Loyalty360, the association for customer loyalty, has selected the finalists for the 2020 Loyalty360 Awards, which recognize brands that drive customer loyalty and successfully navigate today’s complex and evolving landscape. Attendees at this fall’s Virtual Loyalty360 Expo will select the winners from the list of finalists.

Awards will be given across 13 categories, each representing a vital tenet of a brand’s interactions with its customers. In addition, top-performing finalists will also be competing for the 360-Degree Award for overall excellence in their work this past year.

“For the seventh year of these awards, we are thrilled with not only the quantity but, more importantly, the quality of this year’s submissions,” says Mark Johnson, CEO of Loyalty360. “These finalists represent a distinct group of brands leading the charge in customer loyalty innovation, and we’re excited to recognize them through our Loyalty360 Awards.”

The finalists for the 2020 Loyalty360 Awards are:

B2B Customer Loyalty:
• Floor & Decor (in partnership with Augeo)
• Bank of America
• Essilor Group (in partnership with Brierley)
• Ally Financial

Innovation in Corporate Social Responsibility:
• AARP (in partnership with Merkle)
• Caesars Entertainment
• TELUS (in partnership with Aimia)
• Air Canada

Business Transformation:
• Air Canada
• SCENE (in partnership with Elemental)
• Wawa
• The GIANT Company

Customer Engagement & Advocacy:
• Vans (in partnership with Cheetah Digital)
• Chipotle
• Ally Financial
• Best Western Hotels & Resorts
• Veggies Made Great (in partnership with Vesta)

Customer Insights & Metrics:
• Wyndham Hotels & Resorts
• Donatos Pizza (in partnership with Cheetah Digital)
• Caesars Entertainment
• Hibbett Sports
• Black Star Burger (in partnership with Loyalty Plant)

Employee Engagement & Impact:
• Sodexo
• Hannaford Brothers Company
• The GIANT Company
• Overstock
• Sleep Number
• Best Western Hotels & Resorts

Program Partnership:
• Verizon (in partnership with The Lacek Group)
• Fido Wireless (in partnership with Prizelogic)
• Floor & Decor (in partnership with Augeo)
• Sony
• Best Western Hotels & Resorts

Incentive and Reward Design:
• Vans (in partnership with Cheetah Digital)
• LEGO (in partnership with Oracle)
• American Eagle Outfitters
• Shell (in partnership with Wunderman Thompson)
• Wyndham Hotels & Resorts
• The Vitamin Shoppe

Loyalty Program Design:
• Verizon (in partnership with The Lacek Group)
• Atlantic Lottery Corporation (in partnership with Splash Dot)
• Giant Food
• 19 Crimes Wine (in partnership with Prizelogic)

Creative Campaign:
• Chipotle
• Sleep Number
• American Eagle Outfitters
• SCENE (in partnership with Elemental)
• TELUS (in partnership with Aimia)

Customer Loyalty Strategy:
• T-Mobile (in partnership with The Marketing Store)
• Porsche
• Bank of America
• 7-Eleven

Technology and Trends:
• Caesars Entertainment
• Overstock
• 7-Eleven (in partnership with Loyalty Methods)
• Ally Financial

CX Strategy:
• Domino’s
• T-Mobile (in partnership with The Marketing Store)
• Wyndham Hotels & Resorts
• 7-Eleven
• Hibbett Sports

“These brands will share learnings, successes, and passion with attendees over the next several weeks as a part of the final voting round during our virtual event,” Loyalty360’s Johnson says. “These sessions are typically an attendee favorite as they allow for an in-depth perspective through a comprehensive understanding of how these brands are winning the hearts and minds of their customers.”

The announcement of the Loyalty360 Awards finalists marks the completion of the first half of a two-phase judging process – part of which makes the Loyalty360 Awards genuinely unique to the industry. The second phase of the judging process is a part of Loyalty360’s Virtual Expo, where conference attendees will judge their peers based on short presentations delivered by each finalist. During the finalist sessions, conference attendees can select their choices for platinum, gold, silver, bronze, and honorable mention (if applicable) winners for each category.

Conference registration is still available for the Virtual Loyalty360 Expo. For information about the Loyalty360 Awards or virtual conference, contact [email protected] or visit loyaltyexpo.com.

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Loyalty360, The Association for Customer Loyalty, is proud to share the 2019 Loyalty360 Award winners, which were announced on May 22nd during Loyalty360's Loyalty Expo in Charlotte. The awards recognize brands that are building stronger and deeper loyalty with their customers in a proactive, meaningful, and—most importantly—measurable way. Loyalty360 awarded finalists in twelve categories, each representing a key facet of a brand’s customer loyalty focus. Additionally, winners for the Loyalty360 360 Degree Awards were also announced during the ceremony.
Earlier this spring, four brand finalists for each category were chosen by a board of judges comprised of Loyalty360 members, representing some of the top minds in customer loyalty. During the conference, each of the selected finalists delivered a short presentation on their brand’s award entry, after which conference attendees voted for what they felt represented platinum, gold, silver, and bronze winners in each category.

The winners for the 2019 Loyalty360 Awards are as follows:

B2B Customer Loyalty 
Platinum: Thermo Fisher Scientific
Gold: Floor and Decor
Silver: InterContinental Hotels Group (IHG)
Bronze: Hilton

Creative Campaign 
Platinum: Domino’s 
Gold: Ally Financial 
Silver: Mountain Dew
Bronze: Sony Rewards

Customer Loyalty Strategy 
Platinum: Sunglass Hut 
Gold: Sumo Sushi & Bento 
Silver: Overstock.com  
Bronze: Wyndham Hotels & Resorts

CX Strategy 
Platinum: Sugarfina 
Gold: Tarte Cosmetics 
Silver: Caesars Entertainment 
Bronze: MGM Resorts International

Employee Engagement 
Platinum: Omni Hotels and Resorts
Gold: MGM Resorts International
Silver: Overstock.com
Bronze: Sodexo

Incentive and Reward Design 
Platinum: Verizon Wireless
Gold: Mountain Dew
Silver: Wyndham Hotels & Resorts 
Bronze: TELUS

Influencer Marketing 
Platinum: InterContinental Hotels Group (IHG)
Gold: The Vitamin Shoppe
Silver: Sleep Number 
Bronze: Dollar Car Rental

Loyalty Program Design 
Platinum: DSW 
Gold: Cinemark 
Silver: Food Lion 
Bronze: Break Time

Metrics and Measurement 
Platinum: Caesars Entertainment 
Gold: McClatchy 
Silver: Sodexo 
Bronze: Accor

Social Impact
Platinum: Food Lion 
Gold: DSW
Silver: Ally Financial
Bronze: Erie Insurance

Program Partnership 
Platinum: Verizon Wireless 
Gold: Sleep Number
Silver: Ally Financial
Bronze: Celebrity Cruises

Technology and Trends
Platinum: 7-Eleven, Inc.
Gold: Caesars Entertainment
Silver: Hertz
Bronze: Zumiez

360 Degree Vendor
Platinum: Crowdtwist 
Gold: The Lacek Group
Silver: Lenati 
Bronze: PrizeLogic

360 Degree Brand
Platinum: Verizon
Gold: DSW
Silver: Caesars Entertainment
Bronze: Food Lion

Congratulations to all of this year's Loyalty360 Award winners. For more information about the Loyalty360 Awards or Loyalty Expo, contact [email protected]. 
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During the 2018 Loyalty Expo, Loyalty360 recognized the winners of the 2018 Loyalty360 Customer Loyalty360 Awards. 

The complete list of winners of this year's awards are as follows: 

Employee Engagement 
Platinum: Vans
Gold: GameStop
Silver: InterContinental Hotels Group
Bronze: Caesars Entertainment
 
Technology & Trends 
Platinum: Ally Financial
Gold: Best Buy Canada
Silver: Balance Grille
Bronze: Adore Me
 
Customer Analytics & Data 
Platinum: FedEx
Gold: Adore Me
Silver: Sleep Number
Bronze: USA Today
 
Program Partnership 
Platinum: American Family Insurance
Gold: Caesars Entertainment
Silver: SCENE
Bronze: Shangri-La Hotels
 
Loyalty/Reward Program Design 
Platinum: Minneapolis Institute of Art
Gold: FedEx
Silver: Cooper’s Hawk Winery & Restaurants
Bronze: Galderma
 
Creative Campaign 
Platinum: Domino’s
Gold: InterContinental Hotels Group
Silver: SCENE
Bronze: Celebrity Cruises
 
360-Degree Award - Vendor
Platinum: Optimove
Gold: Lenati
Silver: TLC Marketing
Bronze: Brierley + Partners
 
360-Degree Award - Brand
Platinum: FedEx
Gold: InterContinental Hotels Group
Silver: SCENE
Bronze: Caesars Entertainment

A special thanks to our panel of esteemed judges:

Lonnie Mayne - Red Shoes Living
Margie Kupfer - 3C Interactive
Erik Aiple - Collette
Paul Costello - SessionM
Bob Macdonald - Bond Brand Loyalty
Pam Spier - Lenati
Erin Raese - Aimia
Art Souza - Zylotech
Mairead Ridge - Crowdtwist
Michael Nelson - bLoyal
Jeff Sopko - Baesman
Brad Marg - Stellar Loyalty
Michela Baxter - HelloWorld
Jeremy Brooks - StrayBoots
Joe Doran - Persuade Loyalty
Lou Ramery – East|West Marketing
Tom Haley - Cloud Union
Jarred Thomas - Zendesk
Jonathan Seabolt - LoyaltyEdge
David Andreadakis - Kobie
Daniel Kahan - W. Capra Consulting
Adam Craig - Deluxe
Tamara Oliverio - Epsilon


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2017 Customer Loyalty Awards Results

After deliberation by an objective judging panel of top-level customer loyalty executives, the finalists for the 2017 Loyalty360 Award have been announced. Each of these brands has demonstrated excellence in at least one of six categories, and together comprise a snapshot of the innovators looking to usher in a new era of customer experience, loyalty, and engagement.
 
“The Loyalty360 Awards are designed to recognize those brands that truly understand the complexities behind our changing industry,” said Mark Johnson, CEO of Loyalty360. “We’re incredibly proud of both the judges and finalists for the work they do in driving customer loyalty forward and look forward to seeing who takes home the top prize next month in Orlando.”
 
Winners were announced as part of Loyalty Expo 2017, May 2-4 at Caribe Royale in beautiful Orlando, Florida.
 
 
And the 2017 Winners are:
 
360-Degree Award
Platinum - Caesars Entertainment
Gold - Barclaycard
Silver - Deutsche Telekom AG
Bronze - Celebrity Cruises

Loyalty & Rewards Program 
Platinum: Heathrow Airport
Gold: Barclaycard
Silver: The North Face
Bronze: Pizza Hut
 
Technology & Trends 
Platinum: Caesars Entertainment
Gold: Nissan
Silver: GameStop
Bronze: Ryder
 
Customer Experience & Engagement 
 Platinum: Celebrity Cruises
Gold: Caesars Entertainment
Silver: Ubisoft
Bronze: Deutsche Telekom AG
 
Customer Insights 
 Platinum: Chicken Salad Chick
Gold: Caesars Entertainment
Silver: Arkansas Blue Cross Blue Shield
Bronze: Dell Technologies
 
Creative Campaign 
Platinum: Royal Caribbean
Gold: Domino's
Silver: Marvel
Bronze: Citizens Bank

Measurement 
Platinum: Barclaycard
Gold: KKBOX
Silver: InterContinental Hotels Group 
Bronze: Deutsche Telekom AG 
 

Special thanks to our 2017 judges:

Jeff Sopko - Baesman 
Lonnie Mayne - Red Shoes Living 
Joe McClure - Montrose Travel 
Chris Martin - Montrose Travel 
Bob Macdonald - Bond Brand Loyalty 
Margie Kupfer - 3C Interactive 
Clay Walton-House - Lenati 
Thomas Patchin - House Advantage 
Tom Beauchamap - House Advantage 
Carlos Dunlap-Beard - Snipp 
Rhonda Basler - Hallmark Business Connections 
Len Llaguno - Willis Towers Watson
Danika Hoffmann - The Lacek Group 
Cassie Boutelle - FIS
Laura Hewitt - Kobie Marketing 
David Andreadakis - Kobie Marketing 
Narina Sippy - Stellar Loyalty 
Brad Marg - Stellar Loyalty
Jonathan Seabolt - Loyalty Edge 
Trisha Asgeirsson - MasterCard
Kelly Crerar - IC Group 
Anthony Aguiar - IC Group 
Michelle Andre - Virtual Incentives 
Mairead Ridge - CrowdTwist 
Doug Carlson - Parascript
Scott Wallace - Deluxe  

 

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