KIRKLAND, Wash.—Hipcricket, the one-stop mobile marketing and advertising brand owned by Augme Technologies (OTCBB: AUGT), today announced new features and functionality for its AD LIFE™ mobile marketing and advertising platform. The powerful SaaS-based platform is further optimized for customer ease-of-use while adding a number of key updates to Mobile SiteBuilder and the mobile couponing module. These enhancements strengthen the platform’s self-service capabilities and enable tighter integration between mobile channels....