Supplier-Contributed Research

 

Supplier-contributed research brings forward insights, expertise, and perspective directly from our member community. These pieces showcase how leading brands and suppliers are approaching customer loyalty, sharing learnings that help advance the broader industry.

Perk Up Your Customer Loyalty Program
Perk Up Your Customer Loyalty Program
  • Emily Collins, Deluxe Corporation
  • June 17 2015
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Business Intelligence Gets Smarter: Enabling Better Decisions via the Internet of Things
Business Intelligence Gets Smarter: Enabling Better Decisions via the Internet of Things
  • Chris Robson Senior Vice President, Research Science, ORC International
  • May 29 2015
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Coalition Loyalty-Based Card-Linked Offers: A New Digital Era for Loyalty Marketing
Coalition Loyalty-Based Card-Linked Offers: A New Digital Era for Loyalty Marketing
  • Brandon Logsdon President & Chief Executive Officer, Fuel Rewards® program
  • May 22 2015
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