CONTENT GALLERY

During the holiday season, there is never a shortage of festive marketing campaigns – and Chick-fil-A is no exception. The brand has decided to focus on family for the holidays with a 2-minute ad spot and free, customizable greeting cards...Read More

MobileNearly 40 percent of online Black Friday purchases were made with phones Did you get your Black Friday shopping done while you were waiting in line for coffee? You weren’t the only one. Adobe shopping data indicates that 39 percent of...Read More

Tesco is taking on the retail competition by adding a subscription option to its Clubcard loyalty program. Originally launched in 1995, Clubcard helped Tesco beat its competitors to become the UK’s largest supermarket group. Recently, the...Read More

 Brand Loyalty  McDonald’s and Uber Eats’ Latest Contest Is Another Play to Build More Brand Loyalty Online   If Thanksgiving leftovers aren’t your thing, consider entering McDonald’s latest contest...Read More

Many airline loyalty programs are failing to deliver on their intended purpose because members do not understand how to redeem their rewards, according to the J.D. Power 2019 Airline Loyalty Program Satisfaction Study. One key finding in they...Read More

Corporate Social Sustainability Hyatt Launches Three Global Initiatives to Significantly Reduce Single-Use Plastics Hyatt is announcing a series of initiatives to reduce waste at Hyatt hotels globally, including introducing large-format bathroom...Read More

What else could you do to make the most out of a grocery trip? The answer is workout! Yes, you heard it right. Hy-Vee, an originally Iowa-based supermarket chain, is teaming up with high-intensity training gym OrangeTheory to build studios...Read More

Partnerships  MassMutual and NHL Partnership Spotlights Memorable Family Hockey Moments   A new ad from MassMutual celebrates the first career NHL goals of several players – but more importantly, the emotional reactions of the...Read More

Testing the use of human worker-eliminating technology, Amazon is planning to open cashier-less grocery stores according to a Bloomberg report. Amazon already uses “just walk out technology,” which involves a web of cameras and...Read More

Loyalty and Rewards  Discover and PayPal Collaboration Gives Cardmembers New Way to Redeem Rewards  Discover cardmembers can now use their Cashback Bonus or Miles to pay for purchases at millions of online stores through PayPal, giving...Read More