CONTENT GALLERY

Consumers are more likely to give their loyalty to a brand that they perceive as socially conscious. Ever since the rise in popularity of the Food Network and the resultant food-mindedness, consumers are becoming more aware of food waste. Now a...Read More

Programs  BP Launches New Loyalty Program BP has launched a new loyalty initiative based on a survey of 2,000 UK adults about what makes them feel good. “The scheme gives customers the chance to enjoy the ‘feel good factor...Read More

Yesterday, Loyalty360 CEO Mark Johnson connected with Ya-Bing Chu, VP of Product for tech supplier Formation, in an engaging webinar on the topic of marketing challenges in the age of the customer. From recent qualitative research, Loyalty360 has...Read More

For any consumer-facing brand, employee engagement is every bit as important in driving positive outcomes as customer engagement. Knowing this fact, Bond Brand Loyalty recently launched SynapzeCX, which, according to the company, enables...Read More

Food Lion will unveil a new shopping experience for customers in the greater Myrtle Beach, Florence, Columbia, and Charleston, South Carolina, markets on Wednesday, July 17. Customers in Lumberton, North Carolina, also will be able to shop their...Read More

Programs  Delta Focuses on Passenger Experience and Loyalty, Stock Soars The airline invested in enhancing its loyalty program at a time when competitors were cutting back, and it has paid off. “Over the past year, Delta has found...Read More

Toluna, a consumer intelligence platform provider that delivers real-time insights to companies of all sizes, has announced a partnership with NeoCurrency, an all-digital rewards company that uses data to identify the best rewards and prizes that...Read More

Survey data from Loyalty360’s 2019 Loyalty Landscape found that a majority of today’s brands are looking into AI and machine learning. However, very few brands are past the initial investigation stage. It is, therefore, fortunate that...Read More

Programs  Vans Family Enters the UK The footwear brand’s loyalty program, Vans Family, has launched in the UK. “The Vans Family loyalty program will engage our fans—from newcomers to loyalists—as individuals with...Read More

We’re witnessing the delivery wars of retail. Everyone’s watching as Amazon approaches same-day delivery. Target has already reached same-day and has also launched convenient pick-up options. FedEx partnered with Dollar General to...Read More