Loyalty360 Reads: Caesars Enhances Customer Engagement With Millionaire Maker Series Revival, Viva Unveils Enhanced Subscription Manager, and Mountain Dew Teams Up With MLB for Home Run Rewards
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Caesars Revives Millionaire Maker Series with Expanded Nationwide Competition Caesars Entertainment has announced the return of its Millionaire Maker Series, a large-scale gaming event launching in April 2026 and culminating in a two-day slot tournament finale in Las Vegas in April 2027. The updated program builds on the legacy of the original event while introducing new features, broader participation, and expanded access for Caesars Rewards members. For the first time, the competition will span more than 50 Caesars destinations across....

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