MorningStar Farms Introduces Additional Plant-Based Products to Meet Increasing Demand

  • September 13 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

An increasing number of consumers are becoming eco-conscious, and that translates to increased sales for meat-alternatives. Substitutes for beef burgers have found a growing market, and now brands are rushing to deliver alternatives to other...Read More

Loyalty360 Reads: September 12, 2019

  • September 12 2019
  • Resource: Daily News

Customer Experience  Nordstrom Will Let You Return Your Macy’s Online Order in Store Seeking to increase foot traffic, the retailer “will accept merchandise returns from rivals like Macy’s Inc. and Kohl’s Corp. in...Read More

TikTok and the NFL Partner to Boost Sports-Engagement in the U.S.

  • September 12 2019
  • Resource: Daily News
  • Duy Nguyen | Loyalty360

TikTok, a short-form video social network owned by Chinese company ByteDance, has become wildly popular among Gen Z. It was the third-most downloaded app in the United States in the first quarter of this year.   At the same time, football...Read More

Buffalo Wild Wings Collaborates with MGM to Deliver Unique In-Bar Gaming Experiences

  • September 12 2019
  • Resource: Daily News
  • Duy Nguyen | Loyalty360

Buffalo Wild Wings is joining forces with MGM Resorts International and its sports betting venture, Roar Digital, for a multi-year partnership. The partnership will deliver sports gaming experiences at a national scale inside Buffalo Wild Wings...Read More

Custora Innovates with Customer Intelligence Platform 

  • September 12 2019
  • Resource: Daily News
  • Mark Johnson | Loyalty360

As we’ve seen in the 2019 Loyalty Landscape Report, today’s marketers rarely encounter difficulty in acquiring data, but a majority of them face a challenge in finding insight and acting on their data. As brands...Read More

Loyalty360 Reads: September 11, 2019

  • September 11 2019
  • Resource: Daily News

Partnerships  NFL Signs Content and Advertising Deal with Reddit The league “is adding Reddit Inc. to its roster of digital marketing channels as its new season begins, hosting a series of ‘Ask Me Anything’ discussions on...Read More

Grubhub’s Perks Consolidates Loyalty Rewards

  • September 11 2019
  • Resource: Daily News
  • Peter Mills | Loyalty360

Grubhub, a mobile food-ordering and delivery marketplace, has announced the launch of Perks, an in-app feature that includes offers only available on Grubhub, along with new ways to earn and redeem restaurant loyalty rewards. Whether it’s a...Read More

Starbucks Strives to Improve Employees’ Mental Welfare

  • September 11 2019
  • Resource: Daily News
  • Duy Nguyen | Loyalty360

At a recent company conference held in Chicago, with 12,000 store managers participating, Starbucks made the announcement that it would commit to improving employees’ mental health for the sake of productivity and engagement. The coffee...Read More

Loyalty360 Reads: September 10, 2019

  • September 10 2019
  • Resource: Daily News

Programs  Qantas Pairs Up with BP Australia for New Loyalty Program An Australian c-store and airline have united to strengthen each other’s loyalty programs. “The new BP rewards program will allow customers to earn Qantas...Read More

Cheetah Digital EVP Discusses Wayin Acquisition, Permission-Based Marketing 

  • September 10 2019
  • Resource: Daily News
  • Erin Raese | Loyalty360

Over the last 18 months, Loyalty360 has seen a good deal of mergers and acquisitions. We’re seeing organizations acquire the necessary assets to support the full customer lifecycle. This helps enhance capabilities and better serve clients...Read More

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