Chicken Salad Chick has come a long way since its inception in 2008. Its humble beginnings have played a role in the brand loyalty gained in less than a decade.
Loyalty360 talked to Ali Rauch, director of marketing for Chicken Salad Chick, about this strong emotional bond the company has with its customers and prestigious Platinum Award in the Customer Insights category it received at this month’s fourth annual Loyalty360 Awards held at the 10th annual Loyalty Expo.
“At Chicken Salad Chick, our guests are truly incredible,....