Loyalty360 Member Profile

As CEO of Starbucks, Howard Schultz always touts the iconic brand’s customer experience. During Starbucks’ recent 24th Annual Meeting of Shareholders, with more than 2,800 partners, shareholders, invited guests, and board members...Read More

As winter melts into spring, retailers are searching for the best way to capitalize on the changing seasons to maximize sales and encourage customer engagement. Rite Aid is one brand that is looking to start Spring with a bang, and is doing so...Read More

Customer experience technology wouldn’t be the first thought that springs to mind in a conversation about the state of Michigan’s Department of Human Services, following the 2008 economic crisis. But, CX technology plays a starring...Read More

During Sam Sato’s first earnings conference call as CEO of The Finish Line−former CEO Glenn Lyon retired last month−he stressed innovation as a crucial piece of the customer loyalty puzzle. “I want to expand on my...Read More

Since 2002, The Stevie Awards have recognized excellence both on an individual and organizational level. In the always competitive Sales & Customer Service group, past Stevies for Best Relationship Management Solution have gone to respected...Read More

All marketers seek a competitive advantage to, ultimately, gain brand loyalty. But now, instead of that competitive advantage being driven by customer-facing analytics, a new study shows that companies are shifting their focus toward to back...Read More

Keeping things simple is a goal of every brand. Simplifying a Customer Experience program can be truly beneficial for any brand and its bid to retain and attract customers. On Tuesday, March 29, 2016, Loyalty360 will host a webinar titled, &ldquo...Read More

Creating a memorable customer experience is such a critical piece of the brand loyalty puzzle. Just ask officials at Krispy Kreme Doughnuts. “We made substantial progress in transitioning our discounting program from a heavy reliance on...Read More

Engaging with customers via mobile channels has been a hot topic in loyalty marketing for several years, yet it seems as though there is still a distinct division between companies that “get” the platform, and those that do not...Read More

The Hertz Gold Plus Rewards loyalty program returned to its winning ways during the recent 2016 FlyerTalk Awards.   As voted by the 600,000 business and leisure travelers that make up the FlyerTalk community, Hertz snared top honors in the...Read More