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Loyalty360 reports on news and trends related to loyalty marketing, customer loyalty, customer engagement, customer experience, CRM, voice of the customer and more. Our ongoing coverage is of interest to marketers and operations professionals in any industry.
Moving beyond transactional rewards programs to create true brand affinity has the been goal for many brands operating in the customer loyalty space. While...Read More
As digital technology has proliferated during the past decade, it seems that customer and brand loyalty have become more difficult to develop and sustain. Have the...Read More
Join us to learn why digital utility is key to a successful loyalty program, explore different ways to deliver utility to your customers, and determine what tech...Read More
In 2018, DSW (Designer Shoe Warehouse) re-launched their loyalty program as "DSW VIP" to tremendous success. The revamped program offers faster rewards...Read More
The opportunity to earn desired rewards and benefits over time have always been the bread and butter of loyalty programs. And marketers have always known that big,...Read More
Foot Locker wanted to deepen relationships with its best customers through a unified loyalty program encompassing seven Foot Locker, Inc. banners. Foot Locker...Read More
Sustaining loyalty member engagement is no easy feat. Members expect marketers to personalize communications and share messages and offers that are relevant to ...Read More
Take a peek at the newest technologies and services set to shake up the customer loyalty industry during the Technology & Service Provider Power Half-Hour. This rapid...Read More
In February 2018, as many Canadian customer loyalty programs were faced with bit of turbulence, two of Canada's better-known rewards programs merged, as...Read More
Customers today expect the same experience no matter where they shop with you, be it across channels, across geographies or within franchises. To the consumer...Read More
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