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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Connie Hill, Vera Centra, Inc.Company executive leadership needs to wake up and support their customer marketing teams!It’s no secret to marketers that today’s customers expect more from the companies they interact with. The explosion...Read More
Creating surveys, listening to customer feedback and gathering data are great to do, but how do you make them payoff. How do you get boardroom visibility for your initiatives? Chris Cottle, VP Marketing at Allegiance and Claire Howells, VP...Read More
The marketing revolution isn't just coming…it's over. And consumers have taken permanent control of the equation - selecting which brands they will embrace and which they'll reject. Discussions of impressions, response rates...Read More
Bring your mobile device for this highly engaging session where you will learn how mobile marketing innovation is the next major way to build stronger relationships, getting past the transaction to create greater customer...Read More
Everyone seems to agree that there are arguably fewer new customers to be had in this challenged economy. As such, the savvy CMO embraces this and deftly focuses on keeping every last existing customer that he or she possibly can. To effectively...Read More