Supplier-Contributed Research

 

Supplier-contributed research brings forward insights, expertise, and perspective directly from our member community. These pieces showcase how leading brands and suppliers are approaching customer loyalty, sharing learnings that help advance the broader industry.

Total Loyalty
Total Loyalty
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Customer Loyalty Programs: What You Need to Know
Customer Loyalty Programs: What You Need to Know
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The Power of Wallet Steering
The Power of Wallet Steering
  • The Stuzo Team
  • December 15 2021
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The Road to AI-Driven Tribal Segmentation
The Road to AI-Driven Tribal Segmentation
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Fraud-Prevention Education: A Positive Customer Experience
Fraud-Prevention Education: A Positive Customer Experience
  • The Iris Identity & Cyber Protection powered by Generali Team
  • October 06 2021
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Adding a Premium Tier to Your Existing Loyalty Program
Adding a Premium Tier to Your Existing Loyalty Program
  • The Clarus Commerce Team
  • September 29 2021
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