Job Board

Supports Loyalty Specialist in the creation of internal and external activities and timelines surrounding the development and implementation of targeted marketing programs designed to improve customer loyalty and shopping behavior. Tasks include inputting offer data, managing processes and timelines for monthly campaigns, creative design review, communication with internal and external partners, and overall management of the pieces needed to execute multiple programs successfully and on schedule.

 

Principle Duties and Responsibilities:

• Manages offers via online tool, which includes updating offers, managing monthly budgets, inputting UPCs, tracking redemption and ensuring all offers are entered based on campaign strategy Responsible for coordinating the implementation of processes and timelines for all loyalty campaigns
• Edits and proofs all digital coupon offers for accuracy and customer-centric language
• Assists in development and execution of digital co-marketing campaigns, specifically managing communication and details of offers with internal and external partners
• Collaborates and communicates with central service agencies, suppliers, category management and supply chain to ensure campaigns are executed on time and that the proper information is shared to the proper channels
• Participates in key strategy, planning, and process development sessions

• Formulate the strategy and lead execution of lifecycle marketing programs, including ownership of 1:1 communications and loyalty and credit/financing programs from end-to-end, including planning, deployment, reporting and optimization in support of ambitious growth objectives.

• Formulate and deliver on goals for a connected customer experience and play a critical role in our digital transformation to deliver more relevant messages via segmentation at scale.

• Drive a significantly higher addressable audience of opted-in contacts, increased customer engagement, stronger retention and lifetime value, improved loyalty enrollment and engagement, higher traffic & sales as well as improved customer satisfaction.

• Lead an integrated approach to create dynamic marketing programs and campaigns across channels you will own, including but not limited to email, app notifications, website personalization, and texting, as well as via channels beyond your ownership such as media.

• Measure and report performance of all channels and initiatives, including customer acquisition, customer spend, customer retention, loyalty enrollment/engagement, credit/financing penetration and assess against goals (ROI and KPIs both online and in stores). Identify performance and market trends and insights and optimize programs accordingly.

• Lead cross-functional teams at agencies and internally via clear direction ranging from RFP to contract negotiation to strategy to execution. Collaborate with agencies, your team, and internal stakeholders to plan, execute, and optimize campaigns.

• Own credit marketing program to drive higher credit penetration via cross-channel execution, including for website, store, 1:1 and advertising channels. Partner with the finance, credit and legal teams on promotional opportunities and requirements.

• Lead pro loyalty marketing program to drive retention and higher share of wallet from our pro customers via cross-channel execution, including for 1:1, website, store, and advertising channels. Partner with the finance and pro teams on messaging, promotional opportunities and legal requirements.

• Leverage data-driven decision making and analytics skills to drive business results.

• Fluency in A/B and multivariate testing strategies and tactics.

• Drive thought leadership and perspective for adoption of journey best practices, emerging communication formats/channels, and technology solutions as appropriate.

• Manage budget across agency partners and technology tools, including budget planning and purchase order and invoice management.

• Lead inclusive partnerships with key stakeholders across departments and teams including working with content and creative to produce assets needed for lifecycle marketing campaigns.

• Lead inclusive partnerships Pro Services, Design Services, and Store Operations teams on integrated campaign/initiative planning, execution, and reporting.

• Lead inclusive partnerships with Ecommerce and IT departments, including merchandising, development, and analytics to execute campaigns/initiatives and drive business results. Includes technology enablement for segmentation at scale in partnership with IT.

• Lead inclusive partnerships with CRM and research team to understand the customer and opportunities to improve the customer experience; formulate and execute plans to action findings via your owned areas.

• Lead inclusive partnerships with field marketing team to execute market- and store-specific communications to drive maximum results for each individual market and store.

• Lead inclusive partnership with the media and web/app team to ensure a consistent customer experience cross-channel.

• Ensure compliance with all appropriate Privacy, Information Security, and Data Governance protocols and laws.

• Support of the Wyndham Rewards technology roadmap including requirement gathering, documentation, user acceptance testing and post production support activities.
  • Works with internal and external technology teams to identify solutions that efficiently and effectively meet business needs across a wide spectrum of projects.
  • Oversees the execution and implementation of the project.
• Manage an internal team for the implementation, execution, testing and tracking of Wyndham Rewards promotions and strategic Partnership Integrations
• Provide subject matter expertise and participate in loyalty impacting Digital Product projects.
• Work closely with 3rd Party platform provider to set sprint deliverables and ensure timely delivery of enhancements. 
• Review customer feedback across Members, Hotel Franchisees, and Call Center to identify opportunities to improve the Loyalty Platform and its myriad integration points.
• General program operations support for marketing, international marketing, web, operations, member services, training and finance teams.
• Understand and advocate the strategic business and customer priorities of the loyalty marketing team.
• Keep up with emerging loyalty technologies and trends.

• Provide input into campaigns aimed at consumer acquisition and increasing Share of Wallet (SOW)
• Collaborate with external and internal Data & Analytics teams to generate user data reports and act on insights
• Measure campaign performance and recommend optimizations as well as improvements
• Leverage emerging e-commerce business models and loyalty aggregators to provide third party promotional offers across various target verticals
• Support coordinating activities around Customer Experience (CX). Participate on CX council and steering committee meetings
• Follows and analyzes Mine Medallia and Google reviews to better understand consumer behaviors, preferences, and pain points. Utilize CX data to develop actionable insights

• Accountable for the quality of all consumer experiences on specific eRetail businesses
• Identify opportunities to optimize or fulfill new customer & partner needs across journeys, to drive customer loyalty, business results, and improve the retailer online and in-store experience
• Identify content needs and opportunities.  Develop, manage, syndicate, audit & optimize all content: images, videos, enhanced content, product description, attributes, UGC, Ratings & Reviews, diagnostic tools, brand stores, and device optimization. 
• Ensure the establishment of clear goals and objectives through a content brief for content creators & graphic designers.
• Maintain all created content in internal digital asset management system (Opera)
• Collaborate with Brand liaisons in the US and international teams to ensure alignment and that all content needs are met.  Share best practices within ACD & L’Oreal USA.  
• Develop and manage a content and merchandising calendar, ensure deadlines are met.
• Collaborate with Sales & Media teams to ensure your content strategy and media/promo plans are working together for optimal sale and conversion and identify opportunities to increase awareness and visibility for ACD Brands.
• Collaborate with internal teams to ensure PDP copy (above the fold & below the fold) are optimized for SEO to achieve ranking and visibility
• Product catalog management for internal and external tools (OPERA, Edge, and other systems as needed)
• Have ambition to pursue new projects and drive new ideas to evolve responsibilities

Amtrak connects businesses and communities across the country and we move America’s workforce toward the future. We employ more than 20,000 diverse, energetic professionals in a variety of career fields throughout the United States. The safety of our passengers, our employees, the public and our operating environment is our priority and the success of our railroad is the result of our employees.

Are you ready to join our team?
Our values of Do the Right Thing, Excel Together and Put Customers First are at the heart of what matters most to us, and our Core Capabilities, Building Trust, Accountability, Effective Communication, Customer Focus, and Proactive Safety & Security are what every employee needs to know and do to be most impactful at Amtrak.SUMMARY OF DUTIES:
The Manager, Loyalty Partnerships is a member of the Co-Brand and partnerships team responsible for developing and executing the acquisition, retention and spend planning for co-branded credit cards to drive increased loyalty to Amtrak and grow non-ticket revenue. The manager is responsible for overseeing key initiatives to increase the number of co-branded credit cardholders, drive overall charge volume and support customer loyalty while maximizing Amtrak’s profitability from its co-branded credit card products. This position will also support the success of other Amtrak Guest Rewards loyalty partnerships. This includes managing the day-to-day loyalty program partner relationships in collaboration with the loyalty team and agency partner. The Manager, Loyalty Partnerships is responsible for maintaining and continually optimizing the co-brand credit card partnership and network partnership and will be accountable for co-brand credit card revenue and other related program success metrics.

ESSENTIAL FUNCTIONS:

• In collaboration with Director, Loyalty Partnerships, the partnerships team and agency partner resources, this position will support development and execution of Amtrak’s co-brand credit card marketing strategy for driving cardholder growth, engagement and spend. Campaigns will leverage owned digital ecommerce channels as well as other relevant customer touchpoints (email, call center, onboard, in-station, direct mail, etc).
• The manager develops the customer experience / communication strategy for loyalty partnerships in coordination with cross-functional teams to deliver best-in-class marketing campaigns and communications across multiple marketing channels to drive loyalty program and partnerships engagement.
• Develops partner marketing strategies and manages the partner marketing calendar to drive member awareness and utilization of partners.
• Continuously evaluates the structure and features of partner agreements and ensures compliance with contractual and relationship obligations. Recommends strategy and campaigns based on quantitative and qualitative analysis. Ensures recommendations and decisions are based on robust financial modeling, forecasting and analytics.
• Analyze data and prepare reports that provide insights and communicate results.

As part of the Marketing Communications team (Oil and Gas Retail industry), the Consumer Market Advisor will be responsible for developing and deploying marketing initiatives aligned with the consumer value proposition and marketing offer strategy. Drive increased value to the consumers and Branded Wholesalers. Key responsibilities include; aggressively growing loyalty program membership, loyalty tiers, volume, and overall customer experience (CX). The role will support the loyalty program mobile app transition and UX enhancements to grow consumer engagement, transactions, and gasolines, diesel, and convenience store volumes.

CANDIDATE PROFILE:

• Bachelor’s degree in marketing, advertising, communications, business, or related field
• Five years plus (5+) years of marketing experience with proven track record of managing consumer offers and loyalty marketing campaigns, analyzing trends, distilling key insights and optimizing to produce measurable business results
• Working knowledge of marketing data, analytics, and technology elements
• Demonstrated data analytics experience – data mining, cleansing, test/learns, insight generation, and data modeling basics
• Proficient in Tableau, Power BI, SQL, and other data software and platforms
• Proven data analytics experience leveraging data in enhance loyalty offers, increase consumer loyalty, and increasing long-term profitability and growth
• Exceptional verbal and written communication skills
• Strong attention to detail and outstanding organization skills
• Ability to lead through influence across internal and external teams
• Experience in working with multiple vendors and project teams

YOUR RESPONSIBILITIES:

• Provide input into campaigns aimed at consumer acquisition and increasing Share of Wallet (SOW)
• Collaborate with external and internal Data & Analytics teams to generate user data reports and act on insights
• Measure campaign performance and recommend optimizations as well as improvements
• Leverage emerging e-commerce business models and loyalty aggregators to provide third party promotional offers across various target verticals
• Support coordinating activities around Customer Experience (CX). Participate on CX council and steering committee meetings
• Follows and analyzes Mine Medallia and Google reviews to better understand consumer behaviors, preferences, and pain points. Utilize CX data to develop actionable insights

Job Description

Are you curious, motivated, and forward-thinking? At FIS you’ll have the opportunity to work on some of the most challenging and relevant issues in financial services and technology. Our talented people empower us, and we believe in being part of a team that is open, collaborative, entrepreneurial, passionate and above all fun.

 

About the team

Our expert sales team is comprised of strategic sales professionals. This team focuses on partnership with merchants to maximize customer experience through loyalty programs. This high-performing team has the expertise to sell on value, walk a merchant through a loyalty journey and scope unique experiences based on our client’s business model. FIS Solutions are industry leading and best in class.

 

 What you will be doing

• You will hunt new logos in mid-market size accounts, with executive presence and knowledge
• You will engage with the Executive and C-Suite level
• You will be a SME on loyalty and customer experience needs
• You will work across FIS sales and account management teams to generate leads and build pipeline
• You will lead sales calls, analyze data, prepare presentations, develop pricing, and structure deals to help clients achieve their goals and grow the business for FIS.

Who We Are

Bakkt is a trusted digital asset platform that enables consumers to buy, sell, store, send and spend digital assets. Bakkt’s platform, is available through the Bakkt App and to partners through the Bakkt platform. 

Bakkt was founded in 2018 with a unifying vision: to connect the digital economy. We power commerce by enabling consumers, businesses and institutions to unlock value from digital assets.

Digital assets – which include cryptocurrency, loyalty and rewards points, gift cards, in-game assets, and non-fungible tokens, or NFTs, which are unique digital assets that are not interchangeable – comprise a growing $1.6 trillion marketplace. We are unlocking new ways to participate in the digital economy for consumers, businesses, and financial institutions. We accomplish this by expanding access to and improving liquidity for digital assets. 

Since our inception, we have hit a number of milestones, working behind the scenes to build a platform worthy of our vision – lowering barriers of entry into cryptocurrency, launching partnerships with some of the world’s premier brands and adding value to consumers’ digital assets by making their rewards and loyalty programs more compelling.

Bakkt acts as a profound bridge connecting the digital ecosystem and sitting at the intersection of crypto, loyalty and payments. Our platform enables consumers to leverage their digital assets – from cryptocurrency, to select loyalty points, gift cards and merchant offers – in new and exciting ways. It also enables companies & merchants to access all of these capabilities, extending engagement with their customers, creating moments of delight while broadening the appeal and daily use of their loyalty and rewards programs. Now, let’s get to the real reason why you’re here – how we can work together.

Responsibilities 

• This individual will provide the leadership and support for the design, development and refinement of new loyalty capabilities and services. The individual will need an astute understanding of the MarTech, AdTech and loyalty ecosystems including programs, players and schemes across industry sectors. 
• The individual must be astute in both customer insights as well the tools brands use to identify, target, and activate personalization initiatives. In addition, a keen sense of market forces, trends and the ability to decompose marketplace examples are needed. 
• This individual will develop problem statements, identify unique points of entry to solve for unmet needs and size opportunities. 
• This individual will own the product strategy/roadmap for growth including the development to bring products/services to market. 
• The individual must be an independent, creative problem-solver with a proven ability to self-start with a bias to action. 
• The individual can effectively manage their time and work, including the management of multiple projects simultaneously. 
• The individual is self-motivated, doesn’t miss deadlines, and has a high sense of responsibility and personal accountability. 
• The individual must also have proven data analysis skills and be able to synthesize intelligence to drive informed decisions. 
• The individual must excel in fast-paced and challenging environments and be comfortable thinking big while executing details flawlessly. 
• Individual must have strong communication and presentation skills: and the ability to structure both verbal and written communications, engage an audience, and build trusting relationships, with senior executives both internally and externally. 
• Strong collaboration skills and transparency is required with team members in product, sales, marketing, technology and finance. 

Who We Are

Bakkt is a trusted digital asset platform that enables consumers to buy, sell, store, send and spend digital assets. Bakkt’s platform, is available through the Bakkt App and to partners through the Bakkt platform. Bakkt was founded in 2018 with a unifying vision: to connect the digital economy. We power commerce by enabling consumers, businesses and institutions to unlock value from digital assets.

Digital assets – which include cryptocurrency, loyalty and rewards points, gift cards, in-game assets, and non-fungible tokens, or NFTs, which are unique digital assets that are not interchangeable – comprise a growing $1.6 trillion marketplace. We are unlocking new ways to participate in the digital economy for consumers, businesses, and financial institutions. We accomplish this by expanding access to and improving liquidity for digital assets.

Since our inception, we have hit a number of milestones, working behind the scenes to build a platform worthy of our vision – lowering barriers of entry into cryptocurrency, launching partnerships with some of the world’s premier brands and adding value to consumers’ digital assets by making their rewards and loyalty programs more compelling.

Bakkt acts as a profound bridge connecting the digital ecosystem and sitting at the intersection of crypto, loyalty and payments. Our platform enables consumers to leverage their digital assets – from cryptocurrency, to select loyalty points, gift cards and merchant offers – in new and exciting ways. It also enables companies & merchants to access all these capabilities, extending engagement with their customers, creating moments of delight while broadening the appeal and daily use of their loyalty and rewards programs. Now, let’s get to the real reason why you’re here – how we can work together.
We are expanding our team due to growth and we're looking for an experienced professional to join the Loyalty & Rewards Product team. The ideal candidate should be highly skilled in all aspects of data and marketing technologies to drive customers through the marketing funnel from acquisition to engagement. The individual will be responsible for features and capabilities related to CRM, Data & Analytics, and marketing automation for our Connected Loyalty Platform. The candidate will deploy customer data management, personalization, and product improvement techniques to drive positive outcomes for partners in our loyalty ecosystem.

Responsibilities
 

• Develop strategic recommendation to ensure Bakkt has the necessary capabilities, tools and processes to efficiently execute, test, measure and act on customer engagement initiatives
• Drive product strategy, feature definition, delivery, and ongoing improvements for our connected loyalty offering
• Write detailed requirements, work with engineering teams to implement those requirements, including integration with third party tools as required
• Partner with Engineering, Marketing, Operations, Legal, Compliance, Security, Finance, Customer Care, Design, and Product to deliver robust and complete products and capabilities
• Champion data driven initiatives to strengthen Bakkt’s customer data platform and offer optimization engines
• Collaborate with engineering and other product owners on timelines and interdependencies, including working with architects to ensure proposed technical solutions will meet needs
• Drive prioritization of initiatives thru supporting business case, KPI’s and expected outcomes

Who We Are
Bakkt is a trusted digital asset platform that enables consumers to buy, sell, store, send and spend digital assets. Bakkt’s platform, is available through the Bakkt App and to partners through the Bakkt platform. Bakkt was founded in 2018 with a unifying vision: to connect the digital economy. We power commerce by enabling consumers, businesses and institutions to unlock value from digital assets.

Digital assets – which include cryptocurrency, loyalty and rewards points, gift cards, in-game assets, and non-fungible tokens, or NFTs, which are unique digital assets that are not interchangeable – comprise a growing $1.6 trillion marketplace. We are unlocking new ways to participate in the digital economy for consumers, businesses, and financial institutions. We accomplish this by expanding access to and improving liquidity for digital assets.

Since our inception, we have hit a number of milestones, working behind the scenes to build a platform worthy of our vision – lowering barriers of entry into cryptocurrency, launching partnerships with some of the world’s premier brands and adding value to consumers’ digital assets by making their rewards and loyalty programs more compelling.

Bakkt acts as a profound bridge connecting the digital ecosystem and sitting at the intersection of crypto, loyalty and payments. Our platform enables consumers to leverage their digital assets – from cryptocurrency, to select loyalty points, gift cards and merchant offers – in new and exciting ways. It also enables companies & merchants to access all of these capabilities, extending engagement with their customers, creating moments of delight while broadening the appeal and daily use of their loyalty and rewards programs. Now, let’s get to the real reason why you’re here – how we can work together.

Responsibilities

• Responsible for managing rewards catalog platform configurations including program rules, pricing management, and user administration

• Partner with rewards suppliers on set-up of promotions including online banner creation, configuration, and performance tracking

• Responsible for creation and placement of other marketing promotions such as web shop(s) set up, and discounts

• Monitor rewards catalog order management processes including cancellations, backorders, and coordinate customer notifications

• Close cross functional partnership across Product and Engineering teams in maintaining the rewards catalog, new program onboarding, testing, and validation

• Support the Product Team as directed on client communications/meetings, such as Quarterly Business Reviews

What’s Our Dish
Announced in May 2018, Peapod Digital Labs (PDL) is an Ahold Delhaize USA company that powers the eCommerce and digital strategies for the Great Local Brands of Ahold Delhaize USA. Accelerating growth in digital and personalization capabilities, PDL is an innovation lab focused on meeting the changing needs of customers, regardless of when, where, and how consumers choose to shop.

Browse The Aisles 
The Brand Analytics team provides thoughtful and engaging analysis to support business leaders in marketing, ecommerce, loyalty and brand strategy at PDL and our ADUSA Banners. Leveraging advanced data analysis skills, this role creates innovative approaches to answer our business stakeholders most important questions.

Recipe for Success - What's “in store” for the role  

• Responsible for the building analytics solutions and extracting insights through combining technical skills and business understanding
• Collaborates with business stakeholders from marketing, strategy, ecommerce and loyalty teams to understand their problems and goals and create analytical solutions that meet their needs
• Leverage existing data from transaction detail, product and store information and / or business plans to develop predictive modeling, statistical analysis, data reports and performance metrics
• Tell the story that is uncovered by the analysis, along with recommendations, through written memos / emails, compelling presentations and interactive reporting as appropriate

Job Description

 

We are seeking a Senior Analyst, Loyalty Development person who will play a key role in managing the current VIFP program and its evolution into an industry leading loyalty program. The analyst will be responsible for both the program optimization (member acquisition, engagement, and retention) and the modeling, analysis and reporting of Key Performance Indicators (KPIs) to senior leadership. The role will be the key contact for marketing strategy related to the Carnival World MasterCard and will manage various acquisition and limited time offer (LTO) campaigns. The analyst will also utilize demographic and historical data to segment customers and ensure effective communication within each segment to drive growth of the program.

Essential Functions

• Develop and adjust marketing strategy and needs for the current credit card program through the analysis of targeted offers and measurement of ROI on joint marketing spend.

• Develop KPIs to measure success and report performance to senior leadership. Utilize historical data to create customer segments and tailor communications to drive growth.

• Provide recommendations for future campaigns based on internal campaign performance and external market research.

• Manage loyalty gift inventory and shipboard operation logistics for the current VIFP program to ensure a consistent and seamless experience across the fleet and provide design improvements of the program as needed.

• Maintain data and provide analysis that supports the evolution of the loyalty structure with a communication plan based on results, cost analysis, and others.  

• Analyze historical shipboard data and guest behaviors onboard to forecast impacts of decisions and develop gamification of the onboard revenue experience. 

• Work with shoreside leaders to curate events related to shipboard departments and enhance the guest experience while supporting loyalty program optimization of member acquisition, engagement, and retention.

• Monitor results and present findings and recommendations to stakeholders as needed.

• Provide ongoing analytical support for a variety of ad hoc projects including building financial models to evaluate future decisions related to the development of the loyalty program

The Sr. Manager, Loyalty Program will drive the Neiman Marcus InCircle® program with a view to delivering superior customer retention, loyalty, and advocacy.

 

This individual will lead a team focused on building customer loyalty and developing a customer experience that augments our luxury selling model and encourages customer behavior that drives a step change in customer lifetime value. This team will also work to develop and refine the value proposition for the future state of the Neiman Marcus loyalty program. This individual will also directly manage our Private Label Credit Card (PLCC) program, including the day-to-day relationship with our issuing bank partner.

 

 

Responsibilities:

 

• Deliver on loyalty program goals, including acquisition, development, and retention.
• Lead the transformation of InCircle towards a more inclusive and expansive program
• Partner with promotions teams to build a promotions layer to the loyalty value proposition
• Execute against loyalty marketing calendar; lead projects to ensure key milestones are met and project requirements are delivered on time.
• Partner with internal creative and production teams to design, produce, and execute impactful communications on-time and with accuracy; Also, collaborate with Marketing teams to create compelling InCircle moments within broader NM campaigns and stand-alone InCircle marketing.
• Assess effectiveness / P&L impact in partnership with Customer Insights, Media, and Finance teams
• Monitor competitive and industry trends to serve as subject matter expert within the organization

Are you passionate about loyalty marketing and technology? Looking to join team of people with passions and knowledge on loyalty solutions. Working with people is among your strongest skills. This might be a great opportunity.

CANDIDATE PROFILE:

• Deep knowledge and understanding marketing practices in consumer markets and loyalty marketing
• Strong initiative, be results-oriented and have well-proven influencing /impact skills
• 3-5 years of experience working in software consulting or client facing role (e.g. client manager, sales consultant)
• Good understanding of product offering, USP and pitch
• Great presentation skills
• Communicative, customer-focused, success-oriented
• Problem-solving attitude and strong analytical skills
• Entrepreneurial spirit, working independently
• Follower of newest marketing trends
• Willing to work under pressure, meet deadlines
• Excellent verbal & written communication skills

Looking to work in Friendly atmosphere. We really enjoy our team building activities, happy hours, and collaborative gathers. Stable employment – Comarch have been on the market for more than 25 years.

Responsibilities Include: 

• Direct contact with clients and consulting on their needs
• Gather customer technical requirements and recommending solutions
• Leading training for clients
• Increase market exposure and brand awareness within the loyalty vertical
• Maintain database of key industry individuals, prospective clients and events
• Participate at industry events to find new clients
• Coordinate responses to RFPs, RFIs, and most client-facing materials
• Cooperation with IT teams to gather all required information needed
• Roadmap enhancement, following competitive offerings (e.g. Aimia, LoyaltyOne, Kobie Marketing, Epsilon, Oracle)
• Monitor loyalty industry specific trends and IT innovations

• Ensure each loyalty program is hitting all annual goals.
• Oversees the loyalty and lifecycle marketing in collaboration with each brand for all loyalty programs  – driving sales, loyalty, and retention
• Work with internal stakeholders including but not limited to campaign operations and offer delivery to ensure optimum loyalty program execution
• Work cross functionally with Analytics to measure results, glean insights, and help develop a robust test and learn plan to dive continued program optimization
• Work closely with the digital experience team to ensure UX enhancements are aligned with the loyalty strategic vision 
• Work collaboratively with each brand’s finance team to ensure the loyalty budgeting is aligned with goals and utilized efficiently
• Oversee the relationship with all 3rd party vendors supporting the loyalty programs to ensure deliverance of support needed to drive stated goals

The Director of Analytics will lead a team of Analytics Analysts responsible for utilizing advanced statistical tools and leading-edge technology for disseminating insights largely gathered from the respective transactions, shopper data, loyalty programs and marketing campaigns of Ahold Delhaize USA’s brands – Stop & Shop, Food Lion, Giant Food, Giant/Martin’s, and Hannaford. 

^_.The Loyalty Strategy Manager will be the main DiPLA contact for the brands to help build, execute and maintain their personalized marketing strategies by providing thought leadership on strategy as well as liaising on execution and analytical support.