Many customer experiences are in need of a reboot. New technological forces and evolving customer behaviors are pushing many brands to imbue their “old” customer experiences with a high degree of relevance and innovation. This applies to brands and marketers across all industries, and it speaks to a simple message, which is this. Evolve or simply fade into insignificance.
The NCR Corporation believes that the traditional concept of the supermarket shopping experience is likely in need of a similar reboot, and it’s not a....