
• Good understanding of current GenAI technologies also a plus.

We’re looking for an experienced Marketing Director with a strong background in both paid media and content development. This role will be instrumental in driving our brand awareness, engagement, and customer acquisition efforts. You will create a cohesive strategy that leverages paid media to amplify high-quality content, fostering both immediate engagement and long-term brand growth. This is a great opportunity for a creative, data-driven marketer who can balance analytical rigor with storytelling and brand-building.

Key Responsibilities

• Strategy Development: Design and lead an integrated marketing strategy that combines paid media and content development to drive brand awareness, customer acquisition, and engagement across digital channels.
• Campaign Management: Oversee end-to-end campaign execution, from content ideation and creation to media planning, distribution, and performance optimization across channels such as Google Ads, Facebook, Instagram, YouTube, and emerging platforms.
• Content Development: Collaborate with the content and creative partners to produce compelling, relevant, and engaging content assets (articles, videos, social posts, etc.) that resonate with our audience and align with our brand’s voice and objectives.
• Paid Media Optimization: Manage and optimize paid media campaigns to maximize reach and ROI. This includes experimenting with ad formats, targeting, bidding strategies, and placement across platforms.
• Audience & Channel Expansion: Leverage audience insights and analytics to identify new channels and opportunities for content distribution and media buys. Test and scale high-performing channels to enhance visibility and drive growth.
• Performance Tracking & Reporting: Establish KPIs for both paid media and content initiatives, regularly monitoring and reporting on performance. Provide actionable insights and recommendations for campaign optimization and strategy adjustments.
• Cross-Functional Collaboration: Work closely with product, sales, and analytics teams to align content themes with business objectives and ensure a consistent brand message across all touchpoints.
• Team Leadership: Lead a team of content creators and paid media specialists externally, fostering a culture of creativity, collaboration, and continuous improvement.  
• Start Up Mindset: This role is a “hands-on role and requires a combination of strategy, planning and execution and a drive for producing results.  Must be able to change and adapt to shifting priorities and new opportunities and be comfortable with ambiguity

• Requirements:

• Experience: 8+ years of experience in marketing, with a focus on both paid media and content development, and at least 3 years in a leadership or director-level role.
• Technical Skills: Proficiency in digital advertising platforms (Google Ads, Meta Ads, etc.) and content management systems (e.g., WordPress). Familiarity with analytics tools such as Google Analytics, and experience with marketing automation platforms is a plus.
• Creative & Analytical Balance: Ability to balance creative vision with a data-driven approach to optimize content and paid media efforts for impact and ROI.
• Budget Management: Experience managing a budget across content production and paid media, with a strong focus on ROI and cost-efficiency.
• Leadership & Communication: Strong leadership and communication skills, with the ability to work cross-functionally and influence stakeholders at all levels.
• Industry Knowledge: In-depth understanding of current trends in paid media, content marketing, and digital storytelling.
• Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related field (MBA or advanced degree is a plus).
• Personality and Cultural Fit:

• At Mercedes High Power Charging, we are not just an automotive industry leader; we are also trailblazing the future of electric mobility with the agility and spirit of a startup. As a startup within a renowned global brand, we embrace innovation, scrappiness, and a builder's mindset to revolutionize the electric vehicle charging landscape. We are looking for someone who can thrive in our dynamic and entrepreneurial environment, contributing their passion, adaptability, and comfort with ambiguity to drive our success. 

  Our fast-growing startup division within Mercedes requires employees who embody the following traits:

• Startup Mentality: Embrace innovation, take calculated risks, and move swiftly to achieve breakthroughs.
• Scrappiness: Thrive in resource-constrained situations and find creative solutions.
• Builder's Mindset: Envision the big picture and lead the team in creating world-class EV charging solutions.
• Comfort in Ambiguity: Adapt and strategize effectively in a rapidly evolving industry.
• Collaborative Spirit: Foster a culture of teamwork and work seamlessly with global teams.
• Passion for Sustainability: Share our commitment to a greener future and advancing clean energy initiatives.

SUMMARY OF RESPONSIBILITIES The Brand Marketing Coordinator will support the Brand Marketing team with creative and production initiatives for the Tropical Smoothie Cafe brand. This role will focus on moving brand marketing projects from initiation to completion, including but not limited to creative assets, social media / influencer execution, photoshoots and working with agency and vendor partners. This role will have a specific focus on local initiatives but will also support national efforts.   KEY RESPONSIBILITIES Local Marketing and Campaign Support   Collaborate with Field Marketing Managers on Concepting and ideation, Brief development, Project management, and Content review.  Assist with the ideation and creation of assets for the brand’s sports partnerships by coordinating with teams to fulfill contract obligations, conceptualizing posts for organic and paid social media, and leading agencies in the development of assets.   Work closely with agency and vendor partners to ensure content aligns with brand standards and campaign goals.   Assist Media/Field team in exploration of social media tool/platform for franchisees to utilize   Communicate objectives and campaign strategies during cross-functional meetings and in brand email updates.   Assist in the dissemination of local marketing materials to field marketing team, agencies, etc.   National Marketing and Campaign Support  Provide national project execution support to the Brand Marketing team, based on workload.   Influencer and Creator Program Support  Assist the Social Media Manager with managing the brand's influencer and ambassador program. Tasks include:   Engaging with influencer content on social media and nurturing relationships with influencers that align with the brand’s tone and values.   Support influencer and creator initiatives like the TikTok Creator Exchange (TTCX) and TikTok   Creator Challenge (TTCC) by managing briefs, reviewing content and liaising with agencies. Maximizing media-unlocked value.  Discovering, vetting and contracting influencers (budget dependent).  Creating briefs and reviewing influencer-generated content.    Organic Social Media Support   Increase TSC’s community engagement / organic presence by monitoring direct messages (DMs) and comments and responding to followers.   Schedule content across organic social media channels using Sprout Social or similar social media management platforms.   Work closely with creative agency partner to coordinate and assist in managing social media and brand marketing projects, ensuring content aligns with brand standards and campaign goals.   Collaborate on the planning and execution of social media campaigns, offering ideas during brainstorming sessions and supporting evergreen content development.   Manage the development and distribution of brand swag, including influencer giveaways and surprise-and-delight moments.   Social Media Market Research and Trend Monitoring   Increase team capabilities around monitoring social platforms and identifying trending cultural moments that could elevate brand awareness through social engagement, influencer collaborations, and activations.   Conduct competitor analysis and stay updated on social trends and platform changes to inform strategy.   Conduct research into social media trends and popular culture to support the development of pitches, presentations and live campaigns.   Research and identify emerging social platforms and tools, suggesting ways to integrate them into content strategies to keep the brand at the forefront of digital innovation.   REQUIRED EXPERIENCE 1-3 years of marketing or project management experience Strong oral and written communication skills Excellent organization and timeline management Agency experience is preferable Basic understanding of print/broadcast/digital production is preferable  Restaurant and franchisee experience are a plus EDUCATIONAL REQUIREMENTS: Bachelor’s degree in Marketing or a related field required REQUIRED CERTIFICATES, KNOWLEDGE, OR LICENSES Strong attention to detail Strong interpersonal, written, communication and relationship-building skills Problem solver: resourceful and able to clarify ambiguity and create solutions in a fast-paced organization Proven project management skills with excellent organizational skills and ability to maintain composure under pressure Advanced knowledge of MS Office

CVS Health continues to experience tremendous growth! The CVS Front Store Offer Strategy team incentivizes customers to consistently choose CVS as their go-to health and wellness retailer by delivering value and a highly relevant and rewarding personalized coupon experience. The team leverages strategic, personalized incentivization and tailored customer growth strategies to drive customer loyalty and inspire shopping. 

 

We currently have an important opportunity for a Manager of Customer Strategy, FS Offer Team.  The Manager of Customer Strategy, FS Offer Team will demonstrate intrinsic curiosity about the CVS coupon experience and be a subject matter expert when it comes to understanding both the coupon marketplace and the customer dynamics driving couponing. In this role, you will contribute to developing holistic, customer-centric incentivization strategies that inspire customers to consistently choose CVS as their health and wellness retailer of choice. In this role, you will operate in an ambiguous, innovative environment and, as such, the ability to learn quickly and think critically in white space will be critical to success.

 

You will accomplish this by:

• Perform deep customer & market analyses to identify customer segments, attributes, and behavior patterns to find opportunity to improve coupon experience and profitability.         
• Drive specific business insights and provide recommendations to achieve coupon team aims.

 

You will touch and work with many teams, including Analytics & Behavioral Change, Retail Analytics, Loyalty Programs, Pricing & Promo, Consumer Insights and Retail Marketing. Manager of Customer Strategy, FS Offer Team will report to the Director of Front Store Offer Strategy.

Your Typical Day Here Could Include:

 

• Collaborating with colleagues on analysis structure: Work with coupon team colleagues identifying relevant and impactful hypotheses about our customers. Supporting the development of robust business cases to support and prioritize new concepts/opportunities. Framing and coding a structured analysis.

 

• Presenting key insights on underlying customer behavior: Presenting to leadership, often in partnership with tangential colleagues, on new insights into customer purchase and couponing behavior with quantitative and qualitative backing

 

Required Qualifications

• Analytical and problem-solving skills
• Ability to learn quickly and think critically in white space while operating in an innovative environment.
• Mastery of Microsoft Excel and PowerPoint
• 3+ years of experience in marketing, analytics, business management, category management or a related field
• The ability to communicate effectively and succinctly with a diverse range of stakeholders, both verbally and on paper, and with all levels of an organization

Preferred Qualifications

The successful candidate will be an out-of-the-box thinker who is intellectually curious with a demonstrated interest in learning. This person will need to be a self-motivated and self-directed leader, taking business questions or problems and independently structuring analytical approaches to addressing.  This person must be able to easily function in a fast paced, performance-driven environment. He/she/they must be accustomed to working on multiple tasks in parallel. This professional must demonstrate strong leadership skills, and the ability to gain credibility with team members and senior management.

 

The successful candidate will have the ability to identify and define business problems and issues and independently develop strategic, analytical, and financial frameworks to conduct analysis.  This candidate will communicate effectively and succinctly, verbally and on paper, and with all levels of an organization.

 

Additionally:

• Retail / CPG experience and / or experience with large customer data sets
• Outstanding strategic thinking and analytical skills. Demonstrated ability to frame and evaluate business questions and hypotheses and synthesize facts and insights into concrete, actionable insights.
• 2+ Years of strategy consulting experience from a top tier firm preferred
• Ability to use data & analytics to uncover root causes and drive decision-making through insights (SQL, Snowflake, Teradata experience preferred)
• A passion for a data driven understanding of customer behavior and uncovering opportunities for action.  Knowledge of analytical approaches as well as clear demonstrated customer analytics and growth opportunity identification is critical.
• Communicate in an open and honest way that quickly builds trust and respect
• Be highly motivated and possess vision, enthusiasm, and an entrepreneurial spirit

Are you ready to revolutionize the world of SME loyalty? As the Director of Product Management for Global Small & Medium Business, in Mastercard, you'll be at the forefront of driving innovation and growth for our global loyalty platform.
Your mission? To develop and execute near and future term strategies that differentiate our Customer Value Proposition, boost customer loyalty, and drive significant growth in business card usage.
Key Responsibilities
• Strategic Visionary: Develop and execute a comprehensive loyalty strategy for new and existing programs, aligning with broader business objectives.
• Operational Excellence: Ensure seamless execution of loyalty programs, collaborating closely with cross-functional teams to deliver flawless results.
• Customer Champion: Drive customer engagement initiatives to grow our Easy Savings program, delivering exceptional value to our issuer and merchant partners.
• Data-Driven Insights: Leverage data analytics to uncover valuable insights, informing strategic decisions and showcasing the impact of our loyalty programs.
• Product Innovation: Lead product adoption through compelling marketing campaigns and sales enablement tools, driving growth in both B2B and B2B2C landscapes.
• Global Partnerships: Foster strategic partnerships with global merchants, aggregators, and digital service providers to expand our loyalty ecosystem.
• User Experience: Oversee the global user experience for SME loyalty programs across 178 markets, ensuring a seamless and enjoyable journey.
• Thought Leadership: Position yourself as a subject matter expert in loyalty programs, providing valuable insights and competitive analysis.
• Team Leadership: Inspire and develop a high-performing global team, fostering a culture of innovation and excellence.
What You Bring to the Table
• A strategic mindset with a proven track record of delivering results in a complex global environment.
• Deep expertise in loyalty programs, product management, and digital user experience, while also understanding the future state of SME loyalty programs.
• A keen eye for operational excellence, with a knack for troubleshooting complex issues.
• Strong business acumen and the ability to communicate complex ideas with clarity and impact.
• Exceptional collaboration skills and the ability to influence stakeholders at all levels.
• A bachelor's degree, with an MBA preferred.
Ready to Make Your Mark?
If you're passionate about driving innovation, shaping the future of SME loyalty, and working with a talented global team, we invite you to apply.

 

 

Mastercard is an inclusive equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact [email protected] and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

 

 

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard’s security policies and practices;

• Ensure the confidentiality and integrity of the information being accessed;

• Report any suspected information security violation or breach, and

• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

The Director, Development Strategy & Analytics is responsible for day-to-day support of critical development decisions in targeted geographies for Papa Johns using a variety of data and analytics to drive recommendations. He/she will lead a team responsible for analyzing and creating presentation materials for various projects associated with efforts to expand our store network. He/she is responsible for having a deep understanding of demographics, competitors, and other related industry trends. He/she will define trade areas and analyze the influences that impact the performance of our locations that are key to business success. He/she will define and understand individual stores (or group of stores in a geography) that do not

perform to expectations. This role is responsible for strategic market planning recommendations and analysis that is critical to Papa Johns meeting business objectives.

 

Duties and Responsibilities (other duties as assigned)

• Champions and drives the growth vision within the Company and across supporting organizations.
• Works closely with the Franchise Sales Team, Real Estate, Operations, and various experts to identify and pursue opportunities to meet or exceed the Development Department’s goals for North America franchise agreement signings and unit openings.
• Manages, directs, and controls activities in the Strategic Market Planning & GIS functions to ensure maximum utilization of resources.
• Manages multiple projects simultaneously utilizing a logical, efficient approach for meeting strict deadlines.
• Proactively monitors and approves store on-line order trade area boundary, delivery service times, and store exclusive radius protection boundaries to prevent Development Agreement territory intrusion.
• Maintains vendor relationships and reviews contracts for terms, pricing, and approvals.
• Provides analytical leadership within the Development organization supporting Franchisee & Corporate growth plans and look back.
• Coaches team with clear expectations by settings goals, aligning priorities and creating plans to hit goals. Provides ongoing guidance and feedback for improved performance.

Corporate Communications is building its Data & Analytics capability to become a data & insights driven function. This will involve developing a robust monitoring setup, as well an insights creations muscle and performance measurement processes and reports for the corporate brands at a Global and North America scope.

Responsibilities

• Drive One North America Insights and Analytics for Corporate Communications
  • Serve the NA comms businesses and global corporate communications agenda
  • Lead the Corporate Reputation workstream and drive operational excellence in distilling key insights to the business
  • Work closely with Global Comms Insights leadership team to identify and build synergies between backend data build and business requirements
  • Managing and influencing senior stakeholders across the business
  • Lead RepTrak Corporate Reputation workstream together with International Insights and Brand Comms Insights leads, in the Comms D&A capability.
• Drive execution excellence for NA & Global corporate comms
  • Delivery of market, portfolio, and brand level analysis (utilizing agency delivered dashboards, templated decks, and reporting tools)and leverage business intel to incorporate considerations beyond data into insights 
  • Develop robust explanations of business performance, drivers, and optimization opportunities which lead to insight-led decision making 
  • Provide responses to ad-hoc follow-ups when double-click is required with tables/charts/stories/ dashboards/visualizations using relevant data
• Act as the SME and trusted advisor for the largest Comms portfolio i.e. NA & Global corporate comms
  • Present findings at different forums and build connections across the core business needs to deliver insights that unify the sectors
  • Proactively uncover insights that unearth new market opportunities or help to mitigate risk
  • Champion the D&A function via sharing of best practices across Comms and internally within D&A
• Performance measurement
  • Collaborate in the development of a measurement framework holistically and bring the Corporate Comms lens into the equation to find ways to track and measure how communication positively impacts the business’ objectives.
  • Roll out and implement the measurement framework to assess the effectiveness of the corporate communications executed.
• People Responsibilities: 
• Develop the market team capabilities, motivation and engagement levels 
• Managing and coaching direct reports in growing their functional and capabilities. Enhance internal knowledge and team efficiency through productivity optimization and digitalization projects
• Develop an onboarding and training program for new team members
• Set and monitor performance goals for evaluation, provide timely feedback and build meaningful developmental paths

Compensation and Benefits:

• The expected compensation range for this position is between $114,700 - $192,100.
• Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.
• Bonus based on performance and eligibility target payout is 15% of annual salary paid out annually.
• Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
• In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.

Qualifications

• An experienced Insight or Analytics professional with experience in a leading consumer goods company. 5-8 years experience
• High degree of familiarity with social & media listening, and performance. Excellent communication skills, both verbal and written, along with the ability to influence and demonstrate confidence in communications with senior level management
• Strong leadership, organizational and interpersonal skills. Comfortable managing trade-offs and resolving conflict. Experience managing a culturally diverse senior stakeholder group.
• Experience in building a high-performing and highly engaged team, and strong influence skills to work with other functions and teams not formally reporting to the role.
• Strong project management skills; track record of overseeing a portfolio of transformation projects, gained in PepsiCo, a similar scale corporate or as an external consultant.
• Experience at managing multi-country / functional projects.
• Self-motivated/self-starter with the ability to work independently.
• Change management experience including comms, HR and legal processes, IT set up and transition.
• Flexibility in adjusting & reprioritizing to meet changing needs in a fast-paced environment. measurement frameworks, and inclination towards data storytelling

Differentiating Competencies Required

• Excellent Stakeholder Management capabilities
• Effective in an evolving and ambiguous environment, including use of effective collaboration, negotiation, and influencing skills to achieve objectives and resolve issues
• High organizational agility to navigate a complex, networked organization  
• Embraces change and ambiguity 
• Inclusive, collaborative with global empathy 

Additional Comments

• Ensure adoption of the newly setup capability and standardized reports to increase impact in insights driven decision making. Train internal stakeholders on data and insights management.

The RGM Cross Lever Manager will bring MCD’s RGM efforts in driving long term, sustainable, profitable guest count growth while delivering value and affordability to guests to life. This role is responsible for teamwork across strategic activities including (but not limited to) pricing, national and regional promotions, menu, loyalty, and related field functions to support the execution and measurement of the comprehensive value and affordability strategy within the applicable value lever group (e.g., Core Menu, Mass Promotions, Differentiated Rewards and Offers).

Job Duties

• Support RGM Cross Lever Director on analysis, execution, and coordination
• Work with Marketing Strategy on overall Menu item/category role and strategy, work with Menu lever leads across RGM org (e.g. Core & Mass/Differentiated) to define implications for each lever and set business rules & guardrails/principles
• Own price paid vs menu price analysis at an item/category level to ensure menu strategy is driven
• Completes quarterly Guiding principles scorecard for national
• Supports quarterly assessment of RGM performance (coordinating updates on individual levers from lever leads) and ownership of cross-lever analysis, scorecards assessments, adherence to guiding principles, etc
• Supports analysis to set lever targets, strategy, and glidepath and evaluate gaps and LT evolution to identify corrective actions needed.
• Ownership of cross lever modeling / LT evolution of lever vision / strategy & glidepath, including guiding principles
• Build comprehensive story/narrative across all RGM levers, incorporating the “why” and connection points with broader SIP, Econ Policy teams as to how RGM drives the broader business performance
• Support holistic PE3 / leads PE3 taskforce & steering committee

Benefits eligible: Yes
Bonus eligible: Yes
Long term incentive eligible: Yes
The expected salary range for this role is $112,860 – $143,900 / per year
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.

Qualifications

• 5+ years proven experience required, 3+ years in consulting, client services and/or pricing advisory or strategy, preferred
• Bachelor’s Degree in Accounting or Finance required; equivalent experience will also be considered. MBA or Masters in Finance, Economics, Math preferred
• Ability to frame business opportunities and develop clear, concise and compelling executive-ready communications to various audience groups with minimal guidance
• Analytic Insight: Capability and experience analyzing large amounts of data using multiple data sources, develop analysis templates/tools and synthesize various findings into actionable recommendations
• Knowledge of pricing and promotion dynamics, multi-tier pricing environment, long term impact of pricing decisions
• Advanced Excel and PowerPoint skills required. Experience working with Tableau and/or other data visualization

The Senior Director, Customer Experience will serve as the primary advocate for customer experience on a day-to-day basis, partnering with his/her Operations counterparts to ensure Amtrak is optimizing each customer's experience during both the normal course of business and service disruptions. 

 

This role will focus on real time communications, service recovery, and continuous improvement. He/she will develop a framework via which to optimize customer experience in a range of anticipated circumstances, establishing a series of SOPs on which cross-functional teams can execute during both service disruptions and the normal course of service. The team led by the Senior Director will also be responsible for triaging operational impacts on customer experience in real-time, following a prioritized ranking based on key insights. 

Successful candidates for this position will demonstrate a blend of strategic thinking, leadership, cross functional collaboration and hands-on execution to deliver customer experiences in line with our Amtrak Customer Commitments. The position reports to the AVP, Loyalty and Customer Engagement and will serve as a customer champion in an effort to drive increasingly effective and efficient operations of: 

 

•    Amtrak’s Customer Communication Team (CCT)
•    Amtrak’s Customer Experience Desk (CXD)
•    After Action Reviews 
•    Customer First SOPs 
•    Customer First Service Recovery Moments
•    Upholding our Customer Commitments 

 

From a functional standpoint, the position is responsible for:
• Defining integrated SOPs for ‘known’ and/or anticipated customer experience moments (ie heat orders, delays, mechanical issues, etc.) to include recommendations on train cancellations and customer outreach protocol.
• Strong collaboration across operations, training, care center, and customer communications. Ensuring all communication channels are consistent and integrated (Onboard, .com, PIDs, care center, etc).

•  Acting as the voice of the customer in service moments including integration and recommendations for proactive service recovery.
•  AAR--continuous improvement loop.
•  SMEs on operational recovery from a CX POV.
•  Partnering with Operations to ensure a holistic recovery SOPs and guidelines.
•  Executing key initiatives in support of our Customer Commitments. 
•  Leadership and oversight of Amtrak’s Customer Communication Team.
• Overseeing departmental operating budget, business planning, capital planning and capital project management, financial modeling, and performance analysis.  

 

ESSENTIAL FUNCTIONS:
1. Customer Advocate.  Embraces customer-first mindset through defining proper communications systems management, as well as improving all customer first policies, procedures and service standards for service recovery, schedule changes, and high impact events. Uphold commitments as outlined in our 10 Point Pledge. Includes both reactive and proactive actions.  

 

2. Day to Day Customer Experience Operations and Planning. Manage daily customer experiences directing actions as necessary to ensure that all operational goals are met. Strong interdepartmental collaboration and communication across CXD, CNOC, CCT, Care Center and Stations.

3. CXD Playbook Development. Develop a customer first playbook to improve real time decision making. Translate operational intelligence into customer facing communication and action plan including re-accommodation, when necessary. On a monthly basis, he/she evaluates performance versus goals and takes actions as warranted to reduce costs, increase revenue, or enhance customer satisfaction.  

4. Customer Experience Measurement and Performance. Empowered to make decisions and take actions to support commercial operating goals inclusive of financial targets and productivity measures. Define KPIs and metrics to track the communication effectiveness, analyze data to identify trends and    opportunities, and make data-driven recommendations for improvement. 

5. Continuous Improvement: Lead a culture of continuous improvement by identifying areas for enhancement, experimenting with new ideas, and iterating based on results. Includes measurement, AARs, and PDCA iterative approach. 

6. Team Member Engagement: Foster a customer-centric culture within the organization by training, coaching and empowering employees to deliver exceptional customer experiences. Motivate individual performance, promote team development, and maintain employee morale through effective communication, recognition, and channels for feedback. 

7. Technology Enablement: Leverage technology and tools, such as ACN, and other platforms to support initiatives and streamline processes. Initiates and supports implementation of technological improvements to enhance operational efficiency and maximize customer experience.

 

Overall - Provides leadership, creativity, and enthusiasm in the exercise of his/her duties, including through a demonstrated commitment to professional expertise and operational excellence for our customer experience

 

MINIMUM QUALIFICATIONS:
• Bachelors degree in related discipline 

• 10 years or more experience;
• Strong written, oral and interpersonal skills.

 

MINIMUM KNOWLEDGE, SKILLS AND ABILITIES:
• Customer engagement experience  

• Successfully working with all levels of management, including proven ability to achieve consensus for decision making.
• Cross functional leadership and collaboration 

 

PREFERRED QUALIFICATIONS:
• Ability to manage cross-functional and cross-organizational processes and projects. 

• Understanding of operational systems and technology.
• Ability to develop policy recommendations based on a thorough understanding of departmental operations and in-depth understanding and analysis of financial data.
• Growth-oriented mindset, with experience innovating in an operational environment 
• Operational understanding 
• Hospitality and/or customer experience is a plus 

 

WORK ENVIRONMENT:
• Works in a dynamic, fast-paced environment. The individual must manage several tasks completing them with a high degree of accuracy.

• Must be available to oversee emergency operations on short notice.
• Travel: up to 20%.

 

COMMUNICATIONS AND INTERPERSONAL SKILLS:
Must have excellent oral and written communication skills.

Job Duties
 

The Director of Creative Services leads the creative strategy and execution for all visual, digital, and print materials that support the company’s brand and marketing initiatives. This role oversees a team of designers and other creative professionals, ensuring that all creative output aligns with the brand’s voice and aesthetic while driving engagement and supporting business goals.

• Collaborate with senior leadership to align creative direction with overall business goals and objectives.
• Drive the brand’s creative vision while owning brand stewardship across marketing channels and tactics, performing quality control proofing and overseeing design revisions until acceptable results are obtained.
• Lead the design and production of high-quality visual content and marketing materials for print, digital, broadcast and other mediums.
• Develop and manage the creative services capacity planning, allocating resources efficiently across different marketing initiatives and problem-solving production bottle-necks.
• Manage production schedule and coordinate creative activities to follow production, productivity, quality, and customer service standards for completion.
• Develop basic presentation approaches for reviewing materials and information presented from the Marketing Department.
• Orient, train, assign, schedule, and coach employees to meet deadlines.
• Complete performance evaluations for assigned associates.
• Submit and track annual visual marketing and production budgets.
• Demonstrate awareness & compliance with Loss Prevention and safety policies and/or procedures.

Qualifications
 

• Bachelor’s degree with graphic design emphasis preferred.
• 10 or more years’ experience in graphic design.
• 8 or more years of prior leadership experience.
• Proficiency with Mac computer systems.
• Comprehensive knowledge of Adobe Creative Suite.
• Able to troubleshoot and maintain printer/copier/workstations.
• Extensive understanding of brand development, marketing strategies, and creative direction.
• Strong leadership and team-building skills for managing and motivating a creative team.
• Advanced project management skills, including the ability to balance multiple projects, allocate resources effectively, and meet deadlines.
• Excellent written and verbal communication skills to present creative concepts, pitch ideas, and collaborate with stakeholders.
• High attention to detail to ensure brand consistency, quality control, and accuracy in all creative deliverables.

Responsible for leveraging our rapidly growing loyalty and marketing data assets to deliver and visualize insights in support of key CRM, Loyalty, and Customer Data initiatives. Expected to engineer new data capabilities, analytics, and insights, driving the maximization of Cracker Barrel’s customer, loyalty, and marketing data assets with an eye on reusability and data democratization ensuring value generation for and from all data projects. Provide meaningful analysis, insights, and thought leadership to drive our marketing planning and forecasting. You will also act as a mentor to data analysts in the marketing and cross-functional teams, all while guiding the business on best practices for customer data-driven decisions. Day-to-day activities include working closely with business stakeholders to provide valuable analytics and insights, managing the customer data platform(s) roadmap, prioritizing customer data engineering bug fixes and new features and analytics requests, and owning the visualization/insight delivery for business use cases.

 

• Analyze and provide customer, loyalty and marketing data insights to marketing and cross-functional business partners in support of given use cases
• Lead and become a domain expert for our customer, loyalty and marketing data assets to ensure insight velocity in line with business expectations
• Manage the creation, implementation and monitoring of data models for forecasting and business insights, including A/B and multivariate testing.
• Create, schedule, and produce standard reports for business consumption
• Performance advanced ad-hoc analysis to inform and support business objectives
• Act as a subject matter expert and “product manager” for customer data platforms
• Roadmap and plan for new and enhanced data capabilities within the customer data platform(s) in collaboration with platform Product Owner.
• Collaborate with internal and external data engineering resources, data product managers/SMEs, and business users to understand data needs and support the implementation of such
• Create design documents for data integration or data reporting projects. Participate in design and code reviews
• Stay updated with the latest industry trends and technologies and apply them to improve software development processes.
• Manage timeline expectations within and across teams, and deliver on our responsibilities accordingly
• Show discipline in bringing consistent performance, communication, and attitude to the job every day. Actively contribute to your department to complete tasks and meet company goals
• Partner with the Loyalty/CRM team to measure, analyze, and report overall KPI program performance for Cracker Barrel Rewards, CRM, and overall customer health
• Continually advance the team’s analytical capabilities, including forecasting, test and learn, automation, incremental analysis, and other sophisticated methodologies

 

WHAT YOU'LL NEED

Experience and Education:

• Bachelor's degree in statistics, mathematics, economics, engineering, the physical sciences, computer science, marketing/business, or similar field with quantitative rigor OR equivalent experience.
• 10+ years of experience in Data Analytics including data engineering and transformation functions with at least 5+ years in a senior or leadership role.
• 7+ years of hands-on experience working with large data sets (especially customer and interaction-level activity data) in cloud environments such as Snowflake and/or Google Big Query (digital data analytics a plus).
• 7+ years of experience in Customer and Marketing Data analysis and exploration with proficiency in statistical analysis techniques to understand customer patterns, trends and segments within the data (SPSS, Stat, SAS, pandas, NumPy, R, etc.)
• 7+ years experience creating data visualizations providing insights to both technical and non-technical audiences; hands-on experience building sophisticated dashboards with popular data viz tools such as Tableau, Power BI, Looker, etc. (Expert level Tableau developer preferred).
• 5+ years experience developing analytic techniques such as forecasting, predictive modeling, segmentation analysis, simulation modeling, etc.
• Experience in the hospitality or retail industry preferred.

 

Knowledge and Skills:

• Expert-level SQL skills with Proficiency in R, Python, or other statistical analysis tools
• Expertise in data-wrangling and data cleansing, able to sift through multiple data sets to create bespoke insights
• Expertise in building and automating customer & marketing dashboards using BI viz tools (Tableau, PowerBI, Looker, etc.)
• Familiarity with Marketing Technology platforms, data structure and analysis. Experience with Salesforce Marketing Cloud, Customer Data Platforms, etc., preferred
• Subject matter expert in loyalty and CRM analytics with strong test & learn experience (experience in media measurement, attribution, and digital analytics is a plus)
• Proven experience with marketing finance terminology and frameworks, including forecasting and analyzing program effectiveness and ROI
• Ability to be curious, and analytical, and have a deep understanding of customer data and marketing campaigns
• Proactive self-starter with experience driving critical initiatives; ability to operate independently with minimal supervision
• Flexible and adaptable to shifting priorities, ambiguity, and rapid change
• Excellent communication and leadership abilities – lead and influence teams across departments to accomplish program projects and goals

Responsible for utilizing advanced statistical tools and leading-edge technology for working with large datasets related to supply chain of Ahold Delhaize brands, facilities, and assets. Develop predictive models and algorithms for the creation of new insights which lead to scalable and efficient supply chain operations. Lead discovery and analyses of large amounts of business data, defining new metrics and business cases, designing simulations and experiments, and creating models and financial evaluations. Apply advanced analytics to measure the effectiveness of operational changes. The successful candidate will have a strong quantitative background and can thrive in an environment that leverages statistics, machine learning, operations research, econometrics, and business analysis. Work closely with supply chain engineers and product managers to evolve descriptive insights into predictive and prescriptive supply chain products.

***Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days. Our core office locations include Salisbury, NC , Quincy, MA, Scarborough, ME

Essential job functions:

• Develop statistical models to predict supply chain operational needs and automate decision making processes.

• Use advanced analytics to highlight operational trends and external variables that impact supply chain performance to offer proactive recommendations in support of operational goals.

• Collaborate with IT to structure supply chain data in a way that will make it accessible for creating a 360 view of our supply chain. This will include working with IT to identify and leverage new technology to access data in such a way to facilitate analysis and insight development. This will require expertise in advanced statistical technologies necessary for synthesizing data into actionable business opportunities.

• Work closely with product managers and supply chain engineers to sustainably scale and deploy supply chain products such as control tower, vendor profitability models, and out of stock detection among others.

• Serve as the expert on advanced analytics tools and technologies.

• Design tests for quantifying supply chain pilot results using A/B testing and statistical methods.

• Collaborate with and mentor Supply Chain Data Science COOPs by providing project oversight, guidance, and mentorship.

• Train other user groups and analysts to utilize best-in class tools and models.

• Additional job duties may be assigned as needed to meet the needs of the business and support our Values.

Qualifications:

• Applicants must be currently authorized to work in the United States on a full-time basis until the end of their appointment

Knowledge:

• Extensive hands-on experience using statistical programming software and languages such as SAS, SQL, R, Scala, and Python

• Extensive hands-on experience with predictive modelling, clustering, and optimization

• Experience with Microsoft Azure stack, Hadoop, Hive clusters, Apache Spark, Databricks

• Demonstrated skills in selecting the right Architecture given a data analysis problem.

• Demonstrated leadership and self-direction.

Skills:

• Strategic thinking to provide optimal solutions to complex supply chain problems.

• Proven analytical proficiency and ability to leverage data to positively impact the business and solve complex business problems.

• Agile development

• Innovative problem-solver with ability to triangulate answers by adopting different problem-solving approaches. Demonstrated success executing complex strategic projects.

• Flexibility to adapt to rapidly evolving priorities and needs, while maintaining commitment to excellence

• Strong and collaborative team contributor

• Superior organizational and analytical skills with hypothesis- driven problem solving and turning data into actionable insights.

Abilities:

• Ability to define organizational needs in data science and proactively develop the internal capabilities needed to succeed.

• Ability to develop a structured approach to complex questions and quickly form a hypothesis against which to run test analyses.

• Ability to challenge conventional thinking to deliver innovative recommendations.

• Ability to lead multiple projects and tasks simultaneously.

• Ability to influence without authority.

• Ability to navigate situations with high degrees of uncertainty or ambiguity.

Education:

• Bachelor's Degree in engineering, computer science, mathematics, supply chain management or related fields required.

Experience:

• 7+ years of applicable experience with emphasis on supply chain analytics, agile software development, optimization, or predictive modelling

• 5+ advanced statistical analysis with emphasis on machine learning

Preferred Qualifications:

• Front end software development skills a plus

• Significant experience in algorithm developments, focus on supply chain related topics preferred.

• Simulation development experience, focus on supply chain areas - digital twin development experience preferred.

• Master's Degree or PhD is Industrial Engineering, Operations Research, Computer Science, Data Science, or related fields preferred.

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. Responsible Growth is how we run our company and how we deliver for our clients, teammates, communities and shareholders every day.

One of the keys to driving Responsible Growth is being a great place to work for our teammates around the world. We’re devoted to being a diverse and inclusive workplace for everyone. We hire individuals with a broad range of backgrounds and experiences and invest heavily in our teammates and their families by offering competitive benefits to support their physical, emotional, and financial well-being.

Bank of America believes both in the importance of working together and offering flexibility to our employees. We use a multi-faceted approach for flexibility, depending on the various roles in our organization.

Working at Bank of America will give you a great career with opportunities to learn, grow and make an impact, along with the power to make a difference. Join us!

Job Description:
This job is responsible for leading a group of team leaders and employees who develop strategies and drive analytics to understand portfolio risk, increase profitability, and optimize operational performance. Key responsibilities include setting strategic priorities for the team, identifying trends, and leading efforts to maximize risk versus return for the business unit. Job expectations include using data and analytics to solve complex problems, coaching employees, and partnering across technology, product, and risk leadership to drive performance.

 

Digital Authentication and Social Engineering Control Design-

Are you a strategic and analytical thinker who wants the chance to have a real impact on the business?  Are you fascinated by fraud activity in our digital world and finding ways to prevent it?  We are investing in world-class solutions to protect our clients from fraud and searching for the right analytic leader to help drive that transformation!

 

At Bank of America, we are guided by a common purpose to help make financial lives better through power of responsible growth. To continue to drive this core principle, within the Client Protection team, we are looking for an innovative, strategic thought leader to design and develop innovative new tools and approaches to help protect clients from unauthenticated account access in digital space, scams and social engineering attempts. In this role, you will capitalize on your strategic thinking, digital process design experience, and fraud risk expertise to assess risk and design controls for digital authentication, social engineering, and scams.  This will require you to be both a creative and strategic problem solver as well as an effective influencer at senior levels of the company.  This is a key strategic role and will be at the heart of the company's fraud and digital transformation.

 

Responsibilities:

• Establishes department-wide strategies and oversees portfolio trend analysis, forecasting, and risk/control performance
• Leads innovation by identifying and championing large scale initiatives that improve the risk management, profitability, and control oversight of risks for the business unit
• Identifies business trends based on economic and portfolio conditions and communicates findings to senior management
• Coaches employees on best practices for structuring complex problems, performing analysis, and communicating the results and implications of their work as well as Builds and maintains strategic relationships with peers and counterparts across product, technology, and business control functions
• Design & execution of digital authentication, scam and social engineering strategy and capabilities roadmap.
• Lead benchmarking of industry capabilities, emerging technologies, and new threats.
• Develop compelling vision and data driven business cases for transformation initiatives.  Partner across organization to drive prioritization and funding for initiatives
• Build and maintain coalition of leaders across the organization to build support and engagement for the design, implementation, and adoption of new capabilities.
• Partner across organization to drive prioritization and support funding of key initiatives in.
• Drive digital authentication, scam and social engineering initiative requirements. Review / approve proposed policy and process changes (in line with broader enterprise and channel governance processes).

 

Required Qualifications:

- Design & execution of digital fraud strategy or scam and social engineering strategy and capabilities roadmap.

- Lead benchmarking of industry capabilities, emerging technologies, and new threats.

- Develop compelling vision and data driven business cases for transformation initiatives.  Partner across organization to drive prioritization and funding for initiatives

- Build and maintain coalition of leaders across the organization to build support and engagement for the design, implementation, and adoption of new capabilities.

- Partner across organization to drive prioritization and support funding of key initiatives.

- Drive digital authentication, scam and social engineering initiative requirements. Review / approve proposed policy and process changes (in line with broader enterprise and channel governance processes).

 

Desired Qualifications:

- Prior experience in leading policy, strategy, analytics or initiative development in a digital context (fraud, social engineering product development, etc.)

- Proven track record of being able to drive projects from idea to execution in digital space

- Strong strategic thinking and problem-solving skills (ability to frame a complex problem, evaluate options, and develop a plan to address)

- Ability to work across organizational lines to drive results

- Ability to influence effectively at executive levels  

- 4-year college degree  

 

Skills:

• Analytical Thinking
• Business Analytics
• Data Mining
• Fraud Management
• Business Process Analysis
• Critical Thinking
• Influence
• Relationship Building
• Strategy Planning and Development
• Business Case Analysis
• Issue Management
• Leadership Development
• Process Performance Measurement
• Recruiting

The primary purpose of this role is to develop and execute DIY payment programs to maximize sales across all selling channels that compliment use of the Lowe's Proprietary Credit Programs. This role will be primarily responsible for DIY credit programs as well as establishing the vision and delivery for an industry leading shopping and check out experience related to the Lowe's Financial Services programs. This position will work with multiple internal partners and banking partners to not only set the strategic direction for the overall DIY payment experience related to the Lowe's Financial Services Programs, but manage the development and implementation of program enhancements, create reporting to gain insights, identify opportunities, set goals as well as monitor industry and competitor best practices. The ideal candidate will work cross functionally as well as across multiple banking vendors to collaborate, create and inspire. The role has one direct report and critical to Lowe's because it will support the broader enterprise initiative to become the #1 omni channel home improvement retailer.

What you will do:

• Work with Director to develop and implement a DIY Financial Services strategy to maximize use and effectiveness of the Lowe’s Financial Services Programs.
• Oversees customer experience processes while constantly improving them to enhance customer satisfaction.
• Create monitoring tools to gain insights and find opportunities to improve the customer experience and maximize sales using the Lowe’s Financial Services Programs by developing creative, simple and frictionless solutions.
• Ensure customers are aware and understand the benefits of the Lowe’s Proprietary Credit programs and their promotional activities.
• Lead and inspire cross functional and cross organizational teams to implement and enhance experiences that promote the usage of the Lowe’s Financial Services Programs.
• Utilize data analytics and external sources to forecast industry trends and customer expectations.
• Monitor industry and competitive trends to ensure an exceptional customer experience that aligns with enterprise goals.
• Collaborates with internal stakeholders to establish and meet sales goals.
• Maintains effective relationships by facilitating communication with vendor partners.
• Acts as internal Credit evangelist to build awareness and understanding of programs.
• This position manages/supervises people

 

Required Qualifications:

• Bachelor's Degree in Business Administration or relevant field
• 8-10 years of experience of in-depth knowledge of diverse retail functions and principles (e.g. credit operations, retail operations, communication, customer service, marketing, program management, etc.)
• 5-7 years of experience leading teams in retail credit management, operations, sales or call center operations
• Strong ability to work vertically across a large enterprise in a collaborative manner, internally and externally
• Working knowledge of data analysis and performance/operation metrics

 

Preferred Qualifications:

• Master's Degree in Communications, Business Administration or Management

We are seeking an experienced Vice President of Customer Experience (CX) to own and drive the entire customer journey for Fanatics Collect. This senior leadership role will be responsible for developing and executing a comprehensive strategy to deliver an exceptional, end-to-end customer experience across all touchpoints, from onboarding and customer support to engagement, retention, and advocacy. 

As the VP of CX, you will oversee all aspects of customer experience, including support operations, service excellence, and the long-term strategy for customer satisfaction. You will work closely with senior leadership, including product, engineering, commercial, and operations teams, to design and deliver solutions that delight our collectors and build long-term loyalty. A key focus will be ensuring that the CX strategy is data-driven, customer-centric, and scalable—leveraging automation, AI, and advanced technologies to continuously enhance our support processes and exceed customer expectations.

 

This is a leadership role that requires deep expertise in customer experience strategy, a proven ability to drive transformational change, and a passion for building strong customer relationships. You will manage a global team and be instrumental in fostering a culture of excellence, innovation, and continuous improvement. 

 

Key Responsibilities 

 

● Own the Customer Experience Strategy: 

• Define and execute a comprehensive, long-term strategy for customer experience across the entire customer journey from initial interactions to ongoing support, engagement, and retention. 

● Leadership & Team Development: 

• Lead and inspire a global, high-performing customer experience team. 
• Provide strategic direction, mentorship, and coaching to ensure team members are equipped to deliver exceptional service. 
• Foster a culture of continuous improvement, accountability, and high performance. 

● CX Innovation & Transformation: 

• Drive the adoption of new technologies, AI, and automation to enhance the customer experience. 
• Collaborate with Product and Engineering teams to design and implement customer-focused solutions that scale with the business. 

● CX Data & Metrics: 

• Establish and monitor key performance indicators (KPIs) to track service quality, customer satisfaction, and overall experience. 
• Leverage customer feedback and data analysis to inform strategic decisions and optimize service delivery. 

● Cross-Functional Collaboration: 

• Work closely with senior leadership and cross-functional teams (Marketing, Product, Operations, Engineering, Commercial) to ensure a cohesive and seamless customer experience across all touch points. 
• Align CX initiatives with broader business objectives and company strategy. 

● Customer Advocacy & Loyalty: 

• Champion the voice of the customer, ensuring that customer needs and insights are central to decision-making and product development. 
• Develop programs to drive customer retention, loyalty, and advocacy. 

● Process Optimization & Scalability: 

• Lead continuous improvement efforts across customer service processes, systems, and workflows.
• Develop scalable solutions to handle growing customer demand while maintaining high levels of service. 

● Crisis Management & Escalation: 

• Manage the resolution of escalated customer issues, ensuring high-touch support for high-value customers. 
• Implement strategies for proactive issue resolution to minimize customer dissatisfaction. 

● Industry Leadership & Best Practices: 

• Stay ahead of industry trends and customer experience innovations. 
• Introduce and implement best practices and emerging technologies to maintain a competitive edge in the collectibles market. 

● Budget & Resource Management: 

• Oversee the CX budget, optimizing resource allocation to ensure cost-effective delivery of services without compromising on customer satisfaction. 
• Align resources with business priorities to meet service level agreements and performance targets. 

 

Key Requirements 

 

● 15+ years of experience in Customer Experience, with a proven track record of success in leading customer service, operations, and support teams at scale. 

● 10+ years in senior leadership roles driving customer experience strategy, ideally within e-commerce, marketplaces, or technology-driven environments. Experience in a high-growth or startup environment is a plus. 

● Deep expertise in Customer Experience (CX) strategy and proven success in optimizing the customer journey across multiple touchpoints. Experience with both reactive and proactive customer engagement strategies. 

● Extensive experience with cross-functional leadership, including working closely with Product, Engineering, Commercial, and Operations teams to design and implement customer-centric solutions. 

● Experience in managing global teams and driving performance across multiple regions, ensuring consistency in service quality while respecting regional differences. 

● Strong understanding of data and metrics to drive decision-making. Proven ability to leverage analytics and customer insights to continuously improve service delivery and customer satisfaction. 

● Expert in scaling customer service operations, including implementing AI, automation, and self-service tools to improve efficiency and satisfaction. 

● Experience with customer service technologies and CRM systems. Proficiency in Zendesk or similar platforms is preferred. 

● Exceptional leadership and people management skills, with the ability to inspire, mentor, and develop high-performing teams in a fast-paced environment.

● Bachelor’s degree in Business, Management, or related field; MBA is a plus. 

● Strong knowledge of the collectibles space is preferred, but not required. An understanding of marketplaces, sports memorabilia, and related industries is a plus. 

● Excellent communication and interpersonal skills, with the ability to influence stakeholders at all levels of the organization and build relationships with customers, partners, and key business leaders. 

● Proven ability to drive results under pressure and adapt to evolving business needs. A strategic thinker with a hands-on approach to execution. 

 

The Digital Insights & Optimization team is focused on data architecture, data insights, and data orchestration for all NFL Digital Media properties.  Our focus is ensuring all stakeholders are informed with data required to ensure proper business decisions are made.  Stakeholders across the league and clubs rely on our team to understand the digital media data and business goals.  Focused on insights to drive the business forward and promote change within our organization. The Director, Personalization & Optimization will lead our A/B testing and personalization strategy across the NFL owned and operated digital properties utilizing the data provided by the larger team to drive.

 

Responsibilities

• Lead Digital Optimization across the Media Group’s portfolio, from prioritizing department asks to owning the output that ultimately informs the strategic decisions.
• Develop and execute strategies that drive conversion rate optimization.
• Partner with various stakeholders including Ad Sales, Marketing, Product, Content, DTC, and others to ensure alignment in optimization efforts and ensure all aspects of the business are being considered in both the process and output.
• Expand the organization’s testing capability to empower a more data driven approach by owning the hypothesis-to-recommendation.
• Collaborate with strategy, product, ux, and engineering to develop and execute product experience tests across our web, app, ctv properties.
• Collaborate with marketing to develop and execute copy, color, creative level tests across our properties to ensure we are putting the right offer in front of the right segment of users.
• Work closely with our product analytics team and data science team to uncover opportunities to drive value for our fans.
• Analyze data for trends and patterns; Interpret data with clear business goals in mind.

 

Required Qualifications

• Bachelors’ degree in a related field (Data Science, Data Analytics, Business etc.) and/or equivalent work experience
• 8+ years of experience working in a quantitatively inclined field (e.g., data, analytics, finance, strategy consulting etc.)
• At least 4+ years of experience managing people
• Ability to build and foster healthy working relationships while working collaboratively in a cross-functional team environment 
• Experience with large volumes of data for purposes of data collection, data integrity, data compliance, and data integration 
• Proven experience in digital optimization, CRO, and/or UX/UI improvement
• Excellent communication skills with the ability to tell compelling stories leveraging data
• Detail oriented – ability to dive considerably beyond surface layer, and explore insights that are not immediately obvious
• Proven data driven dexterity – ability to Interpret data to extract meaningful insights, recommend actionable improvements and make informed decisions
• Creative quantitatively – ability to structure analytics in the existence of ambiguity (incomplete data, multiple fan experience paths, etc.)
• Ability to ideate hypotheses and testing parameters will be of critical importance
• Proven experience with A/B, Multivariate and/or Painted Door type testing formats

 

Other Key Attributes / Characteristics

• Prior internship and/or work experience in sports media
• Excellent presentation and communication skills.
• Strong organizational, analytical, and critical thinking skills.
• Self-motivated and able to work in a fast-paced dynamic environment.

 

Terms / Expected Hours of Work

• NFL employees are required to work 40 hours per week.
• Work during game windows will be required.

 

Salary / Pay Range

This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range. 

Salary

$140,000 - $180,000 USD

 

The NFL maintains a Flexible Workplace Policy that provides members of our workforce with opportunities to periodically work from a location of their choice while maintaining a priority on in-person work at an NFL office, which enables us to more effectively collaborate, connect, and build a workplace culture that will drive our continued success. 

The NFL is committed to building a diverse, equitable, and inclusive work environment that reflects our incredibly diverse fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, or local law.

 

WHO WE ARE:

NFL Core Values:

• Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
• Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
• Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
• Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.

NFL Leadership Attributes:

• Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
• Execute: We take action with precision, delivering results that drive our goals forward.
• Inspire: We motivate others through vision, energy, and a commitment to excellence.
• Live Our Values: We embody our core principles in every decision and action.
• Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
• Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact

WHO YOU ARE:

Talent Attributes:   What we expect for our employees:

• Embody an enthusiastic, proactive can-do attitude 
• Embrace grit, free from ego or entitlement
• Excel as a relationship builder, with the ability to influence
• Eager learner, driven by passion rather than just ambition
• Encompasses an incredible work ethic with an agile mindset

The Director of CRM & Loyalty leads the marketing teams responsible for the development, management and execution of omni-channel (in-store and digital) data-driven strategies and programs including the marketing promotional calendar to drive Guest engagement, profitable sales and traffic. This role serves as the channel subject matter expert for Loyalty/Rewards, personalization, email/SMS/MMS, and app push bringing forth trends, best practices, and technologies. This leader manages the gift card program and guest relations team to drive long-term Guest value and performance across key audience segments and journeys.

 

• Develop and implement comprehensive CRM, lifecycle, and promotional offer strategies to enhance member and non-member relationships, drive retention, and increase customer lifetime value across in-store, digital, and Off Premise by leveraging data and marketing analytics
• Collaborate with cross-functional teams including marketing, finance, guest relations, IT, operations, training, and corporate comms to ensure alignment and integration of CRM & Loyalty initiatives with overall business objectives
• Develop and execute Loyalty, CRM, email, SMS, app push journeys, segmentation, and content planning across digital and brand experiences
• Partner with IT to develop and execute a digital/CRM/loyalty technology roadmap to improve customer level personalization and analytics capabilities
• Partner with IT to develop and execute a CRM/loyalty technology roadmap to improve customer level personalization and analytics capabilities.
• Collaborate with agency and vendor partners and internal marketing teams to develop effective and comprehensive strategies driving business goals while ensuring all digital marketing efforts align as one cohesive engagement strategy
• Lead high-level budget and financial forecasting for digital/CRM/loyalty programs including revenue, margin, sales discounts, and rewards redemptions
• Lead highly effective Guest Relations team to optimize win-back and drive retention. Drive continual learning and process improvements in the digital/CRM/loyalty space and work to resolve all guest inquiries and escalate to operations and other business partners as needed
• Responsible for driving profitable growth in gift card sales across 3rd-party, B2B, and owned channels leveraging digital/CRM/loyalty, audiences, and customer analytics.

 

WHAT YOU'LL NEED

• Bachelor’s degree in marketing, data analytics, technology, or combination of other relevant disciplines
• 7-10 years experience in loyalty, email marketing, CRM marketing, direct marketing, database marketing, and/or lifecycle marketing, preferably in the restaurant or retail category
• Experience using enterprise email marketing technology, specifically Salesforce, to drive business results, including CRM databases, mobile push notifications, as well as web and in-app personalization tools
• Experience implementing and optimizing a Customer Data Platform
• Experience in customer marketing and promotional analytics including analytics tools such as Google Analytics or visualization data tools such as Tableau
• Experience with a variety of relevant solutions including loyalty, CRM, and offer management platforms
• Master's Degree Preferred
• Digital and ecommerce experience preferred
• Restaurant or retail experience strongly preferred
• Proven track record of developing and executing highly effective Loyalty and CRM customer programs using segmentation, personas, lifecycle KPIs, promotional and financial modeling and analysis
• Proven success managing personalization in digital channels including email, web, app and paid/owned media
• Strong communications, interpersonal, and collaboration skills for frequent contacts with internal partners and external agencies.
• Passionate champion to drive exceptional mobile and loyalty Guest experiences.
• Strong operations mindset with a focus on understanding how execution will occur in our stores
• Ability to interpret analytics and data to drive mobile and loyalty decisions and strategy
• Ability to work collaboratively with both external vendors and agencies as well as internal Marketing, Finance, Ops and IT teams
• Ability to give creative direction for both visual design and copy that result in engaging and on-brand deliverables
• Ability to thrive in a fast-paced environment where multi-tasking and time management with on-time delivery is critical to success
• Ability to continuously learn and adopt new consumer engagement strategies and technologies such as email, mobile apps, loyalty programs, gamification, etc.
• Strong verbal and written communicator with ability to lead presentations
• Detail-oriented, analytical, resourceful and a creative problem solver
• Remote with up to 25% travel

This is your chance to be part of Marketing team that attracts customers to Hilton through strong storytelling, top-rated rewards, and unique customer experiences and partnerships. As a Senior Manager, Enterprise Marketing Strategy, you will support the team in increasing customer acquisition and retention, generate engagement through multi-channel marketing campaigns, and foster recognition of loyalty benefits. On the Global Brand Marketing Strategy Team reporting to Senior Director of Enterprise Marketing Strategy, you will lead marketing strategy at an Enterprise level for a variety of programs that span across brands including Food & Beverage, Wellness as well as new brand partnerships like Experiences & Adventures. You will also contribute to the success of the team by defining and supporting the development of marketing strategies and activities that move brand health and commercial performance for Hilton.

HOW WE WILL SUPPORT YOU

Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:

• Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/night
• Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
• Paid parental leave for eligible Team Members, including partners and adoptive parents
• Mental health resources including free counseling through our Employee Assistance Program
• Paid Time Off (PTO)
• Learn more about the rest of our benefits

At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate. 

**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.

HOW YOU WILL MAKE AN IMPACT

Your role is important and below are some of the fundamental job duties that make your work unique.

What your day-to-day will be like:

• Help build a new way to define and communicate our cross-brand experiences and lead projects that achieve brand marketing objectives. 
• Support the development of marketing strategies and plans, both long-term and short-term, to help achieve Brand commercial goals through brand differentiation and relevance.
• Lead execution and help identify new opportunities to grow awareness, attract and retain specific target customer groups.
• Synthesize insights and data to create recommendations with inspiring visuals and information that is relevant for each audience.
• Monitor success and opportunities for improvement in a test-and-learn environment to improve return on investment.
• Promote Hilton’s sustainability and DE&I goals in everything you do!

How you will collaborate with others:

• Participate in category- and department-wide initiatives and represent the enterprise in task forces and interdepartmental efforts. 
• Collaborate with partners at all levels across the enterprise, with a focus on Global Brand Heads, Regional Marketing Teams, Insights Teams, and teams within the Marketing and Loyalty organization.

What projects you will take ownership of: 

• Identifying core research and metrics to inform consumer trends, support brand strategy, and promote efficiency of marketing output.
• Partner with internal marketing and creative teams to ensure an on-strategy execution of high-impact brand marketing, including crafting clear briefs and contributing to creative reviews.  
• Develop and analyze marketing performance dashboards.
• Oversee brand positioning in brand communications and marketing projects to ensure brand accuracy and consistency.

WHY YOU'LL BE A GREAT FIT

You have these minimum qualifications:

• Seven (7) years of work experience in marketing, advertising, brand management, or related field
• Two (2) years of experience managing agency partners or integrated marketing teams, crafting distinctive consumer campaigns in paid, earned, and owned channels
• Experience identifying actionable insights and managing marketing performance
• Experience communicating complex ideas to make recommendations and summarize results and areas of opportunity (both verbally and written)
• Ability to travel as needed, up to 20%, domestically and internationally
• Ability to work from the McLean, VA office

It would be useful if you have:

• BA/BS Bachelor's Degree in Marketing, Communications, or Business
• Experience in B2C Marketing strategy in the hospitality, QSR, tech, or consumer goods industry
• Knowledge of franchise organizations and experience working within a franchise organization
• Experience working on a global brand and within a global company

The Specialist, Loyalty will drive the execution of Sprouts’ customer loyalty and personalization marketing roadmap.  This role will play a key role in driving loyalty program tactics to increase customer engagement. The Specialist, Loyalty Marketing will collaborate closely with brand and field marketing teams to enhance our members' experiences by delivering exclusive content, organizing events, messaging and providing access to new products.  This role is essential in crafting unique and memorable experiences that drive member engagement, satisfaction, and loyalty. The Specialist, Loyalty Marketing will be up-to-date with industry best practices, trends, and technologies related to the marketing of loyalty programs 

Overview of Responsibilities
 

• Exclusive Content & Events: Create and curate exclusive content and organize high-impact events that resonate with our members, offering them unparalleled access to products and experiences. 
• Loyalty Program Strategy: Deploy and execute loyalty program strategies and tactics to drive customer acquisition, engagement, and retention, ensuring our members feel valued and appreciated. 
• Partnership Execution: Collaborate with internal and external partners to execute marketing of the roadmap for loyalty program features and benefits, aligning with our overall brand and marketing strategies. 
• Targeted Marketing Programs: Develop and implement targeted marketing programs to drive the success of our loyalty initiatives, ensuring they are tailored to the specific needs of our members. 
• Cross-Functional Collaboration: Work closely with cross-functional teams to align loyalty efforts with broader marketing and communication strategies, both in-store and digitally. 
• Loyalty Calendar Management: Oversee the calendar for loyalty program activities, managing communications and promotions across multiple channels to maximize member engagement. 
• Content Management: Partner with internal teams to create and manage loyalty content, including articles, resources, email templates, landing pages, and push notifications that reflect our brand's exclusive nature. 
• Industry Best Practices: Stay updated on industry trends and best practices related to loyalty programs, applying these insights to enhance our offerings. 
• Stakeholder Relationships: Develop and maintain strong relationships with key stakeholders and external partners to support the success of loyalty initiatives. 

#LI-CS1

Qualifications
 

• Bachelor's degree in Marketing, Business, or a related field. 
• 2+ years of experience in loyalty program marketing or related areas. 
• 5+ years of experience within marketing or related areas. 
• Strong understanding of customer acquisition and retention strategies, particularly within exclusive or premium loyalty programs. 
• Experience in building omni-channel marketing preferred. 
• Experience with Asana or other project management tools. 
• Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously. 
• Strong communication and collaboration skills, with experience working effectively across cross-functional teams. 
• Proficient in data analysis, with the ability to use insights to drive strategic decisions. 
• Proven track record of developing and executing successful marketing campaigns. 
• Strong problem-solving skills, with the ability to resolve complex issues effectively and efficiently. 

The Credit Experience and Brand Marketing Manager will play a pivotal role in shaping strategies to elevate the Dicks Sporting Goods credit card portfolio. This position requires thought leadership to drive growth and innovation, effective project management, and the successful execution of credit card initiatives. This position is responsible for leading credit card communications and marketing across all internal channels at DICK’s Sporting Goods. The Credit Marketing Manager will manage the integration of Credit into the broader Loyalty program, as well as collaborative efforts across Stores, Brand, Tech, and other stakeholders.

 

Job Duties & Responsibilities:

 

Develop an Integrated Marketing Strategy - Design and implement an annual integrated marketing strategy to promote our co-branded credit card, ensuring alignment with loyalty messaging and key brand moments.

• Develop strategy for credit cardholder engagement opportunities in stores

• Develop instructions and collateral for ongoing store credit events, including Grand Openings

• Collaborate with marketing planners to seamlessly integrate credit into BAU campaigns

• Develop seasonal credit-specific offers, ensuring cohesive messaging with broader Loyalty/Brand

• Manage the creation of credit-specific video creative, as needed.

 

Foster Effective Collaboration and Build Engagement - Facilitate strong collaboration between internal teams and external partners to ensure inspiring and consistent messaging across owned assets.

• Collaborate with brand and marketing planning teams on calendar development and creative ideation

• Partner closely with instore signage team to design impactful signage

• Provide input and feedback to other teams integrating credit messaging in any externally facing material

 

Influence Credit Tech Roadmap - Serve as primary point of contact with tech teams supporting credit, sharing business requirements, influencing tech roadmaps for the business, and ensuring effective project prioritization

• Provide input to roadmap creation, sharing clear requirements and business objectives

• Assist with testing of new technology implementations, ensuring that all systems function correctly before launch and that athlete feedback is incorporated

 

Drive consistency of brand voice

• Oversee brand guidelines and toolkit, working with creative to update as needed

• Serve as primary point of contact for internal creative team

 

Manage Credit and Payments Operations

• Partner with other Credit Manager to track program KPI’s monthly and partner with customer insights, customer service and analytics for in-depth analysis.

• Co-manage multiple credit budgets, including monthly forecast submissions and invoice reconciliation

• Identify opportunities to optimize and enhance the value of the program

 

QUALIFICATIONS:

• Bachelor's Degree
• 5-7 Years experience including 5+ years of marketing, loyalty or credit portfolio management experience, extensive cross functional retail knowledge

The Director of Loyalty & Customer Innovation is responsible for developing and executing cutting-edge strategies to drive customer loyalty and engagement. The Director will spearhead the innovation of loyalty and customer initiatives, leveraging emerging technologies, data insights, partnerships and customer behaviors to create compelling loyalty value and experiences. The Director will collaborate cross-functionally to deliver high-impact solutions that increase customer retention, advocacy, and lifetime value. As part of the Loyalty & Customer Marketing team, the Director of Loyalty & Customer Innovation creates and drives key strategies for scaling and commercialization, informed by customer research and the identification of external, value-add opportunities. This role will also serve as a key connector to the Enterprise Strategy group, ensuring alignment of our loyalty ecosystem evolution and impact.

What you will do

• Synthesize insights into meaningful innovative strategies and concepts through independently performing advanced research and analysis

• Creates an informed program strategy for scaling and commercialization opportunities by leveraging customer research and external market canvases

• Proactively promotes collaboration and awareness of emerging trends, external opportunities, and initiatives with Loyalty and Strategy team and enterprise stakeholders

• Collaborates cross-functionally with and influences SVP, VP, and director-level stakeholders and their support functions to accelerate strategic business initiatives

• Structures and presents impactful, highly visible executive-level presentations summarizing actionable insights and recommendations

• Identifies and plans all functional support and sets and maintains a high bar for customer-first experiences by working closely with cross-functional partners

• Partners with Finance team to develop business cases for new programs and initiatives ensuring financial feasibility

• Assesses operational feasibility for store associates and customers by working strategically with the Store Operations team on all initiatives

• Collaborates with Digital teams to outline customer experience requirements and ensure a seamless integrated digital experience

• Drives identification and development of key partners in support of loyalty strategy and business needs, in collaboration with the Enterprise Strategy team

• Initiates and manages partner conversations and negotiations in accordance with loyalty innovation strategy

• Understands and assesses partnership integration requirements taking into account feasibility for both Lowe’s and external partners

• Develops and maintains strong relationships with key stakeholders across the business and external markets

 

Required Qualifications:

• Bachelor's Degree Business, Strategy, Marketing, Communications or related field (or equivalent work experience in a related field) and 10-12 Years Experience in General Business

• 8+ Years Experience in one or more of the following fields: Strategy, Product Management, Marketing

• 8+ years in an innovation or start-up environment

• 5-7 Years Leadership experience with direct or indirect reporting

• 3-5 Years Experience leading cross functional teams, large projects or team development and influencing leadership

• 1-2 Years Experience managing operation or strategic project/programs inclusive of financial budgets and defined workstreams

• 1-2 Years Experience working on projects/programs requiring integration of cross functional business solutions

 

Roles and Responsibilities:

· Lead and manage a team of Regional Marketing Managers to centralize local marketing strategy and execute impactful regional campaigns.

· Develop strategies to enhance sales and drive traffic in key DMAs (Designated Market Areas) as well as at the local market level.

· Negotiates, coordinates, implements, monitors, and evaluates sports sponsorships and sports activations.

· Cultivate community engagement and foster local brand love through innovative initiatives. Partner with the HQ Marketing Communications team to ensure brand strategy consistency in messaging and execution.

· Strategize methods to increase market share and strengthen brand presence in target regions. Work together with franchisees to support store-level tactics.

· Foster cross-functional collaboration with field sales, marketing, digital, marketing communications, operations, and other departments to achieve shared goals.

· Recommended exposure to regional media buying, regional discounting, and digital marketing platforms.

· Assist in onboarding digital sales channels, including third-party delivery, mobile app ordering, and exterior digital menu boards particularly with new store openings.

· Adaptability to work in a fast-paced environment and ability to make dynamic decisions and pivot strategies when necessary.

· Design and guide team on conducting comprehensive business reviews with franchisees to assess performance and identify gaps and opportunities.

· Utilize insights gathered from business reviews to develop localized marketing plans aligned with national strategy.

· Collaborate with franchisees to align local plans with overarching brand objectives and fill identified gaps.

· Provide guidance and support to franchisees in implementing local marketing initiatives effectively.

· Implement process-oriented approaches and enforce timelines to ensure efficient campaign execution.

· Analyze market trends and competitor activities to identify emerging opportunities and potential threats. Prepare recommendations to address to the Marketing Leadership Team and VP, Marketing.

· Continuously monitor and evaluate the effectiveness of local marketing efforts, adjusting as needed to optimize results.

· Foster strong relationships with franchisees and serve as a trusted advisor on local marketing matters.

· Communicate regularly with franchisees to ensure alignment and drive execution of local marketing plans.

· Provide on-going coaching and support for his/her team to support capabilities development.

Required Skills:

· Bachelor or major in Business Administration and/or Marketing, others acceptable if other requirements are met.

· 5+ years of Regional Marketing experience with 3+ years’ experience leading a team.

· Strong comfort with proficiency in Analytics and creative problem-solving skills

· Prior experience of media planning, buying and optimization would be beneficial.

· Strong leadership skills with the ability to influence without authority and relate to franchise owners, team members, agencies, and everyone in between.

· Strong project management and organizational skills with high attention to detail

· Demonstrates effective written and verbal communication, to include formal presentations and the ability to prepare and present to franchisees on a regular basis and senior leadership on an occasional basis.

· Strong teamwork, communication, and interpersonal skills

· Possess a positive can-do attitude with a strong drive to go above and beyond to get the job done well.

· Must have the ability to interface and maintain excellent professional relationships with a variety of audiences to include franchise partners, ad agencies, local marketing vendors, internal corporate functions, and senior leadership.

· Resilient and able to thrive in a fast-paced, high-pressure environment working on multiple and competing projects simultaneously, with a sense of urgency and thoughtfulness.

· Advanced in Microsoft Office (especially Excel and PowerPoint)

· Honesty, high integrity, personal accountability, ownership, and a passion for the success of the brand, the team, and personal career growth

· Previous QSR experience preferred.

We are seeking a skilled and dynamic Sr. Lifecycle Specialist to join our Loyalty and CRM team. In this role, you will be responsible for developing customer lifecycle strategies and journeys, taking ownership from wireframing to execution. As a key contributor, you will collaborate with cross-functional teams to ensure seamless integration and deliver a superior customer experience. The ideal candidate possesses a blend of technical expertise, strategic thinking, and a passion for optimizing customer interactions.

Overview of Responsibilities

• Develop and implement comprehensive customer lifecycle strategies aligned with business goals.
• Lead the end-to-end development of customer lifecycle journeys, from wireframing to testing and deployment.
• Create user-friendly wireframes and iterate based on feedback and evolving requirements.
• Utilize CRM platforms and coding languages to ensure the technical feasibility of journeys.
• Analyze customer data to optimize journeys and drive data-driven improvements.
• Collaborate with internal teams to align CRM strategies with overall business objectives.
• Conduct A/B testing and continuously optimize customer journeys for engagement and conversion.
• Familiarity working across all digital channels: Email, SMS, Push, In-app messages, and Content Card channels.
• Partner with Data and Analytics partners and implement personalization strategies to tailor customer interactions based on preferences and behaviors.
• Develop segmentation models for targeted and effective communication strategies.
• Support CRM team for additional QA and CRM support for day to day campaigns.

Qualifications

• Bachelor’s degree in Marketing, Business, Computer Science, or related field.
• 3-5 years experience as a Lifecycle Specialist with expertise in CRM platforms and marketing automation tools.
• Strong understanding of customer lifecycle management, journey mapping, personalization, and segmentation.
• Proficient in coding languages relevant to CRM development.
• Excellent analytical and problem-solving skills.
• Strong communication and collaboration skills.
• Detail-oriented with a focus on delivering high-quality results.

 

Preferred:

• Certification in CRM or related field.
• Previous experience with Braze or similar CRM platforms.
• Familiarity with UX/UI principles.
• Experience with data analytics tools.

About the Opportunity:

As a Senior Full-Stack Developer at CarltonOne Engagement, you will be an integral part of our specialized development team, bringing your extensive experience and expertise to the forefront. You will collaborate within an open development environment, working closely with your team to write exceptional code and solve complex client problems. We take pride in giving our developers the freedom to create dynamic solutions, fostering innovation and excellence. Code success is a shared challenge and a team effort, nurtured daily alongside managers who collaborate as your equals. At CarltonOne Engagement, there are no ivory towers—just great people developing amazing products that exceed expectations.

Responsibilities:

• Design, develop, and maintain web applications and services using JavaScript/TypeScript, Node.js, NestJS, and VueJs.
• Implement and optimize RESTful APIs.
• Design and maintain MySQL databases, ensuring high performance and data integrity.
• Develop and manage containerized applications using Docker.
• Collaborate with front-end and back-end developers to integrate user-facing elements with server-side logic.
• Optimize applications for maximum speed and scalability.
• Participate in code reviews, pair programming, and mentoring of junior developers.
• Write comprehensive unit and integration tests to ensure software quality using Jest.
• Troubleshoot and debug applications to improve performance and resolve issues.
• Contribute to the architecture and design of new features and services.
• Work in an Agile environment, participating in sprint planning, stand-ups, and retrospectives.
• Other duties as assigned            

Qualifications:

• 5+ years of professional experience as a Developer/Full Stack Developer.
• Proficiency in JavaScript and TypeScript, with strong experience in Node.js and React.js (or VueJS).
• Hands-on experience with NestJS for building scalable back-end services.
• Strong knowledge of relational databases, particularly MySQL.
• Experience with containerization using Docker.
• Familiarity with front-end technologies like HTML5, CSS3, and modern JavaScript frameworks.
• Strong problem-solving skills and a proactive attitude towards learning new technologies.
• Excellent communication and teamwork skills.

Additional ‘nice to have’ qualifications:

• You have experience with secure development tools.
• You enjoy learning new software and bringing forward new technology ideas.
• Knowledge of GraphQL, Redis, Kafka, and Kubernetes.
• Experience in a microservices architecture and Domain-Driven Design (DDD).
• Experience with any modern PHP frameworks - Zend, Laravel, CakePHP, CodeIgniter, Symfony, PHPDoctrine, etc.
• Ideally you speak a second language beyond English – if so, tell us about it.

The Lifecycle Marketing Specialist is responsible for ensuring that the Floor & Decor email marketing program is operating efficiently, effectively and driving the desired results. They will execute and analyze email marketing campaigns. The Lifecycle Marketing Specialist will frequently work with stakeholders across departments including content, creative, CRM, ecommerce, IT, and stores as well as with agencies.

 

Minimum Eligibility Requirements

• Bachelor’s degree in Communications, Marketing, Business or related field.

• 2-4 years of progressive experience in email marketing.

• Excellent leadership, project management, collaboration skills and the ability to drive results. • Ability to proactively manage multiple projects, communicate, and be adaptable to changes in a fast-paced work environment.

• Experience with email marketing software, such as Salesforce Marketing Cloud or another ESP (Email Service Provider).

• Familiarity with list segmentation, journeys, API integration, and platform integration.

• Strong knowledge of the email landscape and trends.

• Computer skills in Microsoft Office (Word, Excel, Outlook and PowerPoint).

• Substantial organizational skills.

• Willingness to work as part of a team and contribute to the success of the group.

• Excellent verbal, written, and interpersonal skills.

 

Essential Functions

• Implement email marketing strategy, including seamless communication throughout the customer journey. This ranges from multi-touch communications such as store event invitations and triggers to ongoing communications including newsletters, inspiration catalog launches and new product features.

• Maintain email marketing calendar to incorporate cross-functional initiatives into email correspondence. This includes working across multiple intradepartmental teams and initiatives, including our editorial calendar, our proprietary brand launches, individual store event calendar, and credit/clearance promotions.

• Coordinate the development of designed and coded creative assets for email campaigns, ranging from initial asset requests to our creative team to delivery of final assets to agencies. • Q/A all emails prior to deployment for accuracy in content and links.

• Monitor ongoing performance of the company's email program and website. This includes measurement toward key performance indicators and goals.

• Support new store openings via email.

The Digital Marketing & Loyalty Manager is responsible for contributing to the success of Smoothie King’s business and marketing objectives by developing, implementing, and managing marketing strategies in support of acquisition, retention, ecommerce, and brand advocacy.

• Responsible for managing and delivering loyalty program goals, including acquisition, development, and retention by identifying opportunities to optimize tactics and drive HR participation.
• Utilize platform dashboards, data analytics tools and customer insights to track program & segment performance, evaluate effectiveness, and identify opportunities for optimization and improvement.
• Develop strategic vision for loyalty at Smoothie King and curate customer experiences that deliver against the marketing strategy to drive awareness, trial, and frequency of Smoothie King brand.
• Partner with loyalty team to build seamless customer journeys to support the digital and loyalty goals of the organization.
• Accountable for managing the loyalty roadmap and attaining program KPIs which include sustained database growth, technology advancements in partnership with IT, and proven incremental revenue growth among loyal and new guests.
• Collaborate with the extended marketing, operations, and IT teams, to ensure seamless integration of the loyalty program with existing systems and processes.
• Partner with our external loyalty partner (Punchh) to fully optimize platform capabilities attain marketing team goals and drive success of the loyalty program.

Responsibilities

• Excellent written and verbal communication skills with all levels of the organization.
• Exceptional analytical, problem identification, and problem-solving skills.
• Team player mentality with a friendly attitude in the face of adversity.
• Attention to detail while working in fast-paced environment with multiple projects.
• Ability to work cross-functionally and to coordinate communication across diverse work groups.
• Proven ability to deliver results, effectively influencing decisions through strong leadership skills.
• Works under pressure while exercising good judgment and handles conflict and resolves uncomfortable situations with guests, peers, and direct reports with tact and diplomacy.
• Energetic and optimistic demeanor, with a focus on collaboration.
• Promote the culture, values, and mission of Smoothie King.

Qualifications

• A Bachelor’s degree in Marketing or Advertising, required.
• At least six (6) years’ experience working in marketing-based roles in consumer marketing or advertising, with emphasis on loyalty and digital experience.
• Proficiency with Punchh and a CDP.
• Intermediate to advanced experience with MS Office (Word, Outlook, PowerPoint, Excel)
• Knowledgeable of digital platforms (email, loyalty, social, database) and channels including best practices.
• Managing the customer lifecycle and maximizing LTV within a subscription brand strongly preferred.
• QSR/Franchise experience preferred.
• Personal passion for health and fitness is a plus.

The Manager Channel Solutions will develop solutions to improve performance across the fulfillment channels of the ADUSA great local brands (PFS, CF and LM). Providing deep expertise in e-commerce fulfillment, they will work hand in hand with the channel development lead, ensuring that the ADUSA
brands stay at the forefront of e-commerce fulfillment capabilities, and helping the brands drive towards a profitable e-commerce proposition.

The Manager Channel Solutions will have the responsibility of developing new solutions starting with inception from strategy, building requirements and a technical approach through making them implementation-ready, with the objective of driving continuous improvement of the fulfillment channels.This role will be accountable for streamlining systems and processes within the channels, with an emphasis on driving productivity, order quality, on-time performance, customer and associate engagement. This role enables brands to achieve efficient execution while aligning with the customer value proposition, and growing sales capacity of the channels.

Working cross-functionally with Channel Development, the broader Fulfillment Strategy & Solutions teams, and teams in Product and Tech, this role supports the channel development director in establishing a strategic vision for the fulfillment channels, aligning them with ADUSA's omnichannel strategy and financial goals.They will actively seek input from ADUSA brand e-commerce leads and executive leadership within the brands, as well as ensure they stay on top of trends in the market and competitive landscape, to ensure comprehensive insights are incorporated. They will be instrumental in translating the strategic vision for each channel into an ambitious channel development roadmap that prioritizes, develops, and implements enhancements to IT systems, processes, and practices.

Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days.
Applicants must be currently authorized to work in the United States on a full-time basis.

Duties and Responsibilities
• Collaborate with cross-functional teams (Product, Technology, Retail operations, etc.) to effectively translate CVP and efficiency drivers into specific business needs and propose enhancements accordingly.
• Support the development of a well-prioritized roadmap for development and implementation, ensuring alignment with IT business systems for key areas within the channels.
• Work closely with development teams and technical leads to ensure their understanding and alignment with the proposed approach and timely delivery of solutions.
• Explore and implement diverse solutions, including technology, software, equipment to effectively address evolving business needs and drive continuous improvement within the channels.
• Participate in the development of appropriately detailed specifications for system requirements so that they are clearly understood by IT development teams, by leveraging IT Business Systems Product Owners.
• Act as an ambassador for the channel internally and be the primary point of contact for strategic inquiries related to significant business areas within the channel.
• Effectively communicate key messages to stakeholders regarding deployments and escalate any issues to FS&S and/or Tech leadership as needed.
• Interpret and adhere to standard legal, compliance, and business rules during program design and development stages.
• Takes the initiative to keep both own knowledge of the e-commerce fulfillment space up to date and to maintain an awareness of developments in the retail and IT industry.
• Role model partnership behaviors, build cross-functional connections, develop industry-leading expertise, put development front and center, and foster a culture of belonging.

Qualifications
• Competent with IT systems, e-commerce platforms, and emerging technologies.
• Intimate knowledge of store/e-commerce fulfillment processes and systems, and an understanding of fulfillment operations
• Experience with the development of IT systems and system enhancements.
• Bachelor's degree or equivalent experience.
• Degree in Operations Management, Continuous Improvement or Computer Science, Computer Information Systems, or related fields would be beneficial.
• 6+ years in a retail, retail eCommerce and/or FMCG environment

Preferred Qualifications
• Deals constructively with problems that do not have clear solutions or outcomes.
• Asks the right questions to accurately analyze situations, and ability to uncover root causes to difficult problems.
• Accomplishes objectives despite obstacles and setbacks.
• Facilitates an open dialogue with a wide variety of contributors and stakeholders.
• Helps others achieve results.
• Takes initiative in goal setting and quality of work. Works cooperatively with others across the organization to achieve shared objectives.
• Is effective in a variety of communication settings: one-on-one, small and large groups, or among diverse styles and position levels, in person and virtual
• Expert collaborator and bridge-builder.
• Excels at establishing and fostering inter-disciplinary relationships
• Establishes clear responsibilities and processes for monitoring work and measuring results.
• Shows great initiative in tough situations; excels at spotting and seizing opportunities.
• Experience in a Product or Technology-facing role strongly preferred

The Loyalty Marketing Specialist is responsible for campaign execution through owned channels for RaceTrac Rewards members. This role will report to the Senior Manager, Loyalty & CRM and will collaborate with a cross-functional team to create, test, and deploy campaigns in owned digital channels.

Responsibilities:

· Act as the RaceTrac Rewards program and campaign administrator and is responsible for implementing offers and promotions in our loyalty platform and executing campaigns that will activate, grow, retain our members

· Manage the marketing calendar and project management for owned digital channels. Ensuring on-time and accurate deployments.

· Co-lead and manage the development and execution of campaigns through owned channels, including CRM (email, push, rich messaging, SMS, etc.), website and mobile app

· Act as the subject matter expert for building, testing, maintaining and optimizing offers/campaigns through the loyalty platform

· Review creative to ensure it is following channel best practices, brand guidelines and customer journey paths to mitigate potential issues for the customer experience

· Partner with category and promotions teams to gather, finalize and execute monthly and adhoc offers through the loyalty platform

· Assist in pulling weekly/monthly and ad-hoc reporting for owned channel campaigns in partnership with marketing analytics, as needed.

· Understand how reward offers impact our mobile app and guest engagement and act as the liaison between our technical support teams and guest engagement to gather feedback and adjust as needed.

· Assist in developing training materials for store teams on loyalty initiatives that will impacting front-line associates
 

Qualifications:

· Bachelor’s Degree from a 4-year College or University in Marketing or equivalent experience preferred

· 1-2+ years of experience in the marketing function of a brand-driven company; marketing agency experience favored.

Ideal Qualifications:

· Familiarity with channel marketing best practices (ie. email, mobile, web)

· Experience implementing omnichannel campaigns in loyalty/CRM/customer engagement platforms or other content or offer management platforms.

· Proven project management experience, along with the ability to manage multiple projects during any given time

· Effective written and oral communication skills with the ability to build strong working relationships

· Ability to identify, build and maintain effective relationships with key stakeholders

The Senior Manager, Loyalty Planning & Operations develops and executes loyalty campaigns that deliver value to  loyalty members, driving choice for DICK’S and incrementality. This Teammate is responsible for annual promo planning, inclusive of mass and targeted offer recommendations, point/budget allocation and marketing support. They will analyze and recap promo performance for leadership and cross-functional partners. In addition, this role is responsible for leading several key Loyalty initiatives and our Gift Card portfolio, inclusive of 1st Party, 3rd Party and B2B.

 

Loyalty Promotion Planning & Management

• Develop annual Loyalty promotional roadmap that drives enrollment and engagement with the program, driving choice for DICK’S, incremental traffic and spend, and fuels our data strategy

• Leverage understanding of customer insights and portfolio performance to design and deploy mass and targeted campaigns that drive member acquisition, engagement and retention

• Leverage customer data to develop effective consumer segmentation strategies, delivering personalized and targeted communications and offers

• Serve as the Loyalty Team expert on promotional performance, monitoring offers and campaigns, analyzing results, implement initiatives and improvements to enhance the consumer experience and program effectiveness and serving as a liaison to our merchant, pricing, promo and marketing teams

• Serve as a consultant to key enterprise partners, aiming to understand their business needs in order to recommend best offer types to deliver on business goals and objectives

• Serve as a key partner to our Personalization and Customer Lifecycle Management teams, proving strategic input on Loyalty campaigns

 

Loyalty Operations Management

• Oversee the Loyalty Point & Reward budgets, including monthly forecast submissions and invoice reconciliation

• Manage program Terms & Conditions and Frequently Asked Questions (FAQ’s)

• Build field engagement in loyalty by communicating loyalty offerings to Athlete Engagement and Store Operations teams, as well as train them on Loyalty program offerings

• Manage program performance reporting to leadership, executive stakeholders and field teams

• Establish a testing culture for Loyalty offers, always seeing to understand performance nuances

• Partner with Creative and Brand teams to develop compelling messaging to communicate program benefits, ensuring offers are clearly communicated to all membership tiers, inclusive of the amplified value to our ScoreRewards Credit Card holders

 

Lead Key Loyalty Initiatives

• Lead efforts to ensure all members have a clear understanding of our currency, earn/burn logistics, where they can view point and reward balances, and reward redemption options

• Establish and implement processes and campaigns that help us recognize and reward our best Athletes

• Lead Loyalty efforts to deliver an educational, rewarding and fun experience for Athletes at our Grand Openings & Store Remodels

 

Gift Card Portfolio Growth & Management

• Responsible for managing DICK’S 1P, 3P and B2B gift card portfolios which drive significant revenue for the company. Lead with excitement while you take this mature portfolio to a new level by refreshing the strategy and go to market plans.

• Establish and maintain strong relationship with B2C & B2B partners to ensure effective program management & growth

• Partner with 3rd party partners to align on execution of annual marketing plans to drive program growth within distribution partners.

• Monitor gift card inventory across all stores and third-party and oversee replenishment process

• Owner of card design, assortment and execution in our stores and 3rd party

• Facilitate, review and execute all gift card marketing collateral, ensuring it is effective and accurate for both internal campaigns and in third party incremental marketing opportunities. 

• Track and review performance of gift card program performance across all program areas, including incremental marketing placements in the third-party channel.

 

QUALIFICATIONS:

• Bachelor's Degree Required

• Master's Degree Preferred

• 7-10 years experience in customer strategy, loyalty, marketing, experience with A/B testing, project management, extensive cross-functional retail experience

• Cross-functional leader with ability to influence across various lines of business

• Direct people leadership experience

• Excellent communication and interpersonal skills

• Data-driven mindset with proven track record of hypothesis-driven testing resulting in increased business performance

• Knowledge of omni-channel marketing strategies and best practices, inclusive of digital, traditional and in-store

• Ability to lead projects from ideation to execution

• Customer first approach with ability to understand customer journey insights and deliver features to drive growth

• Able to translate insights and ideas into tangible innovations to grow the business

Responsible for developing and implementing strategic plans to enhance and promote the company's brand image and reputation. Lead a team of brand strategists and collaborate with various departments to align brand messaging, positioning, and marketing initiatives. This role requires a deep understanding of market trends, consumer behavior, and competitive landscape to drive brand growth and differentiation. Works closely with senior executives to develop long-term brand strategies and ensure brand consistency across all touchpoints.

 

• Lead PR function by developing multi-disciplinary communications strategies for business, consumer, and internal audiences that advance and protect the organization’s corporate and executive reputation and enhance Cracker Barrel’s connection with our consumers.

• Lead Brand Partnerships function by proactively identifying opportunities for external partnerships that strengthen brand equity and loyalty.

• Define the company’s brand strategy, vision, and values. Ensure consistent brand messaging across all touchpoints.

• Conduct market research to inform brand positioning.

• Oversee brand partnerships, sponsorships, and co-branding efforts. Oversee brand storytelling across organic social and public relations.

• Manage brand equity, making sure the brand grows in value and recognition over time. Creating long-term plans for brand expansion, relevance, and evolution.

• Steward the brand by defining strategic brand positioning within end-to-end brand marketing plans and campaigns across the full spectrum of owned, earned, physical and digital, experiential, and paid channels in partnership with Marketing & Culinary teams

• Author brand marketing strategy briefs and designed to beat YoY traffic and sales that aligns with enterprise strategy and stakeholder

• Provide strategic perspective for future brand growth and development of new business layers and initiatives

• Extract actionable insights from consumer research, business, and campaign performance data to understand the needs of the guest, the opportunities in the business, and in marketing effectiveness.

• Develop editorial programming and content strategy in partnership with marketing communications teams such as media, channel strategists and creative vision team.

 

WHAT YOU'LL NEED

• Bachelor of Business or Marketing required; Master’s degree is strongly preferred.
• 15+ years of demonstrated success leading brand marketing initiatives, including leading in-house brand teams.

• Restaurant and or Retail experience strongly preferred

• Deep expertise leading the briefing and development of a wide variety of creative outputs, from brand design, to integrated campaigns, to social content and IRL experiences.
• Expert communicator with leadership presence and a proven ability to positively influence stakeholders across a large organization.
• Proven ability to work in a fast paced, dynamic environment, with flexibility to pivot plans as business needs change and opportunities arise.
• Highly collaborative with infectious enthusiasm and openness to new ideas/solutions.
• Strong organizational skills with an ability to prioritize and manage workload.
• Accountable and detail-oriented, from planning to execution and analysis of results.

In this role, you will support the development and execution of our CRM strategies to achieve Customer and Sales goals for our primary focus segments. You will drive improved customer retention and engagement with the brand through personalization tactics. You will have the opportunity to collaborate within marketing, across the organization globally, and with our store teams.

• Define customer audiences in CDP (Optimove) and map out cross-channel customer journeys to ensure seamless, personalized experiences across touchpoints.
• Provide key customer journey insights and trigger milestones to cross functional team members to inform campaign strategy & design, working collaboratively with the Digital Marketing team.
• Facilitate customer journey mapping workshops based on annual key initiatives with cross functional groups including Merchant, Demand Planning, Finance, Stores, Store Operations, Ecommerce, Marketing, and others.
• Identify pain points across the journey and share with team to inform long-term segment strategy and areas of opportunity across marketing activities.
• Collaborate with Customer Analytics and IT teams to ensure campaign strategies are technically feasible and aligned with campaign strategy.
• Leverage customer journey analytics to collect and share insights and learnings across the organization.
• Partner with Digital Marketing and Brand Marketing to design, test, and execute email & SMS campaigns, landing pages, and other marketing initiatives.
• Work closely with marketing colleagues to integrate Loyalty seamlessly into a single, cohesive marketing and activation calendar.

Qualifications
 

• Bachelor’s degree in marketing or related field is preferred
• 3+ Years Loyalty, Personalization or CRM Marketing experience
• Proven experience in developing and executing customer marketing journeys
• Strong understanding of personalized marketing best practices and strategies
• Knowledge of customer segmentation and targeting techniques
• Proficiency in marketing automation platforms and CRM systems (e.g., Adobe Experience Platform, HubSpot, Salesforce Marketing Cloud, Optimove, Braze)
• Understanding of customer data platforms (CDPs)

The U.S. Loyalty and Partnership Lead is responsible for U.S. retail fuels loyalty and partnership strategy, planning and program performance. The successful candidate will be responsible for guiding an MSP loyalty and partnership team and will have accountability for the Exxon Mobil Rewards+ program and overall partnership program performance (volume, penetration and profitability). The scope of the role includes loyalty programs strategy, business development, innovation and optimization. Additionally, the role will drive loyalty integration enhancements and gatekeep a number of 3rd party partners / vendors.

What you will do

• Owns Loyalty and partnership strategy, 5 year plan and program roadmaps
• Loyalty lead for Planning & Budgeting - volume, opex, cost of sales; Advocates for resource needs
• Own 1 Year Sales and Marketing plan initiatives and targets aligned with strategic imperatives and 5 year plan
• Oversight of MSP execution of initiatives and campaign / offer tactics
• Guides strategic relationship management activities for MSP execution
• Owns Relationship maps with strategic partners and key vendors
• Point of escalation for issues and strategic alignment
• Attends Quarterly Business Reviews as EM strategic representative
• Business development with existing and new partners
• Project oversight, stakeholder or representative – loyalty integration and innovation
• Supports Loyalty team collaboration with Marketing Communications team, Payments team and Field Marketing team
• Loyalty lead for Consumer Journey and Consumer Experience related activities
• Key customer interface
• 3rd party loyalty and payment offer and technology expectation gatekeeper

About you

Skills and Qualifications 

• University degree preferably in Commerce or marketing
• A minimum of 10 years relevant experience in loyalty / partnership management (ideally working with a U.S. national retailer) 

Preferred Qualifications

• Experienced marketing professional 
• Good interpersonal, commercial and negotiation skills
• Ability to influence through others
• Experience in team leadership
• Ability to manage customer conflict and balance business priorities
• Strong communication & coordination skills
• Good understanding of retail fuels business & consumer marketing an advantage
• Strategic thinker; Analytical abilities and sound business judgment

We are BetMGM. We are revolutionizing sports betting and online gaming in the United States. We are a partnership between two powerhouse organizations—MGM Resorts International and Entain Group. You know our name through our exciting portfolio of brands including BetMGM Sportsbook, Borgata online, Party Casino and Party Poker. We aim to bring our ideas into action and find ways to deliver the best quality in gaming platforms.

We understand that each card in the deck plays a unique role in any given hand, just as our employees each play a unique role in accomplishing our goals as a company. We strive to create a culture of empathy where our employees feel valued, heard, and comfortable bringing their authentic selves to work. We want to build a product and a workplace that reflect the communities we serve so we approach our work fearlessly, take responsibility when we get it wrong, and ante-up again. We play to win, and we are all-in together.

We were recognized as one of Glassdoor’s “Best Places to Work”.

 

 

 

Responsibilities

• Analytics, Data Science and Data Strategy.

• BI and Analytics Governance.

• Leading the development and progression of the BI and Analytics team.

• Leading data interpretation, insight, and analysis as to its relevance to the business.

• Alignment of BI and analytics work with business priorities.

• Delivery of data and analytics driven projects.

• Management of BI and Analytics stakeholders.

• Overseeing the quality and impact of insight and analysis.

• Ensuring the quality and privacy of data held within the BI Platforms.

• Clear, concise, and consistent communication of insight to BetMGM Senior Leadership.

 

 

Essential Functions

• Must be able to stand or sit and operate computers and other technological devices for extended periods of time

 

Qualifications  

• MSc or PhD in an analytical field, or a BSc with a strong focus on analytics.

• Minimum of 15 years of experience in senior roles in analytics or business intelligence.

• At least 10 years of experience specifically in online gambling markets, with exposure to other sectors.

• Proven track record of leading and coaching successful analytical teams for at least 10 years.

• Deep understanding of online gaming business processes and the ability to translate data into actionable insights.

• Results-driven, entrepreneurial mindset, with the capability to transform complex data into strategic actions.

• Expertise in both logical and physical data modeling, along with a solid grasp of corporate and operational business dynamics including marketing strategy, P&L management, and budgeting.

• Skilled in simplifying complex concepts and communicating effectively.

• Experience in building analytics teams and business intelligence organizations from scratch.

• Strong problem-solving skills and the ability to translate complex findings into clear recommendations.

• Proficiency in statistical tools is highly desirable.

• Exceptional project and program management skills.

• Customer-centric mindset with the ability to turn insights into profitable outcomes.

• Agile and adaptable to changing business landscapes while maintaining attention to detail and strategic focus.

• Outstanding communication skills across verbal, written, and presentational platforms.

• Effective change management capabilities, with experience in high-change environments.

• Passion for performance analysis, reporting, and working with large datasets.

• Demonstrated ability to leverage data to influence decision-making and drive impactful business reviews.

• Strong task management abilities to handle multiple workstreams and requirements concurrently.

• Comfortable operating in a matrix organization with stakeholders across different countries and priorities.

• Proven track record of building positive relationships and collaborating effectively in cross-functional teams, even without direct authority.

• Preferred experience in a global business environment.

The SessionM Mastercard Team is seeking to hire a Manager, Loylaty Campaigns based in Boston, MA, to oversee our global Campaign management team that caters to our Loyalty clients worldwide. The SessionM campaigns team is responsible for managing our client environments and executing tasks using the SessionM platform. The team handles the day-to-day management of our clients' software and loyalty programs in various consumer-facing industries including retail, QSR, fuel rewards, and more.

Role
• Support and lead a global team as a people manager, overseeing capacity, development, escalations, and KPIs.
• Actively seek opportunities to enhance standards and improve process efficiency, and support the team in implementing necessary changes.
• Support the collection and reporting of project metrics, while proactively seeking ways to improve these metrics.
• Configure, test, track, and optimize client campaigns, including but not limited to offers, behavior logic, push notifications, SMS, email, and other communications.
• Oversee the team to ensure that objectives and goals are on target.
• Manage any customer project escalations.
• Act as a senior reviewer for all project teams, providing business/technical consultation in related disciplines and translating senior vision to direct reports.
• Provide product and technical leadership to the team, working closely with them to bridge any knowledge gaps.
• Demonstrate a proven ability to think strategically and execute methodically.
• Collaborate with internal delivery teams (creative, messaging, analytical, engineering) to execute deliverables according to project timelines, and monitor the performance of campaigns and overall program health.
• Identify trends in engagement and offer recommendations to meet program KPIs.
• Appropriately escalate bugs, account issues, and requests.
• Become a systems expert and participate in UAT (User Acceptance Testing).

All About You
• Bachelor’s Degree
• At least two years’ experience in managing a team of 6-10 people preferred globally
• Experience working with clients in a SaaS, brand, or media/agency setting
• Loyalty provider experience is a plus, SQL experience strongly preferred
• Comfortable providing strategic recommendations or navigating objections
• Proactive, forward thinking, methodical planning, and able to weigh future effects of a decision
• Excellent verbal and written communication skills with strong attention to detail
• Able to collaborate alongside cross-functional partners

Corporate Security Responsibility
Every person working for, or on behalf of, Mastercard is responsible for information security. All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and therefore, it is expected that the successful candidate for this position must:
• Abide by Mastercard’s security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

As a Fuel Loyalty Analyst within the Fuel Pricing Team, you will play a pivotal role in driving the success of our fuel loyalty programs and in delivering actionable insights to enhance customer engagement and business outcomes. This position offers a unique opportunity to develop exciting new capabilities within a large organization. You will collaborate closely with our Fuel team, Marketing, Digital Experience, Loyalty, Category teams, and our Media Agency.

 

Responsibilities:

 

Collaboration & Stakeholder Management:

- Act as a liaison between Fuel Loyalty and Merchandising, coordinating personalized offers and ensuring consistent execution of program branding, campaigns, and promotions across channels.

- Work closely with the CRM & Personalization teams to develop and implement test-and-learn strategies, consistently tracking and reporting results to key stakeholders.

- Manage day-to-day contacts with internal and external partners, coordinating efforts across geographies to ensure best-in-class loyalty promotions and customer experiences.

 

Program Management & Optimization:

- Oversee and refine the loyalty offer management process, developing efficient methods and tools to handle promotions.

- Support the setup and execution of loyalty promotions, including personalized offers, ensuring compliance with all relevant policies and regulations.

- Develop strategy and communication for our fuel loyalty program to optimize promotion offerings and overall customer communication.

 

Leadership & Problem Solving:

- Educate and promote a data-driven culture within the Fuel Loyalty team and the wider organization.

- Take initiative in identify opportunities for enhancing program effectiveness, leading transformational projects to deliver strong financial results.

- Serve as a thought leader, advocating for use of advanced analytics to inform business strategies and enhance customer loyalty.

 

Advanced Analytics & Insights:

- Utilize data and business intelligence to discover actionable insights that guide strategic decisions and improve loyalty program performance.

- Champion best practices in evaluating media campaigns and marketing activities, collaborating with our data science team to use advanced analytical methods.

- Lead the design and execution of advanced analytics projects, such as Marketing Mix Modeling (MMM) and A/B testing, to continually enhance marketing effectiveness.

 

Qualification:

- 5+ years of experience in marketing, marketing analytics, or loyalty program management, with a track record of leveraging data insights to make actionable recommendations for enterprise loyalty programs.

- Advanced degree in Marketing or an analytical discipline such as Finance, Mathematics, Statistics, Engineering, or related field is preferred.

- Experience working with creative teams in developing promotions or campaigns preferred, with emphasis on aligning promotions with strategic goals.

- Strong analytical and problem-solving skills, able to translate complex data into actionable business strategies.

- Excellent communication skills in English, both verbal and written, capable of presenting complex concepts to non-technical audiences.

- Proven ability to work collaboratively with stakeholders at various levels and across different geographies, managing projects to successful completion.

- Detail-oriented and results-driven, with a proactive approach and a passion for driving progress in a fast-paced environment.

 

Personal Qualities:

 

- Analytical, creative, and pragmatic thinker with a strong sense of curiosity and comfort in ambiguous situations.

- Collaborative problem solver focused on continuous improvement.

- Commercially minded, constantly seeking opportunities to strengthen the business.

- Ability to navigate complex organizations and take initiative in driving projects to completion.

- Comfortable with emerging technologies, eager to learn and adapt to meet business needs.

About the job

The Solutions Architect will be responsible for creating and driving the technical strategy with cross-functional external and internal stakeholders.

You will partner with customers and several teams to craft highly scalable, flexible, and resilient solutions that provide solutions to solve customer business problems and accelerate the adoption of Capillary Products. In collaboration with sales, you will drive revenue growth across a defined set of customers.

As a trusted customer advocate, you will have the opportunity to help shape and execute a strategy to build mindshare and broad use of Capillary products with enterprise customers. You will also need to be adept at interacting, communicating, and partnering with other teams within Capillary, such as customer success, professional services, Sales, and Technology, as well as representing your team to executive management.

 

ESSENTIAL FUNCTIONS OF THE JOB

• A Solution Architect provides architecture leadership & subject matter expertise to client engagements focusing on complex & innovative products and reusable assets

• Prior to kicking off a project as part of a product life cycle, the solution architect develops solution plans intended to support business investment decisions, which means they must hold the appropriate balance between costs, risks, and quality of the product

• The solution architect creates innovative and practical designs that account for the end-to-end technical solution of a system, in line with the business strategy and objectives and within the context of the technical environment.

• For that, you shall be working closely and continuously with the business/client to focus on meeting business/client requirements and incorporating broader aspects such as overall product costs/revenue, data privacy & sovereignty, business continuity, information security, integration with other systems, etc.

• You shall be a key player in identifying, defining, and implementing reusable assets and standards. The solution architect is also responsible for adherence to these standards and the consumption of reusable assets across products and portfolios

• You shall ensure relevant technical strategies, policies, standards, and practices are applied correctly across Technology programs, projects, and products.

• You shall also contribute to the development of architecture governance structures, methodologies, and compliance activities

• You shall be working with vendors to assess vendor products, understand vendor’s delivery models and assist in implementing them at Capillary

• A solution architect can work across multiple projects with varied stakeholders. You shall set architectural direction, build consensus, mediate conflicts, and provide technical leadership and advisory services to the business.

• You shall anticipate needs and potential objections and help to create an environment that solicits positive contributions from all participants: Solution and Technical Architects, engineering teams, product managers, project managers, product analysts, test and project teams, Information Security, and Operations.

• You will have excellent interpersonal communication and organizational skills that are required to operate as a leading member of global, distributed teams that deliver quality services and solutions.

• You shall also cultivate lasting relationships across the business, IT, and vendors/industry analysts to maintain insight into the broader enterprise as well as industry trends.

• You shall be recognizing industry technology trends and emerging technologies understanding how they apply to Capillary and can drive their adoption into our organization.

• You shall be evangelizing and encouraging the importance of technical quality, emerging technologies, sharing & experimentation across the org through mentoring, hackathons, communities, etc.

• You shall guide others in resolving complex issues in solution architecture and solves complex, escalated aspects of a project

 

BASIC QUALIFICATIONS

• Experience collaborating with the cross-functional team to drive projects and solutions with customer satisfaction, exceed customer expectations and create and execute business plans to accelerate the adoption of Capillary Products.

• 7+ year’s design/implementation/consulting experience in large-scale, enterprise applications

• 3+ years experience working with multi-national customers in support of technology and sales

• Demonstrated experience developing enterprise application architectures to meet business requirements in complex environments

• Experience with cloud solutions, virtual platforms, software development experience, and operational management practices and frameworks

• Understanding of security, risk and compliance frameworks, disaster recovery, high availability architectures, hardware, operating systems, and networking connectivity

• Large-scale systems integration involving public, private, and hybrid cloud platforms

• Technical degree required (Min BTech, BE - CSE / IT)

 

PREFERRED QUALIFICATIONS

• Professional experience architecting/operating solutions built on SAAS products and cloud Platform

• Experience communicating across internal and external organizations

Essential Job Functions  

• Design and execute analytics approach for customer behavior and campaign performance 

• Preparation of schedules, templates, narratives and facilitation of the process to ensure analytic report outs  

• Provide analytical support and proactively identify, analyze and interpret business and customer performance drivers and opportunities 

• Enhance existing reporting tools and provide innovation for future reporting tools 

• Perform weekly budget reconciliation 

• Collaborate with internal and external business leads to support data driven decisions 

• Collects, evaluates and analyzes information submitted by the business and external partners as an input to development of long-term innovation planning 

• Using trend analysis, variance analysis versus Budgets, Forecasts 

• Ownership of Holiday Center of the plate planning, ROI forecast and analysis, and innovation 

 

Desired Skills and Qualifications:  

• Bachelor's Degree - Marketing, Business, or Related Field 

• 2-5 years Marketing, Consumer Insights, Analytics experience 

• Office 365 (Excel, Word, PowerPoint, Outlook) 

• Proficient cognitive skills such as problem analysis, decision making, financial and quantitative analysis, etc.   

• Proficient communication skills   

• Ability to engage and influence cross-functional teams 

• System knowledge of PowerBI, Circana 

Candidate Summary  

• The ideal candidate is a passionate about Loyalty Marketing and customer behavior analysis that has 2-5 years of Marketing, Consumer Insights, Analytics experience. This individual has a proven aptitude for story telling that is rooted in data analytics, comprehending customer behavior, and driving innovation. They are a skilled communicator who excels at collaborating effectively at various levels across the organization. 

Competencies  

• Brand development and storytelling 

• Financial and business acumen 

• Customer and Campaign Insights  

• Marketing Prioritization and Strategic Planning 

• Omni-Channel Shopper Experience 

This is your chance to be part of the next-generation Strategy, Insights, and Analytics team of internal consultants to all teams across Hilton! The team ensures that Hilton’s strategy and customer experience are informed by analytics and customer insights combining technical talent with industry expertise to guide progress towards Hilton’s goals. As a Senior Manager, Stay Experience, you will use customer insights to guide activation and adoption of digital experience strategies. On the Customer Excellence & Innovation team reporting to the Director of Stay Experience, you will help evolve digital stay experiences including the Payments product portfolio.

HOW WE WILL SUPPORT YOU

Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:

• Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/night
• Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
• Paid parental leave for eligible Team Members, including partners and adoptive parents
• Mental health resources including free counseling through our Employee Assistance Program
• Paid Time Off (PTO)
• Learn more about the rest of our benefits

At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate. 

**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.

HOW YOU WILL MAKE AN IMPACT

Your role is important and below are some of the fundamental job duties that make your work unique.

What your day-to-day will be like:

• Enable Payments product advocacy and adoption across the organization to achieve business outcomes
• Partner with the Business Owner to facilitate alignment across brands and business teams for new and evolved capabilities, including how we activate, improve, and achieve scale across the enterprise
• Lead content development for best practices, learning and training materials, and communications to support hotel adoption
• Champion knowledge sharing, documentation, project management, and reporting throughout the product life cycle
• Maintain customer focus by considering implications of Payments experiences to major stakeholder groups and developing feedback loops to ensure customer feedback aligns with the ongoing product strategy

How you will collaborate with others:

• Build trusted and highly effective working relationships across Hilton and with vendors, including working closely with product, brands, engineering, design, data science, analytics, property, policy/regulatory, and market-facing teams
• Partner with internal and external teams to establish, maintain and improve successful operations of digital products at properties
• Partner with analytics, insights and business teams to align product outcome goals with relevant metrics, continuously evaluating insights, and monitoring performance

What projects you will take ownership of: 

• Successful adoption and operations of Payments products across all global Hilton properties to improve the experience for guests, hotel team members, and owners

WHY YOU'LL BE A GREAT FIT

You have these minimum qualifications:

• Eight (8) years of professional work experience
• Five (5) years in change management, product operations, business operations, or related experience in a digital environment
• Three (3) years of experience leading efforts to drive new capabilities at scale
• Travel up to 20%, as needed

It would be useful if you have:

• BA/BS Bachelor’s Degree in technology, business, marketing, hospitality, or a related field
• Experience in hospitality, with an understanding of hotel operations
• Experience working with Payments products
• Experience in an Agile development environment
• Experience with cloud platforms, product environments, or related technologies
• Experience using analytics tools to compile and share performance reporting

This position is tasked with leading the development of Product Analytics as a practice within the ADUSA Digital division. The ADUSA product team develops web and native app capabilities that enable millions of customers to shop every month. The Manager II of Digital Analytics analyzes how these developments impact the consumer journey.

This includes managing and implementing new ideas for building the reporting solutions that will drive the success of our integrated digital portfolio, including web, mobile, digital coupons and other digital programs. This position will drive results through compelling thought leadership within the digital organization and beyond.

This individual will contribute to the effective thought leadership within the digital analytics community; this includes a thorough understanding of web & mobile technology, how features improve the consumer experience, and how to leverage the technology to devise program recommendations that will maximize the reach of the brand to customers. The intelligence delivered will be instrumental in leading short term action plans and developing long term strategies.

The Manager II of Digital Analytics should be knowledgeable and keep on pace with industry best practices for digital measurement & analysis methodologies to recommend evolution within the team.This position will also be responsible for developing and managing a team of junior/mid-level digital analytics professionals.

Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days. 

Applicants must be currently authorized to work in the United States on a full-time basis.

Duties and Responsibilities 

• Monitor and administer web/app analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with Ahold Delhaize goals to all levels of organization and management.
• Lead workstreams with Product teams to create measurement plans for key initiatives; ensure tagging is properly set up to capture KPIs
• Generate weekly, monthly, and annual reporting to executives for all major metrics, goals tracking, revenue tracking, and other paid search initiatives, aggregating various marketing and sales data.
• Provide valuable insights and connect to action in conjunction with reporting to progress digital engagement with customers across all the Ahold Delhaize Brands.
• Communicate and present to executive teams and management on project development, timelines, results,and forecasts.
• Generate thought leadership and actionable insights, to act as a trusted consultant with Brand Loyalty and Digital leads to grow the size and participation of social media from the ground-up.
• Partner to drive strategy to adapt messaging for various audiences. This can include: email, banner ads, sponsored content, videos, etc.
• Lead and develop small to medium team of analysts

Qualifications   

• 6+ years of experience in web and app ecommerce required
• Experience leading and developing a team
• Hands-on experience with Site Analytics tools (google analytics, adobe analytics)
• Experience with BI/Visualization Software (e.g., Power BI, Data Studio, Tableau)
• Experience with SQL and the ability to directly query a database
• Bachelor’s degree required
• Experience with large scale websites/big data associated with site.
• Prior web analytics experience with Google Analytics, Adobe Analytics

Preferred Qualifications 

• MBA preferred; Marketing, Business, Mathematics, Finance or Computer Science preferred
• Retail and Grocery experience strongly preferred
• Competent in presenting complex data analysis to mid-level management and above
• Strong quantitative skills required to analyze and optimize performance
• Excellent verbal & written communication skills
• Strong expertise in dashboard and report designing 
• Strong expertise with Data modeling & Statistical analysis 
• Strong Client consulting experience

As a Kobie Digital Marketing Quality Assurance Specialist for our enterprise client, you’ll work closely with internal and external partners, delivering a broad range of services in the deployment of client marketing campaigns and email marketing. This is not a software QA position, it is focused on marketing material and ensuring quality of content. You’ll work closely with our client, and ensure and improve the performance, productivity, efficiencies in the creation and deployment of that client’s campaigns. As a team, we develop and deliver outstanding content and experiences that recognize members, help them get the most out of their loyalty and ultimately improve their lives.

You have 2+ years of front-end testing and proofreading experience and will bring your technical skills and industry best practices of manual and automated testing to our agile teams. As a QA Analyst you will proofread and test user interfaces, emails, and digital assets.   This role is fully remote but the team operates in Eastern Standard time. 

How you will make an impact   

*This is not a software QA position, but focused on marketing material and ensuring quality of content.*

• Proofread digital content for correct spelling, punctuation and grammar

  QA digital content in various email clients, browsers and operating systems

• Communication of status in daily team meetings
• Other duties may be assigned

What you need to be successful

• 2+ years of testing experience required 
• Familiarity with the copywriting and proofreading process 
• 2+ years of web/mobile UI application testing experience 
• Experience testing large-scale marketing websites and good understanding of testing UI elements 
• Familiarity testing on MacOS, iOS, Windows and Android 
• Familiarity with Litmus or Validity a plus
• Experience with cross-browser testing 
• Strong knowledge of system testing best practices and methodologies 
• Experience creating test strategies using defined acceptance criteria 
• Basic understanding of JavaScript, HTML and CSS encouraged
• Strong written and verbal communications skills 
• Strong analytical and problem-solving skills 
• Excellent time management skills 
• Organized and detail-oriented; able to effectively perform tasks within the estimated level of effort 
Experience working remotely preferred 

 

Our teammates are at the heart of everything we do 

Healthy people are happy people, which makes mental and physical health a top priority at Kobie. From robust health insurance and benefits options to free fitness programs like FitOn, to generous vacation time for yourself, we support your health needs fully. In today’s job market, we know that employees are choosing only what works best for their life. For those that want career growth, Kobie is the perfect place. We have developed a comprehensive people strategy that helps every teammate know how to advance and progress on their career journey. Beyond title progression, Kobie’s competitive pay, 401k matching, annual profit sharing and bonuses all make Kobie a perfect place to build your career. 

You are a product minded person who is resourceful, creative, and dedicated to building awesome customer experiences that drive our credit program. You’re up for a challenge and are never satisfied with the status quo. You sweat the details and ensure the job is done the right way, not the easy way. You’re comfortable being team captain or second string. You’ve been in the trenches to know what’s necessary to bring successful features to life, and you like to have some fun along the way. You will work with a diverse set of stakeholders to enhance the digital experience and will be empowered to solve hard problems in ways that our customers love and work for our business. You are a strategic thinker, results-oriented, and an excellent communicator. You should have a deep understanding of e-commerce and a passion to delight our customers.

 

WHAT YOU'LL DO. (the day to day.)

• You will be part of a credit POD, consisting of cross functional team members including marketing, Finance, UX, engineering and our credit partners.
• Partner to build the Technology Credit delivery roadmap – this person will have a dedicated focus on bringing features to life for our customers that drive new enrollments into the credit card program or drive shopping engagements for existing credit customers.
• Champion the needs of customers with a focus on both customer and business value
• Collaborate with key stakeholders and UX team to develop growth strategy for the Credit program that meets and exceeds the need of our customer
• Engage business stakeholders and our credit partners throughout the execution of a project, ensuring that what is delivered meets our business goals and objectives
• Analyze user feedback, data, and competitive landscape to identify new product opportunities and enhancements
• Blend strong business acumen, technical problem solving and agile execution
• Develop detailed requirements and feature definitions
• Proactively identify opportunities and issues, work with internal partners to understand options and execute solutions
• Synthesize business requirements, identify areas of uncertainty, recommend solutions, and gather buy-in from relevant stakeholders
• Define metrics of success and analyze results

 

YOU’VE GOT WHAT WE NEED. (the must haves.)

• Bachelor's Degree
• 5+ years related experience in digital/ecommerce and store technologies
• 5+ years of experience in Product Management
• Demonstrated understanding of the techniques and methods of modern product discovery and product delivery
• Ability to figure out solutions to hard problems with many constraints, using sound judgment to assess risks, and to lay out your argument in a well-structured, data-informed, written narrative
• Proven ability to engage with engineers, designers, and company leaders in a constructive and collaborative relationship
• Strong analytical, prioritizing, interpersonal, problem-solving, presentation & planning skills
• Strong verbal and written communication skills
• Demonstrated collaborative skills and ability to work well within a team
• Ability to concurrently manage multiple projects in various phases of ideation, execution, or delivery
• Ability to work with and influence peers and senior management
• Ability to work in a fast-paced and deadline-oriented environment
• Self-motivated with critical attention to detail, deadlines and reporting
• Experience with agile development
• Data driven mindset and track record

 

PAY/BENEFITS INFORMATION:

• Actual starting pay is determined by various factors, including but not limited to relevant experience and location.
• Subject to eligibility requirements, associates may receive health care benefits (including medical, vision, and dental); wellness benefits; 401(k) retirement benefits; life and disability insurance; employee stock purchase program; paid time off; paid sick leave; and parental leave and benefits.
• Paid Time Off, paid sick leave, and holiday pay vary by job level and type, job location, employment classification (part-time or full-time / exempt or non-exempt), and years of service.  For additional information, please click here.
• AEO may also provide discretionary bonuses and other incentives at its discretion.

We're excited to offer a unique opportunity for a Senior Architect to join our team. In this role, you will drive our IT strategies for Loyalty and Monetization, integrating technology with customer engagement. You will take the lead in guiding our loyalty programs and ensuring that our IT systems are strategically aligned to support our business objectives. Your expertise will be crucial in developing solutions that enhance customer experiences and contribute to our business growth. If you're driven by innovation and teamwork, we invite you to join us in strengthening customer loyalty and achieving our goals.

Our flexible/hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days.

Duties and Responsibilities

•    Lead and inspire IT teams in the areas of Architecture, Solution Delivery and IT Service Delivery to develop and establish a high performing and service driven culture that will deliver high productivity.
•    Challenge status quo and drive changes to improve business performance and productivity.
•    Drive development of next generation IT talent by implementing career paths to enhance associate performance.
•    Define and manage architecture IT roadmap for the supply chain domain in line with the IT strategy and overarching Enterprise Architecture roadmap.
•    Execution of Roadmap towards target state.
•    IT Domain strategies aligned with overall IT strategy and business domain strategy.
•    Design of consistent standards, principles, policies and reference models in the area of IT Strategy and Enterprise Architecture including application, security, infrastructure, information/data, data analytics and integration architecture.
•    Lead the implementation of principles, policies, and reference models and monitor KPI’s across all TOGAF and business domains.
•    Support solution architects translate IT strategy and reference architectures into domain specific architecture visions and reference models.
•    Govern IT decision making through the application of principles, policies, and reference models to solution review and sign-off.
•    Reference architecture: principles, policies, ands reference models defined and in use. -Quality and number of implemented IT principles, policies, and reference models.
•    Stay abreast of innovations and technology trends within our industry and understand the impact on our organization.
•    Incorporate the innovation agenda into the IT strategy and roadmap to accelerate delivery of the business strategy.
•    Proactively stay abreast of emerging technologies and trends and incorporate in IT roadmap and transition plan.
•    Lead the thinking on trends in emerging technologies and strategies and advice business and IT leaders accordingly.
•    Develop and manage an architecture governance process to ensure compliance to security, privacy and regulatory aspects of all projects.
•    Define the architectural principles and policies by which solution will adhere to the security, privacy, and compliance regimes.
•    Support the program & project delivery teams embed security, privacy, and regulatory needs into the solution designs.
•    Instill financial discipline into the architectural ways of working and ensure that the IT roadmap fits into the financial constraints within which the business is operating.
•    Align the roadmap to the long-range plans and financial budgets of the businesses.
•    Ensure that the TCO implications of architect decisions are factored into the solution choices.

•    Additional job duties may be assigned as needed to meet the needs of the business and support our Values.

 

Qualifications

•    Master’s degree in computer science, technical field, Technology and/or Business-related field.
•    Equivalent trainings/certifications/experience equivalency will be considered.
•    8 or more years of equivalent experience in relevant job or field of technology.
•    6 or more years of experience in a technical capacity or leading teams in systems design, programming, data mgmt., integration, etc.
•    5 or more years’ experience directly responsible for guiding, training, or onboarding team members in relevant technologies, capabilities, or skills.
•    Agile Methodology and/or Scrum, Consultancy Skills, Agile Architecture, ArchiMate, Business Case for Architects.
•    Demonstrated ability to translate conceptual and strategic thinking into practical solutions.
•    Exceptional verbal, written and visual communication skills.
•    Demonstrated experience interacting, partnering, and influencing at all levels of an organization.
•    Strong experience working in cross functional teams.
•    Exceptional written and verbal communication and presentation skills.
•    Leadership and teamworking skills.

 

Preferred Qualifications

•    Post graduate degree advanced training and or certifications in relevant field/s of study preferred.
•    5 or more years’ experience in Agile teams and Product/Platform based operating model.
•    5 or more years’ experience in leading teams or advancing technical capability in teams.
•    Experience in retail or grocery preferred.
•    Cloud Solution Architect Certification.
•    Experience with GitHub Actions, Azure DevOps Pipelines.
•    Experience with Infrastructure, network, and security aspects.
•    Experience with a significant number of supply chain functions such as: Distribution & Transportation, Inventory and Order Management, B2B Integration using EDI.  
•    Experience implementing industry leading ERP and non-ERP solutions for these capabilities is highly desired. 
•    Experience with Enterprise Architecture frameworks (TOGAF) and EA tools (BiZZdesign).

The Client Operations Manager is a critical part of the team; responsible for the implementation and oversight of ad campaign launches by trafficking and management through the campaign lifecycle. This role is centered on working closely with the retailer team to guarantee all campaigns are launched successfully and performance goals are met. This includes campaign set up, traffic, execution, and management.  This position will be located in Austin, TX.

About the role:

• Partner with the Account Management team to gather the necessary campaign details for accurate and and timely launches, additionally discussing and tracking against the brand’s goals & KPIs
• Handle and oversee campaign setup, implementation and trafficking within CitrusAd platform
• Once campaigns are launched, provide confirmation to the Account Management teams as well as provide proof of launch via campaign screenshots
• Work closely with the Account Management teams to ensure successful delivery of all campaigns by routinely monitoring campaign performance and delivery; escalate potential delivery issues and optimize campaigns to meet performance goals
• Upon campaign completion, generate campaign reports from the platform and validate for correctness prior to handing off to respective teams to provide to the brand client  
• Oversee billing & invoicing process to ensure billing accuracy; confirm billing details with Account Management team and pull final delivery reports to review invoices prior to being sent to brands
• Be a trusted source of data, insight and context of CitrusAd campaigns

About you:

We are looking for a Client Operations Manager who has the following skills, knowledge, and experience:

• 2-4 years of Ad Operations experience
• Experience with campaign management in a fast-paced environment
• Willingness to quickly learn new tools and programs
• Ability to work in a team environment as well as individually 
• Strong written and verbal communication skills with all levels of internal stakeholders and external client partners
• Data-driven and analytical with a strong attention to detail and process
• Proven thought leader in strategic planning and operational efficiencies 
• Efficient time management and organizational skills – able to sustain timeline management and campaign deliverables 

It would be great if you also have:

• Experience with ecommerce media and search platforms and/or the ability and willingness to learn quickly
• Working knowledge of retail, ecommerce, and digital industry 
• Bachelor’s Degree in related fields (Advertising, Marketing, Communications, etc.)

This critical position is responsible for customer channel insights and analytics to deliver commitments for experience, growth and revenue, development, and execution of customer service executive dashboards.  This leader will partner with key stakeholders across the business to develop commitment views and forecasts and then partner on target allocation to all levels of the business from SVP down to frontline agent.  This will be complimented by defining what must be true to achieve business targets by providing performance data with supporting insights and analytics linking outcomes to people, process and tools/technology opportunities and recommendations based on data analysis as well as contact interaction reviews.  Developing call flows, coaching and performance management programs and tools to enable the teams to become an engine for revenue growth, drive brand loyalty, while also providing differentiated and simplified employee and customer experiences.  This role will also represent Customer Channels in many cross functional meetings and teams and will need to advocate for the team to ensure the needs of the team are incorporated as new KPIs, reporting, products, tools, and technology are introduced.  This leader will manage a team that is diverse in experience and is located in numerous locations. Some travel will be required. An ideal candidate for this role is very enterprising, organized, collaborative, and able to operate with short term goals and long term vision.  The position requires the use of critical thinking skills and the ability to adapt quickly based on changing business dynamics. The candidate is responsible for identification, qualification, business case development, tracking, and creation of a roadmap as it relates to performance acceleration.  Strong team leadership, strong written and verbal communication skills, and ability to interact with all levels of the business is a must. The selected candidate will work with executive leadership, staff, and key stakeholders to provide executive-level support, planning, and directing of projects and operations to ensure strategic business plans and incremental opportunities are successfully developed and executed. 

Key responsibilities include: 

• Performance management and acceleration for 10K agent partner portfolio, outlier programs, channel targets, reporting and analytics - across all brands

• Responsible for weekly executive insights packages

• Customer service trending, Sales trending and performance analysis

• Developing metric builds, myInfo requests/launches and channel review data needs 

• Interaction analytics supporting Operations, GTC and ROI analysis

• Responsible for .com funnel and traffic conversion for sales chat teams across brands

• CV and forecast development of key KPIs in sell, serve, and save model

• Regular executive performance readouts including results, insights and actions

• Primary contact for data needs, new KPI, reporting and dashboard development

• Contact interaction and compliance performance reviews through executive calibrations, call studies, and automated quality management program

• Target distribution to deliver top line KPI commitments

• Enabling performance accountability through call flow, coaching and performance programs and tools leveraging AI and automation Forecast/modeling of revenue and retention efforts in partnership with Finance

• Collaborating cross functionally and build relationships with teams including: Finance, Operations, Marketing, Verizon Global Services/GTS, HR and additional Verizon departments to accomplish goals 

• Prioritizing project activities and coordinate resources to achieve goals 
   

What we’re looking for...

Ability to adhere to a hybrid schedule in office that includes assigned office days (3 days minimum)

You’ll need to have:

• Bachelor's degree or four or more years of work experience.

• Six or more years of relevant work experience.

Even better if you have one or more of the following:

• Bachelor’s degree or equivalent experience 

• 12+ years sales and/or service related experience with large, diverse teams

• Knowledge of financial modeling to forecast, justify and evaluate the impact of our efforts

• Proven accomplishments in process improvement, process design 

• Proven operational experience with large scale projects

If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.

Where you’ll be working

In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager.

The Manager – Change Management & Communication will be responsible for supporting organizational change efforts and creating and implementing change management strategies and plans that maximize employee adoption for a variety of organizational transformations. This role interacts HR Business partners and stakeholders across the organization.

This role is based out of our corporate office in Coraopolis, PA. The role will work on a hybrid model (remote Monday and Friday, in office Tuesday-Thursday).
 

Job Duties & Responsibilities

• Develop, implement, and monitor effective change strategies and plans across the enterprise that maximize employee adoption and improve organization performance

• Demonstrate strong leadership judgment and decision making in anticipation of project needs and develop innovative, sustainable solutions focused on adding value

• Integrate change management work into broader plans (e.g., Project Management and/or Communication Plans). Provide active guidance for Project Sponsor(s) and other stakeholders.

• Collaborate with HRBPs and Business Leaders to drive cultural evolution and organizational transformational initiatives

• Drive engagement and acceptance of change amongst enterprise teammates through  thorough change and communication plans that are teammate-focused and drive the expected behaviors. Enable change actions through partnership with Communications and Training.

• Provide expert facilitation on change management to leaders across the enterprise

• Evaluate implementation / adoption gaps or opportunities, then create tools and materials to mitigate

• Define and measure success metrics. Track progress, report, and manage issues/risk, adapting as needed.

 

QUALIFICATIONS:

• Bachelor's Degree Organizational Development or related field strongly preferred

• 5-7 years experience

• Minimum of 5 years Organizational Change, Change Management, or Behavior Transformation

• Knowledgeable of change management principles, methodologies, and tools.

• Ability to develop, lead, and implement practical change management solutions.

• Effectively listen, communicate, and collaborate with others at all levels, managing a multitude of differing opinions and passion from people leaders and team members.

• Excellent interpersonal skills and influence skills. Demonstrated ability to establish rapport, build relationships, and foster trust quickly at all levels of the organization to drive performance.

• Flexible and resilient. Ability to challenge, persevere, and thrive in ambiguous situations.

• Strong problem-solving and analytical skills within multiple environments and teams who may have diverse viewpoints and needs

JOB SUMMARY:

The Manager of Loyalty Partnerships will provide expertise and leadership to define and implement customer loyalty partnership strategies that successfully build profitable, long-term end-to-end connected customer relationships across all channels. You will work with a cross-functional team of disciplines, business partners, and channel execution groups to define, design and enhance our partners loyalty offering for Signet. You will use a qualitative and quantitative data-driven approach, leaning into the lens of the customer to ensure that there is a strong value proposition, proper implementation, activation and measurements in place, to drive incremental purchase behavior and build CLV across all Signet banners You will lead the development of experience and communications strategies rooted in business and brand goals, customer data and channel-level best practices. You will also partner closely with the Sr. Director of loyalty to build new partnerships as well as enhance existing relationships.

 

MAJOR RESPONSIBILITIES/ESSENTIAL FUNCTIONS:

• Help enhance the overall vision, strategy and roadmap of our loyalty program partnerships
• Drive member acquisition, activation and engagement delivering differentiated value at each tier of loyalty through our partnerships
• Define and link program KPIs to business outcomes
• Partner with internal teams and third-party partners to create personalized experiences to increase the value exchange between our brands and our consumers
• Partner with Analytics team, other business groups, and third parties to identify marketplace and customer insights ensure a strong focus on desired outcomes
• Use insights to develop sound, fact-based marketing strategies to drive incremental ROI against business objectives
• Partner with merchant team to identify opportunities for “members-only” offers and promotions
• Work with internal partners to establish and maintain a loyalty program reporting dashboard to measure and manage the overall impact and health of the loyalty program and its components across all channels and banners

 

POSITION QUALIFICATIONS:

Education:   

Bachelors degree required - MBA in Marketing, Finance or Statistics preferred

 

Years of Job-Related Experience Required:   

5+ years experience in the development and successful execution of loyalty programs, preferably for a company in an industry with an established reputation for loyalty excellence (e.g. Retail, financial services, hospitality, telecom, publishing, etc.)

 

Technical/Other Skills Required: 

• Loyalty program development including detailing functional requirements, developing features/benefits, creating communication strategies, and establishing & evaluating program ROI performance.
• Demonstrated success in the development of meaningful and impactful communication programs that support loyalty growth, including customer segmentation and trigger-based communications. Demonstrated success in building partnerships and creative execution with partners.
• Strong capability to act in a role that is both strategic and tactical when necessary.
• Very strong business acumen and ability to understand and analyze data to drive performance.
• Experience in the development and execution of complex testing scenarios.
• Proven ability to distill complex information, and “tell a story” using data.
• Experience working in Sequel/QuicksSight/Tableau

In this integral role on the Base Pricing team,  you will be directly responsible for driving the retention of early tenure Verizon customers. You will be responsible for identifying opportunities and strategies to ensure that customers are set up for success as a Verizon customer. You will formulate ideas and carry them through execution and beyond to retrospective, post-promo analysis, and ensuring a positive customer experience. Design targeting and segmentation strategies of the VZW consumer base which will enable the business to deliver messages and offers  which are prioritized, personalized, and simultaneously beneficial to the customer and VZW.

You will be responsible for executing these strategies by leading peers from other functional work groups, including (but not limited to): Business Intelligence, Marketing Communications, MarTech, Performance Management, Finance, Legal, IT, Market Leadership, and Product Marketing. You will be responsible for both driving bottom up data-backed recommendations as well as adapting to top down requirements from executive leadership.

Responsibilities include:

• Designing and executing from concept through implementation, programs that help ensure customers are set up to be successful as a Verizon Wireless customer.

• Developing strategies to proactively mitigate voluntary disconnects, with an emphasis on early tenure customers.   

• Proactive identification of potential issues related to perks/products/services that may cause customers to leave VZ before they have become an established account. 

• Driving existing customer transactions through Verizon’s digital channels, both site and app.

• Partnering with the AI&D, P&E, and Business Intelligence teams to develop, manage, maintain, and monitor new tools meant to improve audience creation, targeting, and offer development.    

• Building presentations to effectively communicate trends, insights, and recommendations to senior leadership.  

• Using broad industry perspective to interpret competitive information, draw intelligent conclusions, provide assessments at the strategic and tactical level, formulate promo recommendations on proactive and/or reactive actions and take actions to execute upon approved recommendations.

• Analyzing and understanding the early tenure customer journey, pain points, and potential solutions to ensure a high quality experience at the beginning of a customer’s tenure with Verizon.

• Deciphering performance across a variety of metrics: i.e. KPIs, Segmentation, Propensity, etc. to uncover new opportunities for growth and revenue from the Verizon base.

• Partnering with internal and external stakeholders to develop unique promotional campaigns that will differentiate Verizon in the industry while driving growth.

What we’re looking for...

You'll need to have:

• Bachelor’s degree or four or more years of work experience.

• Six or more years of relevant work experience.

• Experience working collaboratively with and presenting ideas and content to a variety of stakeholders.

• Experience with Microsoft Excel and PowerPoint, as well as Google Suite alternatives.

• Experience deciphering performance across a variety of metrics: i.e. KPIs, Segmentation, Propensity, etc. to uncover new opportunities for growth and revenue.

 

Even better if you have:

• A Master’s degree, preferably an MBA.

• Excellent written and verbal communication skills with ability to clearly express complex ideas.

• Experience in marketing and finance-related roles, such as market research, financial analysis, pricing, product marketing, or strategic planning desired.

• Ability to research, analytical, and critical thinking skills with the ability to see things not readily apparent to others and to find unique solutions to complex challenges.

• Ability to think strategically and to "see the big picture".

• Knowledge of the wireless marketplace and experience with promo development.

• Ability to believe that solid data should be behind every important decision and are a numbers person with a strategic mindset, strong business and financial acumen.

• Ability to bring both business perspective and an understanding of the marketplace and not just theory and numbers.

• Understanding and visualizing just the right way to share data and practical insights so that people can understand and action on the insights.

• Ability to take initiative, work with minimal supervision, and independently manage concurrent projects to timely completion. 

 

If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.

We are currently seeking a dynamic and motivated Loyalty Strategy Consultant to join our team in the USA. The successful candidate will be responsible for working closely with clients to understand their business needs, identify opportunities for improvement, and develop and implement tailored solutions. If you're passionate about loyalty programs, customer-centric solutions, and have a deep understanding of software supporting sales, we want to hear from you!
 

Candidate Profile:

• Bachelor’s Degree
• 3-5 years’ experience working in management marketing & consulting (Loyalty Strategy, Marketing)
• Knowledge of software supporting sales and loyalty programs
• Experience with data-driven (CRM, online/offline media, email/SMS/push) marketing
• Proven achievements in creating data-driven strategies and solutions to support customer business objectives
• Must possess strong customer-facing presentation and demonstration skills
• Strong communication and interpersonal skills
• Ability to organize own work

Your Responsibilities:

• Serve as a client account expert regarding loyalty and offers strategy, digital marketing, member communication, and overall CRM
• Advising clients on how to optimize their customer value proposition through elaboration of customer strategy, loyalty program concepts, member experiences, and member journeys
• Coordinate with clients and internal teams to ensure program and business requirement capabilities are met
• Heavy focus on loyalty strategy, omnichannel communication, and marketing (Email, SMS, push) for current clients, propose needed changes and adjustments to ensure program success
• Ensure project delivery timelines are accurate, achievable, and delivered in a timely manner for the program to meet objectives
• Continuously monitor current industry trends and changes and adjust customer propositions accordingly
• Serve as a company representative during trade shows, customer and internal events, and functions

For You:

• Competitive salary
• 100% paid health insurance
• 401(k) match
• Flexible Spending Account (health, dependent, commuter)
• Wellness Reimbursement Program
• Exciting work in a rapidly growing department working with leading world brands
• Opportunity to learn from leading specialists to develop a professional IT career
• Hybrid Work Model

Our marketing team is charged with an important task – sharing our Staples story. We use customer data and analytics to help us understand and improve our customers’ experiences, drive customer retention, and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas.

What you’ll be doing:

• Lead and manage our marketing nurture campaign efforts
• Collaborate and partner with Marketing Operations, Digital Media, Sales, and Creative Team to strategize and execute campaigns across paid and organic digital channels
• Improve the quality and quantity of leads to drive sales
• Analyze campaign effectiveness and maximize ROI
• Manage reporting, forecasting, and data inputs
• Think creatively to bring new initiatives and campaigns to life

What you bring to the table:

• A cross-functional collaborator who can build alignment within a matrixed team to drive shared goals and strategy
• The ability to use data to measure progress and create content that drives interest to a B2B audience
• Experience in lead generation, acquisition marketing and program development a plus
• Excellent verbal and written communication skills with the ability to effectively interact and present to stakeholders
• Able to balance multiple priorities simultaneously with the ability to adapt to the changing needs of the business while meeting deadlines
• Demonstrated ability to manage multiple priorities and hit deadlines

Qualifications:

What’s needed- Basic Qualifications:

• 5+ years of related work experience
• 3+ year's experience in Microsoft Office suite (PowerPoint, Excel)
• What’s needed- Preferred Qualifications:
• Bachelor’s degree or equivalent experience
• Experience with Marketo

Working alongside a team of Loyalty + CRM strategy and delivery professionals you will become the trusted partner and subject matter expert for the Loyalty clients within your portfolio. You will guide clients to put their consumers at the center of their loyalty marketing initiatives. You will partner with account, technology, data & analytics, and operations to create recommendations to design innovative programs, help identify martech gaps, round out programmatic communications, improve loyalty member experience, and maximize the value of the program for the brands you serve.

You will work with your cross-functional team to ensure your recommendations are executed correctly, reported on promptly, and learnings leveraged for future program evolution. The successful candidate will have a strong affinity for collaboration, relationship building, storytelling, and enjoy a fast-paced, fluid agency environment.

 

As the Director, Loyalty Strategy you will:

• Support our Sales Initiatives as a Loyalty program and platform subject matter expert

• Lead cross-functional teams in the design, launch, and optimization of new Loyalty programs and platforms

• Provide guidance to qualitative and quantitative research teams exploring the needs and wants of customer segments to inform Loyalty Design

• Guide clients in building deeper relationships with their customers by placing them at the center of every new loyalty initiative. You will lead with a customer-centric bias, leveraging data, customer behavior, and competitive insights to inform every aspect of loyalty design, communication, and program improvement recommendation

• Continually measure, analyze, and recommend strategies and tactics that close identified gaps and/or seize opportunities to drive the client’s loyalty business objectives, goals and strategic pillars

• Learn the client’s business and act as a trusted partner in driving brand growth, engagement, revenue, and profitability through data-driven insights and financial acumen

• Craft client-facing strategic recommendations for loyalty design, communications, martech, and program optimization to drive higher lifetime value and profitability across the member lifecycle (acquisition, onboarding, engagement, growth, and retention)

• Continually assess client competitor programs, Loyalty best practices, and success across other Material+ programs to lead and continually improve client loyalty programs and communications to deepen relationships and drive higher profits

• Help define strategies that leverage loyalty program(s) as a key motivator for changing customer behaviors

• Lead Quarterly and Executive Business reviews of what’s working, learnings, trends, and what the client should consider Stopping, Starting, and Continuing to meet their annual loyalty program business objectives

 

About You

• Have led the design of a loyalty program for a nationally recognized brand—you will be asked to explain your approach, insights, testing methodology, and launch results

• Able to describe the differences in Monadic, Conjoint, TURF, and MaxDiff quantitative methodologies

• Are familiar with customer loyalty concepts (like Goal Gradient and Endowed Progress Effect), customer behavior and motivation (Intrinsic and Extrinsic), and how to apply these concepts in strategic recommendations

• Have a passion for loyalty marketing at the intersection of data, technology, and consumer behavior.

• Bachelor’s degree required

• 10+ years of experience in loyalty design and program optimization–agency experience required

• Experience with running loyalty programs on platforms like Punchh, Thanx, LevelUp, Paytronix, Sparkfly, or enterprise platforms built by Forrester Wave agencies

• Proven achievements in creating, storytelling, and selling in loyalty design, strategies and solutions to support customer business objectives

• Able to easily navigate and drive consensus through influence and relationship building in a matrixed environment

• Demonstrated analytical skills; comfortable working with data to tease out insights.

• Comfortable working with financials and developing basic results and revenue projections for your recommendations

• Aptitude for strategic thinking in a fluid environment

• Effective time management skills: ability to prioritize, collaborate, and meet deadlines.

• Comfortable in both marketing and technical environments

• Solves for business needs in an ambiguous environment

 

Why work for Material? 

 

In addition to fulfilling, high-impact work, company culture and benefits are integral to determining if a job is a right fit for you. Here’s a bit about who we are and highlights around what we offer. 

  

Who We Are & What We Care About 

 

• Material is a global company and we work with best-of-class brands worldwide.  We also create and launch new brands and products, putting innovation and value creation at the center of our practice. Our clients are in the top of their class, across industry sectors from technology to retail, transportation, finance and healthcare. 

• Material employees join a peer group of exceptionally talented colleagues across the company, the country, and even the world. We develop capabilities, craft and leading-edge market offerings across seven global practices including strategy and insights, design, data & analytics, technology and tracking. Our engagement management team makes it all hum for clients.  

• We prize inclusion and interconnectedness. We amplify our impact through the people, perspectives, and expertise we engage in our work. Our commitment to deep human understanding combined with a science & systems approach uniquely equips us to bring a rich frame of reference to our work. 

• A community focused on learning and making an impact. Material is an outcomes focused company. We create experiences that matter, create new value and make a difference in people's lives.  

This role is critical to the growth of our brands and supporting the strategy to driving deeper relationships with our guests.  

Reporting to Group Product Manager of 1st Party Digital, this role will own the development of CRM strategies and our testing roadmap.  This will include understanding business objectives to develop the execution plans for email, Push and SMS/ in-app personalization strategies, and an A/B testing program. These initiatives will be managed from ideation through to launch and measurement of impact on key metrics. Additionally, the strategy for areas of our loyalty program and management of our customer lifecycle. 

 
Responsibilities: 

• Manage end-to-end strategy and execution of campaigns, including audience targeting, channels (email, push, sms), creative requirements, and analyzing results to drive customer engagement and purchase activity 
• Manage a CRM marketing calendar to keep cross-functional teams informed of upcoming and in-progress campaigns 
• Build out a variety of campaign types including behavioral, merchandising, product awareness, and advocacy 
• Optimize owned lifecycles, including building long-term roadmaps and executing on them 
• Execute, articulate and present progress, results and data analyses/learnings effectively to other marketing stakeholders 
• Lead initiatives to make our loyalty program competitive and profitable to ensure our guests are engaged but also not impacting negatively in our Franchisee profitability 
• Manage user lifecycles since the account creation moment 

 Required Skills 

• BA/BS degree in Business, Statistics or related field  
• 2 years of experience of hands-on email/CRM experience 
• Experience working knowledge in Marketing Technology and how martech stack works across ecosystem (CDP, ESP, data visualization, etc.) 
• Experience working with CRM platforms (Salesforce, Braze, Cheetahmail, etc)  
• Experience with Braze experience preferred  
• Data-driven mindset with an ability to interpret analytics and data to drive decisions and strategy  
• Start-up mentality, eager to move quickly and work with a lean team

The Captain’s Club is Celebrity’s award-winning loyalty program that keeps our guests coming back again and again.  With millions of members, the program is responsible for driving guest engagement, return, frequency, satisfaction, and brand loyalty.  Our members are at the core of everything we do, and their feedback and insights are vitally important to our brand.

We are seeking an individual to create a two-way open communication stream with guests to gather feedback and insights, test brand changes and messaging, and combat untrue information as well as lead member satisfaction initiatives.  This will include managing always-on two-way communication between our members and the brand, identifying and developing relationships with brand ambassadors, managing messaging for members for any brand changes, and working on a variety of initiatives to improve the member experience.  This role will work cross-functionally with colleagues in marketing, insights, hotel operations, and onboard revenue.

This person will thrive in a fast-paced, multi-branded environment and loves to problem solve. They will often work cross functionally to help drive key business decisions and in turn will lean heavy on their strong communication skills across the organization.  
 

Essential Duties and Responsibilities:

• Serve as the voice of the member for cross-functional teams and initiatives.  
• Develop and always-on two-way communication stream with members including an online research community, webinars, Q&A sessions, in-person ship events with members, and more.
• Identify and propose new ideas that drive member satisfaction and engagement as well as enhance business goals.
• Manage all guest channels to ensure accurate and up-to-date information is disseminated for members. Develop and implement a strategy to manage communication across social channels, work directly with forums like cruise critic and form partnerships with brand ambassadors to enhance our messaging.
• Partner with business insights to identify pain points impacting NPS for members and develop strategies to combat it.
• Partner with hotel operations and onboard revenue on all guest-facing initiatives to ensure it is a positive experience for members.
• Support member events including annual President’s Cruise.
• Manage ship-visits for shoreside team members to meet with crew.
• Manage and report out on to leadership on KPIs and progress.
• Manage loyalty budget.

Qualifications, Knowledge and Skills:

• 10+ years’ experience working within a marketing environment preferably in loyalty, or other strategic marketing roles
• Experience within travel and hospitality industry desirable 
• Social experience a plus
• Strong verbal and written communication skills
• Proven project management skills
• Experience with facilitating meetings among stakeholders on various levels within the organization Ability to be flexible, follow tight deadlines, organize and prioritize work. 
• Experience with cross-functional collaboration and project management 
• Knowledgeable of MS Word, Excel, PowerPoint 
• Ability to manage multiple projects under tight deadlines.
• Excellent interpersonal skills with an ability to interact with all levels of management.
• Highly motivated and ‘can do’ attitude. Excellent attention to detail and accuracy, team player.
• Experience with multi-channel marketing and campaign development preferred. 
• Excellent Customer Service Skills.
• Highly focused on the guest and their needs  

Here’s your chance to join our award-winning agency, Phaedon. We’re changemakers, a community of mission driven creatives, marketers, strategists, and technologists. We’re currently hiring for a Proposal Manager in our Minneapolis or Chicago office. Our Proposal Manager will be a key liaison across internal experts, our sales team, and presentation design specialists to determine and present a compelling response strategy to RFIs, RFPs, client briefs, custom proposals and pitches.
Essential Duties/Responsibilities:

• Develop, coordinate, and prepare responses to RFIs, RFPs, client briefs, custom proposals and pitches for potential clients. 
• Develop strong relationships with internal experts, our sales team, and presentation design specialists to determine and present a compelling response strategy. 
• Manage the proposal process, including review and analyze requirements, develop and manage to a calendar, facilitate strategy and solutioning development, and act as the primary project manager guiding pursuit of a new opportunity from start to finish. 
• In partnership with our experts, develop persuasive content that demonstrates that we understand the client’s needs and why they should select Phaedon. 
• Adapt answers to standard and non-standard questions to fit sales strategies and highlight our differentiators. 
• Meet all deadlines for on-time quality delivery of RFI/RFP responses, pitches, and proposals to customers. 
• Provide proposal assistance, guidance, coaching, review, and advice to account teams managing their own RFP responses. 
• Support Business Development Knowledge Management efforts to maintain proposal content database and proposal archive for future re-use. 
• Continually hone and improve the proposal development process.

HOW YOU WILL MAKE AN IMPACT

Your role is important and below are some of the fundamental job duties that make your work unique.

What your day-to-day will be like:

• Manage and maintain knowledge base, SOP’s, and Confluence pages.
• Brainstorm and prioritize to come up with solutions that balance time cost considerations against strict adherence to a strategy or process.
• Work with vendors and partners to understand new platform features to improve capabilities, processes, and support team culture. Maintain communication plan with broader teams for new feature awareness.
• Deputize for Director when required.
• Responsible for developing, coaching, inspiring, managing, and supporting direct reports against their personal and team-related goals.
• Back-up for MarTech Support team when required.

How you will collaborate with others:

• Collaborating with multiple groups and cross-functional departments such as Marketing Specialists, IT/Technology Developers, Partners, vendors, and various business stakeholders
• Manage and maintain development roadmaps and backlog, including prioritization of both.
• Review solutions to ensure they meet requirements.
• Manage enhancements with internal/external tech teams including documentation of requirements and ensure UAT and proper knowledge transfer is completed with all necessary parties.
• Identify problems and design process improvements for stakeholders and various internal teams.
• Manage project-level work from inception through to execution, communicating across all levels.
• Work with MarTech Support to manage the release of new enhancements to our platforms.

What projects you will take ownership of:

• All Braze/Branch related enhancements included, but not limited to Braze and Branch platform product enhancements and communications Enhancement request intake, management, and delivery for both Braze and Branch
• Be off-hours back-up for US-based Commercial Capabilities Support team

WHY YOU'LL BE A GREAT FIT

You have these minimum qualifications:

• Seven (7) years of professional work experience in Technology or related field.
• Seven (7) years of experience in messaging customers applying digital marketing technology.
• Seven (7) years of experience working through system enhancements through the system development life cycle from gathering requirements, and supporting IT/stakeholders during build, to UAT, to post-deployment validation.
• Database, SQL, or API knowledge.

It would be useful if you have:

• BA/BS Bachelor’s Degree in Information Systems, Computer Science, Marketing, or related field.
• Nine (9) years in Marketing or IT-related field.
• Three (3) years of Database, SQL, and/or API experience.
• Exposure to cloud platforms, technologies, and processing environments.
• Experience in hospitality, travel, or technology industries.
• Effective research and analytics.

Are you a results-driven marketer with a passion for the customer lifecycle? As the Senior Manager, B2C Lifecycle Strategy and Marketing you will create an omni-channel customer experience strategy and implement associated lifecycle communications for LHW’s guests across stages and touchpoints.  You will focus on steering the overall guest experience addressing major milestones before, during, and after the stay, with a specific focus on engagement with LHW’s guest loyalty program, Leaders Club.  Reporting to the Senior Director, Loyalty, you will both define the roadmap and lead a cross-functional Marketing team to bring it to life.  

This is a full-time position located in New York City.  We offer flexible workplace policies that can accommodate work-from-home candidates who are comfortable traveling to our NYC office location 2 days a week. 

 
Essential Functional/Regional Responsibilities 
Please note that reasonable accommodations may be made to enable individuals with disabilities to perform the following essential responsibilities. 

• Develop and refine an overarching B2C lifecycle marketing communication strategy and, in collaboration with the Brand and Marketing Communications, CRM, and Digital Product Development, and Global Servicing teams, create communication touchpoints across multiple channels to ensure a consistent experience and message 
• Closely collaborate with cross-functional partners to optimize the B2C customer experience across core interactions and channels with a focus on revenue-generating opportunities as well as reducing potential friction areas 
• Develop and implement a consistent message and experience for guests at different stages of engagement within prioritized channels  
• Refine and prioritize loyalty lifecycle communications based on core KPI achievement and business focus/investment including refining core benefits hierarchy and call to action associated with lifecycle stage and communication focus 
• Develop customer communication and marketing strategy, segmentation, and rollout plans for ongoing Leaders Club program enhancements, and partnership(s), including coordinating content and developing collateral in partnership with the Marketing Communications team. 
• Serve as Agile team program owner for Loyalty marketing creation, managing all associated project updates in JIRA including ticket creation, comments, and follow-up with stakeholders 
• Create and implement a test-and-learn plan to understand the effectiveness of communications and journeys and make ongoing updates to the plan based on findings  

Requirements, Experience, and Qualifications 

• A bachelor’s degree in marketing
• 5-7 years of prior experience in lifecycle marketing and/or marketing customer experience
• Proven experience in owning KPIs and determining successful approaches to address them
• Demonstrated success in creating and implementing customer and financial data-driven strategies
• A flair for analytics, including a sound knowledge of Excel, Tableau, Salesforce, SQL, and Google Analytics (GA4), is highly desirable but not essential

 

Skills & Abilities 

• Communicates with clarity and conviction to ensure messages are effectively received and understood
• Influences change by challenging the status quo, proposing ideas, and creating solutions to advance the company forward 
• Balances long-term success with driving strong short-term results for the company
• Sets ambitious goals and adapts approaches as circumstances change
• Asks questions to understand issues more fully including considering how they connect with other issues, functions, processes, the big picture, and the future
• Takes ownership of outcomes
• Sees what’s working and what’s not, recommends alternatives to enable better execution
• Explores, reframes, creates, and solves to produce better results
• Strives to be in sync with the team and the rest of the organization -- achieves alignment 
• Drives for extraordinary results -- aims high and has a plan behind it. 

The Assistant Vice President of Brand Engagement for Garnier is a key leader within the Garnier brand’s marketing team tasked with bringing the brand’s strategy to life through execution of “best in class” consumer touchpoints. As the brand’s resident storyteller, this individual will lead a team responsible for consumer-centric social, advocacy and influencer content development & strategy, PR and advocacy programs, from an earned and owned perspective. In addition, this individual will collaborate very closely with the Product Marketing team, to strategize and execute go-to market plans to ensure that the influencer content being boosted via paid social is set up for success and has high engagement and conversion. The BEL is expected to stay ahead in terms of hair care, hair color, skincare, and beauty trends, to ensure that our social and A&I efforts are not only on brand, but also helping us increase our brand awareness efforts in an already saturated market. We are looking for a consumer-focused, data-driven content marketing professional who is a skilled communicator and has a proven track record of building and developing a team of diverse individuals. As we look to increase the brand’s footprint within the market, this individual will ensure that our story is heard. 

This individual will work closely with the DMI, Product Marketing, Shopper Marketing, CRM/Platforms, and the Media Lead to ensure that our brand story is properly developed and disseminated across our various channels.  They will support strategic brand objectives, launches, and activities; responsible for increasing consumer touchpoints, brand engagement and reach for social media platforms. This role drives collaboration and influences multiple levels of leadership to execute on the following key deliverables to support the development of customer-centric programs that drive profitable, long-term relationships: 

• Set the brand’s overall communications strategy across earned, owned and paid channels for the Garnier master brand and the product categories including skincare, hair color and haircare 

• Develop social, influencer, PR strategies to build brand love and advocacy, growing an engaged community and recruiting new consumers into the brand, informed by data driven insights 

• Lead internal and external agency teams responsible for development of strategy & execution of US rollout across paid, earned, owned content for the brand 

• Manage social and influencer team to ensure that all content is driving engagement, tailoring content for each specific channel (Instagram, Facebook, TikTok, Pinterest, YouTube, Twitter) and optimizing what works 

• Thoroughly understand ever-evolving social/influencer marketing landscape and build and enhance brand strategies as needed based on industry trends and consumer behavior 

• Liaise and collaborate with product marketing to execute on digital content marketing tactics inclusive of digital content development, influencer & advocacy efforts to drive business goals (brand loyalty, consumer engagement, results) 

• P&L accountability for all PR, social, influencer and advocacy budgets; work closely with brand Finance team 

• Bring recommendations to head of marketing on shifts, based on performance reporting and consumer-focused data from internal and external sources (CMI reporting, retailer consumer reports) 

• Organize and lead brand/PR in-person events, mailers, etc. to help support brand engagement initiatives 

• Lead the relationship with internal and external PR/A&I agencies on behalf of the brand, from negotiations, strategy, budget management to execution of plans 

• Partner closely with Brand DMI (global team responsible for the brand’s global image and direction) to create feedback loop to ensure that the US plan properly embodies the global brand vision. This individual will be the brand’s point person for the DMI relationship, so they will also be the primary person to share consumer communications insights from the local market back to the DMI 

• Report to Garnier US Head of Marketing, while managing and developing 2 direct and 4 indirect reports 

    

Qualifications/Requirements 

• Minimum ten (10) years of Marketing experience with heavy experience for digital, social, influencer and public relations. 

• Bachelor’s Degree  

• In-depth, knowledge and understanding of digital platforms and how they can be leveraged to achieve business goals, including emerging trends in channel performance and content strategies 

• Experience with executing digital & social media campaigns from upper funnel awareness campaigns to performance marketing campaigns focused on conversion 

• Proven experience with brand communications, community management, social marketing, influencer & advocacy programs,  

• Experience developing compelling social media campaigns and effective content strategies 

• Detailed knowledge of CRM best practice and industry benchmarks 

• Experience managing and developing a team, with experience onboarding to new social media management, listening platforms and social frameworks 

• Exceptional organizational skills and high level of attention to detail 

• Strong written and verbal communication skills, including ability to lead internal and executive level meetings/presentations 

• Experience managing and cultivating direct reports 

• Creative problem solver 

• Ability to develop solid relationships and lead with influence  

• Ability to manage in complex, matrixed, fast paced environment 

We are seeking a skilled and dynamic Sr. Lifecycle Specialist to join our Loyalty and CRM team. In this role, you will be responsible for developing customer lifecycle strategies and journeys, taking ownership from wireframing to execution. As a key contributor, you will collaborate with cross-functional teams to ensure seamless integration and deliver a superior customer experience. The ideal candidate possesses a blend of technical expertise, strategic thinking, and a passion for optimizing customer interactions as well as driving customer engagement, retention, and business growth through innovative CRM strategies.

Overview of Responsibilities

• Develop and execute holistic lifecycle marketing strategies integrating email, SMS, push and app.
• Architect and execute advanced CRM lifecycle strategies aimed at enhancing customer engagement, LTV, retention and aligns with marketing business goals.
• Lead the end-to-end development of customer lifecycle journeys, from wireframing to testing and deployment.
• Manage end-to-end lead flow process and automated campaign development.
• Hands-on management of marketing automation platform.
• Utilize CRM platforms and coding languages to ensure the technical feasibility of journeys.
• Analyze customer data to optimize journeys and drive data-driven improvements.
• Collaborate with internal teams to align CRM strategies with overall business objectives.
• Conduct A/B testing and continuously optimize customer journeys for engagement and conversion.
• Familiarity working across all digital channels: Email, SMS, Push, In-app messages, and Content Card channels.
• Partner with Data and Analytics partners and implement personalization strategies to tailor customer interactions based on preferences and behaviors.
• Develop segmentation models for targeted and effective communication strategies.
• Utilize analytics tools (including GA4) for performance measurement and reports.
• Provide insight into strategies that will enhance / improve lead generation, nurture campaigns, customer engagement, and database optimization.
• Support CRM team for additional QA and CRM support for day to day campaigns.

Qualifications

• Bachelor’s degree in Marketing, Business, Computer Science, or related field.
• 3-5 years experience as a Lifecycle Specialist with expertise in CRM platforms and marketing automation tools.
• Strong understanding of customer lifecycle management, journey mapping, personalization, and segmentation.
• Understands core principles of marketing analysis, testing and optimization.
• Proficient in coding languages relevant to CRM development.
• Excellent analytical and problem-solving skills.
• Strong communication and collaboration skills.
• Detail-oriented with a focus on delivering high-quality results.

Preferred:

• Certification in CRM or related field.
• Previous experience with Braze or similar CRM platforms.
• Familiarity with UX/UI principles.
• Experience with data analytics tools.

The Loyalty Manager is responsible for leading the development and implementation of an enterprise-wide customer engagement strategy. This position will work with the Director of Loyalty and the Manager of CRM, as well as business leaders across the company, to build out a best-in-class customer experience and loyalty strategy.

RESPONSIBILITIES

• Responsible for all efforts to increase identifiable customers, decrease attrition and increase engagement and satisfaction through the loyalty program.
• Oversees and manages the day-to-day program operations on the new loyalty program for Stop & Shop.
  • Associate training programs
  • In-store materials – register signs, brochures, cards
  • Points conversion
  • Online and app cardholder sign up and points earn/burn experience
• Lead various work streams within loyalty. Work streams may include, but are not limited to, technology and data infrastructure, test and measurement, operating processes and marketing campaign execution.
• Partners cross-functionally to execute tactics and loyalty campaigns that deliver value and increase value perception among cardholders. 
• Collaborates with marketing and merchandising to evaluate campaign effectiveness and optimizes the plan based on key learning’s and loyalty industry best practices.
• Manages customized benefits to members throughout their shopping journey which are relevant to any channel they shop in – stopandshop.com, Stop & Shop app or in-store. 
• Writes business requirements for product enhancements and partner with Technology to bring those enhancements to life.
• Serve as the ongoing liaison between business and Technology to create product and user experience solutions (i.e., buy 10 bags of dog food online, get the 11^th free).
• Partners with brand marketing team to share product learnings and collaborate on marketing activities.
• Design and improve customer service processes to ensure a customer-first approach when members have questions or concerns.
• Benchmark competitors and partner with Insights to conduct customer research and quantitative studies.
• Leads cross-functional initiatives and teams related to enhancing Stop & Shop’s loyalty capabilities.
• Communicate progress regularly through informal and formal presentations; provide insights and recommendations to brand teams and Executive Leadership.
• Influences cross-functional partners to act and adopt new approaches when needed.
• Partners with RBS to maintain the customer loyalty database, including hygiene, auditing for accuracy and integration of new data elements.
• Partners with internal resources to develop customer segment plans that include tactics for prospect acquisition, new customer onboarding and loyal customer marketing.
• Partners with operations to continually develop efficient and effective ways to support the in-store growth and retention of loyalty customers and to ensure the flawless execution of loyalty initiatives at store level.
• Interacts with internal business partners and is a key contact with marketing planning, 3rd parties and DiPLA.
• Continuously partners with merchandising to keep abreast of new and ongoing products and programs.

REQUIREMENTS

8+ years of experience working on a loyalty program.
A collaborative partner who demonstrates empathy and actively works together to solve problems.
Comfortable working with ambiguity and change.
Must be able to work in a fast-paced environment and willing to roll up your sleeves.
Bachelor's Degree in Marketing/MBA preferred.
Retail experience preferred.

Must be in the Quincy office 3 days a week

As the Loyalty Manager, you will oversee the North American Chipotle Rewards program, including driving innovation and engagement with current members. While in this role you will work hand-in-hand with our head of CRM as well as a Program Manager to ensure that messaging and technology are aligned to deliver the best experiences for our more than 38 million members. You’ll be energized by, and passionate about, creating a best-in-class loyalty program that not only leads in the restaurant industry but all with lifestyle brands across all industries. You will constantly be reading program results and creating optimization plans while also partnering with cross-functional teams and leading at least one direct report. Additionally, you will support all offer promotions and consult with local country teams as they launch the international expansion of Chipotle Rewards.
 
WHAT YOU’LL DO

• Establish and execute the Loyalty marketing roadmap and strategic plan
• Partner with Brand Marketing to deliver a member acquisition strategy and tactical approach to grow the active base of program
• Engage with vendors to execute Loyalty marketing campaigns focused on retention and engagement
• Work with internal analytics teams on measurement and analysis to constantly test, refine and scale campaigns
• Partner closely with a Product Manager to inform program enhancements and innovation
• Manage cross-functional meetings to drive Loyalty strategy, measurement, and business needs
• Partner with the CRM Manager to deliver a seamless experience for members across email, SMS and push
• Partner with Restaurant Ops and Brand Marketing to drive in-restaurant marketing enhancements
• Troubleshoot technical issues with Loyalty vendors and Customer Care team to ensure seamless experience for members
• Monitor and report on competitive programs to ensure program relevance

 
WHAT YOU’LL BRING TO THE TABLE

• High school diploma or general education degree (GED) required
• Bachelor's Degree (BA/BS) from 4-year college or university preferred
• MBA or pursuit of an advanced degree is a plus
• 5+ years of experience in Retention marketing specifically within CRM, loyalty marketing, email, and digital marketing
• 1-3 years of supervisory experience
• Strong understanding of existing and emerging loyalty marketing best practices and technologies
• Proven experience in testing methodologies, versioning, and personalization
• Strong vendor management experience
• Ability to multitask and juggle multiple requests and projects in a fast-paced environment
• Strong organizational and time management skills
• Ability to work independently as well as collaboratively