Ron Orgiefsky, managing director, emnos; and Todd Bida, director of business development, emnos, have some enlightening views about retail loyalty programs, their popularity and necessity.
Loyalty360 talked to Orgiefsky and Bida during a compelling interview about the state of retail loyalty programs.
Can you talk about the current state of retail loyalty programs now?
Loyalty programs have never been more important in retail than they are today. With the feeling of being “rewarded” or special becoming a....