Luke Russell

Job Title: Project Director

Company: AIMIA

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Articles with Luke Russell


Awards Haul Reaffirms Strong Customer Experience Focus at Hertz

  • January 09 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

A company knows it’s performing at a very high level when it receives an award. In the case of Hertz, 2017 was the zenith as the iconic company hauled in 75 awards for its outstanding customer service, highly successful loyalty program, and...Read More

Chanticleer Holdings Set to Launch Blockchain Loyalty Program This Year

  • January 09 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Officials for Chanticleer Holdings, which owns, operates, and franchises fast casual and full-service restaurant brands−including American Burger Company, BGR – Burgers Grilled Right, Little Big Burger, Just Fresh and Hooters&minus...Read More

Macy’s Still Has Work to Do to Restore Lost Brand Loyalty

  • January 09 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Despite Macy’s holiday season numbers for November/December, it appears the venerable retailer has much to do to restore its once iconic legacy and widespread brand loyalty. Last week Macy’s announced that its comparable sales on an...Read More

Old Fashioned Face-to-Face Communication Keys Customer Engagement Experience at Iron Tribe Fitness

  • January 08 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

In a highly competitive and ever-changing fitness industry, Iron Tribe Fitness officials work very hard at continuous personalized communication that triggers a differentiated customer engagement experience. Loyalty360 talked to Iron Tribe...Read More

How Company Influencers Can Impact Brand Loyalty

  • January 08 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Company influencers can impact brand advocacy and brand loyalty in a major way. Some loyalty marketers, though, might not be well versed in the potential positive ramifications of company influencers. Loyalty360 talked to Nick Alexander...Read More

Is There a Need For An Industry Shift From a Loyalty Program to a Loyalty Experience?

  • January 05 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

What is the difference between a loyalty program and a loyalty experience and why is it important to loyalty marketers? That is a topic that Loyalty360 discussed with Barry Kirk, VP, Loyalty Solutions, Maritz Motivation Solutions.Can you...Read More

SmartJoin Innovative Customer Engagement Tool from CodeBroker

  • January 04 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Dan Slavin, CEO of CodeBroker, a provider of mobile marketing solutions, believes that his company’s innovative new tool, SmartJoin, can add a myriad of customer loyalty benefits to marketers. Loyalty360 talked to Slavin about SmartJoin and...Read More

HelloWorld, Merkle Partnership Offers Brands Exceptional Solutions to Build Customer Loyalty

  • January 04 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

HelloWorld, a Detroit-based digital marketing solutions provider focused on promotion and loyalty solutions, has a new name after it was officially acquired on Wednesday. Dentsu Aegis Network announced that it acquired HelloWorld and the latter...Read More

Airport Lounge Development Is All About Customer Experience, Customer Service

  • January 03 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Airport Lounge Development (ALD) lounges were recognized for the fourth consecutive year for the Priority Pass Lounge of the Year Awards. Two of ALD’s 17 shared-use lounges, The Club BWI at Baltimore-Washington International Airport and The...Read More

Interactive Whiteboard Technology Extends Beyond Customer Engagement

  • January 03 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

The benefits of interactive whiteboard technology are varied, according to Summer Felix-Mulder, Co-Founder, The Draw Shop, and Loyalty360 talked to her about this intriguing topic and how it can impact several customer-facing areas.Can you talk...Read More

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