Loyalty360 Member Profile

Discussion of mobile in the loyalty marketing industry has become a common occurrence these days because so many companies are investing in mobile to meet customer expectations and to increase customer engagement. Sabre Corporation recently...Read More

Michaels, North America’s largest arts and crafts specialty retailer, wants to elevate its customer experience and what better way to execute on that goal than with a new loyalty program. This week Michaels unveiled a new, free loyalty...Read More

Every point of the customer experience is crucial to Globalegrow, a trend-setting online clothing brand that operates Sammydress, Rosegal, and Zaful. As a cross-border ecommerce company since 2007, Globalegrow officials understand the need to...Read More

We hear so much about apps in the loyalty marketing industry. Ostensibly, there is an app for nearly everything. As mobile customer engagement races to greater heights, it appears that financial institutions are lagging behind in this department....Read More

Creating a memorable customer experience is truly a way to achieve brand differentiation. Just ask The Northwest Company, a leader in the home textile industry and the No. 1 blanket and throw manufacturer in the United States. This week the...Read More

Sports Authority recently sold millions of customer records and email addresses at auction to Dick’s Sporting Goods for $15 million. In this era of customer loyalty, privacy concerns, and data collection, what impact could something like...Read More

Personalization is a priority to consumers in banking, making customer engagement an imperative, according to The State of Retail Banking: Consumer Survey 2016 released by TimeTrade.What’s more, the report reveals that consumers yearn for in...Read More

Waldorf Astoria Hotels & Resorts, a Hilton Worldwide brand, wants to create an unforgettable, once-in-a-lifetime golf customer experience. Through a partnership with Golf Digest, Waldorf Astoria launched the Waldorf Astoria Golf Experiences...Read More

Loyalty marketing is experiencing a resurgence, according to Zach Goldstein, founder and CEO of Thanx, a customer loyalty solutions provider.Loyalty360 caught up with Goldstein to learn more about his views on the state of loyalty marketing.How...Read More

The power of personalized customer engagement is a concept that is bandied about in the loyalty marketing world quite often. When done correctly, personalization can greatly impact customer engagement and the overall customer experience. How are...Read More