Brands can become transparent, timely, and more accurate with their customer reviews -- and simultaneously weed out fraudulent ones – and enhance engagement and experience levels, according to Mindshare Technologies founder and CEO John Sperry.
On Nov. 12 Mindshare Technologies launched OpenTell, which can help brands use their existing Voice of Customer data to boost their online reputations. OpenTell removes the pain points that often accompany open review websites where anyone can post feedback, whether or not they have visited....