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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
NFL Signs Content and Advertising Deal with Reddit
The league “is adding Reddit Inc. to its roster of digital marketing channels as its new season begins, hosting a series of ‘Ask Me Anything’ discussions on...Read More
Grubhub, a mobile food-ordering and delivery marketplace, has announced the launch of Perks, an in-app feature that includes offers only available on Grubhub, along with new ways to earn and redeem restaurant loyalty rewards. Whether it’s a...Read More
At a recent company conference held in Chicago, with 12,000 store managers participating, Starbucks made the announcement that it would commit to improving employees’ mental health for the sake of productivity and engagement. The coffee...Read More
Qantas Pairs Up with BP Australia for New Loyalty Program
An Australian c-store and airline have united to strengthen each other’s loyalty programs. “The new BP rewards program will allow customers to earn Qantas...Read More
Over the last 18 months, Loyalty360 has seen a good deal of mergers and acquisitions. We’re seeing organizations acquire the necessary assets to support the full customer lifecycle. This helps enhance capabilities and better serve clients...Read More
Qantas and BP Australia have announced a new customer loyalty partnership that will see Qantas Frequent Flyer become the cornerstone partner of BP’s new customer loyalty program, BP Rewards. Launching in early 2020, the BP Rewards program...Read More
Corporate social responsibility is becoming a part of customer loyalty initiatives in new and exciting ways. Now, we’re seeing a loyalty program that lets consumers have a say in how a popular retailer directs its social-cause funds.
GrubHub Launches Perks Tab for Food Discounts
The delivery service has announced “that it is combining two features—coupons and discounts on meals and restaurant-specific loyalty programs—all under one tab. In...Read More
Loyalty-conscious brands are now, more than ever, looking at engagement strategies. We’ve heard from industry leaders who say that it’s time to think of loyalty and retention as a relationship between customer...Read More
The Turning Point
Some of us are still surprised by mobile applications and how fast they’ve transitioned from being bells and whistles to becoming tools that are instrumental in our everyday lives. Back when the very first...Read More