The My BJ’s Perks™ Rewards Program, which launched in October 2014, exceeded all expectations during its first year, Stephanie Meltzer-Paul, the company’s Vice President of Membership Rewards and Co-brand, told Loyalty360.
The My BJ’s Perks Program offers BJ’s members two options:
The BJ’s Perks Rewards Membership is an upgraded membership that allows shoppers to earn 2% back on most BJ’s purchases. The annual membership fee is $100 compared to the usual $50.
With the My BJ’s Perks....