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Supplier-Contributed Research

 

Supplier-contributed research brings forward insights, expertise, and perspective directly from our member community. These pieces showcase how leading brands and suppliers are approaching customer loyalty, sharing learnings that help advance the broader industry.

Retail Industry Survey by SHOP.COM Indicates Price Trumps Brand Loyalty Throughout 2010
Retail Industry Survey by SHOP.COM Indicates Price Trumps Brand Loyalty Throughout 2010
  • Shop.com
  • August 19 2010
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Bargains trump service: survey
Bargains trump service: survey
  • Allison Lampert, The Gazette
  • July 27 2010
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Webroot Survey Finds Geolocation Apps Prevalent Amongst Mobile Device Users, but 55% Concerned About
Webroot Survey Finds Geolocation Apps Prevalent Amongst Mobile Device Users, but 55% Concerned About
  • Webroot
  • July 13 2010
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Where Security Fits In The Payments Processing Chain
Where Security Fits In The Payments Processing Chain
  • First Data
  • June 02 2010
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The Leaders in Loyalty: Feeling the Love from the Loyalty Clubs
The Leaders in Loyalty: Feeling the Love from the Loyalty Clubs
  • InfoPrint Solutions and the CMO Council
  • May 26 2010
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Growing Customer Value through Shopper Marketing & Merchandising
Growing Customer Value through Shopper Marketing & Merchandising
  • Relevance Partners
  • April 21 2010
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The Top 10 Voice of the Customer (VOC) Best Practices
The Top 10 Voice of the Customer (VOC) Best Practices
  • Kyle LaMalfa and Bob Caruso, Allegiance
  • March 31 2010
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Contactless Payments: The ‘Tipping Point
Contactless Payments: The ‘Tipping Point' Is at Hand
  • Dom Morea, First Data
  • February 24 2010
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The Need for Branded Online Communities
The Need for Branded Online Communities
  • Aberdeen Group and Lithium
  • January 26 2010
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Measuring Engagement
Measuring Engagement
  • Bob Konsewicz, Strategic Consultant, Maritz Loyalty
  • January 13 2010
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11 Easy Ways to Improve Your Survey Response Rates
11 Easy Ways to Improve Your Survey Response Rates
  • Josh Harker, Data Gathering Strategist, Allegiance and Kyle LaMalfa, Best Practices Director & Loyalty Expert, Allegiance
  • December 23 2009
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When Mobile Coupons Replace Paper Coupons, Everyone Wins
When Mobile Coupons Replace Paper Coupons, Everyone Wins
  • Gerry Purdy, Ph.D and Vikrant Gandhi
  • December 15 2009
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