We’re looking for a Member Marketing Director in our APLA HQ team, who is a professional in data driven Digital Marketing, with a deep understanding of the consumer, their lifestyle, and how they shop online and in our stores.
This role is responsible for creating and driving the strategy & vision for Member-led Marketing for the APLA geography, in service of our Territories. The Member Marketing Director will lead a team responsible for marketing the Nike Membership program, driving acquisition, engagement and retention to deliver growth across all Member growth critical metrics.
Great teammate and a go-getter, curious and eager to innovate, to test, fail and learn & evolve. They will value the importance of data and consumer insights and appreciate and can input into the creative process. They will understand marketing technology, lifecycle marketing, the role of online to offline, direct-to-consumer channels, and always ready to be a thought partner and a leader with vision, a digital evangelist and a consumer advocate.