Are prepaid gift cards wasteful? This year an estimated $3 billion dollars will be spent on rewards that are never claimed. Leif Baradoy is CEO of Kiind – an online service recently launched across the U.S. that allows businesses to send gift cards, but only pay when the recipient uses the gift.
As a result, businesses of any size can quickly send out trackable rewards over email to hundreds or thousands of employees.
Unnecessary spending on employee and customer engagement no longer has to be a cost of building great....