Mitch Prinstein, Bestselling Author of “Popular,” to be Keynote Speaker at Loyalty Expo

  • January 25 2018
  • Resource: Daily News

Why are customers loyal? Why are some brands more popular than others? Often we can learn new insights to these questions and others by stepping back and looking at them from a different perspective. Understanding human behavior from a...Read More

Loyalty360 Reads: February 23rd, 2018

  • February 23 2018
  • Resource: Daily News

The latest news in the world of customer experience and customer loyalty.  Southwest Pushes Boarding Fees to $50 But Fights Back Against Baggage Fees What’s the price of convenience and semi-comfort? For Southwest Airlines, the answer...Read More

Dunkin’ Donuts Sets Its Sights on Expanded Brand Loyalty and 1,000 New Stores

  • February 23 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Officials for Dunkin’ Brands, the parent company of Dunkin’ Donuts and Baskin-Robbins, have big plans for Dunkin’ Donuts in the next two years. Customer loyalty is abound at Dunkin’ Donuts and plans call for 1,000 new...Read More

Brands Will Constantly Adjust Their Loyalty Programs to Meet Needs of Customers

  • February 23 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

This is the age of the consumer. In essence, consumers now dictate to brands how they should operate if customer loyalty is the ultimate goal.   Loyalty360 talked to Martin Hood, Senior Vice President of Channel Sales for Virtual Incentives...Read More

Loyalty360 Reads: February 22nd, 2018

  • February 22 2018
  • Resource: Daily News

The latest news in the world of customer experience and customer loyalty.  Nike Taps Snapchat App to Sell Shoes on Social Nike has always pushed the envelope on innovation when it comes to shoe design, and it’s now doing the same with...Read More

Personalized Video Most Impactful Form of Online Customer Engagement

  • February 22 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Impactful personalization is a lofty goal for every loyalty marketer, and this includes online video as well.   Content personalization is an integral component of an engaging customer experience. As technical barriers are disappearing...Read More

Chico’s Eyes ‘Older’ and ‘Bolder’ Enhanced Conversations and Customer Engagement Via Social Campaign

  • February 22 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

Officials at Chico’s want more of their customers to experience their brand and share their feelings about why they are loyal and why they are devoted advocates. This week Chico’s launched its #HowBoldAreYou campaign, which seeks to...Read More

Loyalty360 Reads: February 21st, 2018

  • February 21 2018
  • Resource: Daily News

The latest news in the world of customer experience and customer loyalty.  Folgers Blends Iconic Name with New Brew to Target Younger Coffee Drinkers The best part of waking up is…well, there isn’t a best part. Sleeping in is...Read More

How to Activate On-Premises Loyalty Programs

  • February 21 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

That notion of forming a loyalty community is a great opportunity for marketers, but there are various moving parts attached to it.   Loyalty360 talked to Carlos Dunlap-Beard, VP of Loyalty Solutions at Snipp, about this theme and what...Read More

HuHot Mongolian Grill Takes Different Approach to Customer Engagement

  • February 21 2018
  • Resource: Daily News
  • Jim Tierney, Loyalty360

In the past, officials at HuHot Mongolian Grill had segmented loyalty program members based on total number of visits. But, they sought a solution that would allow them to target their “least likely” visitors.   As a result...Read More

Displaying results 1-10 (of 9416)
 |<  < 1 - 2 - 3 - 4 - 5 - 6 - 7 - 8 - 9 - 10  >  >| 
ad
ad

THE LOYALTY PULSE SURVEY

VIEW ALL
Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?