Keeping Changing Customers Loyal with Aimia: Q&A Part I

  • February 18 2019
  • Resource: Daily News
  • Mark Johnson | Loyalty360

The loyalty space is ever changing. A mere decade ago, we weren’t talking about data the way we are now, and personalization, if mentioned at all, only came up when we were discussing the most luxurious of products and experiences. Keeping...Read More

CrowdTwist Partners with Movable Ink to Improve Personalization

  • February 18 2019
  • Resource: Daily News
  • Peter Mills

Movable Ink, a visual experience platform provider for digital marketers, has announced a partnership with CrowdTwist, a New York-based provider of omnichannel loyalty and engagement solutions. The goal of the partnership is to help brands elevate...Read More

Loyalty360 Reads: February 15th, 2019

  • February 15 2019
  • Resource: Daily News

Personalization in Retail   Oracle has released a report predicting what’s next is retail loyalty. Personalization is chief among the big trends, as retailers will seek a competitive advantage from listening to and better...Read More

EnvyPak Executive Discusses Customer Loyalty Magic

  • February 15 2019
  • Resource: Daily News
  • Mark Johnson | Loyalty360

Is direct mail really dead? Not according to Sean Bannon, Business Development Manager at EnvyPak, whom Loyalty360 spoke with recently. He believes that his company’s solutions are as much a part of the customer loyalty space as any service...Read More

Profit-Sharing and Data Collection

  • February 15 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

California Gov. Gavin Newsom wants consumers to benefit from the billions of dollars technology companies in the state made by forcing those companies to share their profits. According to a report in Fortune citing comments from the governor&rsquo...Read More

Loyalty360 Reads: February 14th, 2019

  • February 14 2019
  • Resource: Daily News

Patient Engagement Matters   Software company Pegasytems has announced new survey data revealing the positive impact of quality patient engagement. 65 percent of consumers agree that communications from their doctors’ offices motivate...Read More

Is Your Profession Romantic on Valentine’s Day?

  • February 14 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

Love it or hate it, February 14 is upon us. Over the last few years, Valentine’s Day, much like Halloween, has seen a huge resurgence as a major event in the yearly calendar. So much so that Americans are projected to spend $30 billion on...Read More

Brands Raise the Bar on Partner Expectations, Share Hurdles on Building a “Best-in-Class” Experience

  • February 14 2019
  • Resource: Daily News
  • Mark Johnson | Loyalty360

  As I referenced in my last blog on the “logo jungle,” we continue to see an increased focus from brands on customer loyalty. Regarding that focus, on January 30th, we had the privilege of conducting a webinar with SAP...Read More

Loyalty360 Reads: February 13th, 2019

  • February 13 2019
  • Resource: Daily News

New England Authentic Eats Embraces Loyalty Challenge   Loyalty to regional brands runs deep, but it has its limits. That’s on former Papa John’s CEO Bill Van Epps’ mind as he steps up as chief executive of New England...Read More

Turner Sports Partners with Caesars Entertainment

  • February 13 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

Premium sports content provider, Turner Sports, has reached an agreement with Caesars Entertainment to develop gaming-themed content for sports fans around the world. Known for hosting decades of sporting events, Caesars Palace Las Vegas will soon...Read More

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