Mindshare Selects Acxiom to Improve Advertising Effectiveness

  • June 20 2012
  • Resource: Daily News
  • Acxiom

Unique consumer insights now available in the USA, Europe, and AustraliaAcxiom(R) Corporation, a recognized leader in marketing services and technology, today announced that it has been selected by Mindshare as the consumer insights provider for...Read More

Bunchball Expands Product Suite, Engages Customers, Partners & Employees

  • June 20 2012
  • Resource: Daily News
  • Bunchball

"Spark" and "Fuse" Offer Plug-and-Play Gamification and Integration Into 80+ Enterprise ApplicationsCore News Facts: --  Bunchball, the pioneer and market leader in gamification, has added         ...Read More

Kroger more upbeat after loyal customers boost 1Q

  • June 19 2012
  • Resource: Daily News
  • Candice Choi, Businessweek

The Kroger Co. is forecasting a rosier year after its customer-loyalty programs helped boost net income in the first quarter. The nation's largest traditional grocery store chain said Thursday that its targeted discounts and coupon mailings...Read More

Plink Teams up with Tango Card

  • June 19 2012
  • Resource: Daily News
  • Phillip Britt, Loyalty 360

Plink, a Denver, Colo.-based online-to-offline loyalty program, has joined forces with Tango Card, Seattle, Wash.,-based Tango Card to expand the rewards available to Plink customers. The underlying infrastructure for the partnership is...Read More

Givex Helps Businesses Augment Mobile Apps with New Gift and Loyalty Wallet Capability

  • June 19 2012
  • Resource: Daily News
  • Givex

New turnkey wallet powers mobile gift and loyalty programs without special POS or handset hardware. Businesses that have been restricted to card-based gift and loyalty programs because of their POS can now offer their customers Givex's new...Read More

Touch-point Issues, Lack of Executive Support Provide Customer Experience Challenges: Study

  • June 18 2012
  • Resource: Daily News
  • Phillip Britt, Loyalty 360

Delivering an exceptional customer experience has proven to be a significant challenge to most organizations, even though they understand the critical impact it has on their businesses, according to a recently released study by Pegasystems and...Read More

Cabela’s Chooses Verint to Take Customer Service to the Next Level with Impact 360 Workforce Optimization Software

  • June 18 2012
  • Resource: Daily News
  • Lynne Woehrle Stephenson, Loyalty 360

“Despite the accolades and growth, Cabela's continues to embrace the original philosophy that the customer is No. 1 - a philosophy instilled by company founders Jim and Dick Cabela. This dedication to the customer is just one of many...Read More

Banks harnessing big data to analyse customers' shopping habits

  • June 18 2012
  • Resource: Daily News
  • Sooraj Shah, Computing

Banks are teaming-up with retailers to target customers by analysing the customer data they collect more closely, according to Andrew Jennings, chief analytics officer at fraudulent data specialist FICO. The company provides predictive...Read More

NYC shoppers get showered with perks as small businesses turn to newfangled rewards

  • June 18 2012
  • Resource: Daily News
  • Phyllis Furman, New York Daily News

Sick of all those frayed “Buy ten, get one free” loyalty cards that are stuffing up your wallet? Toss 'em in the trash. Tech startups are looking to take the hard work out of loyalty and rewards programs for small businesses...Read More

Marketing Innovators Chooses CashStar to Power eGift Cards

  • June 18 2012
  • Resource: Daily News
  • CashStar

Customers will leverage a customizable and integrated B2B solution to offer eGift Card rewards from CashStar's broad retail network Marketing Innovators, one of the industry's leaders in full-service reward, recognition and incentive...Read More

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