Author Gary Hawkins Discusses His New Book and How an Evolving Society Impacts Retail Technology

  • July 01 2024
  • Resource: In-Depth Exclusives

In his new book, BIONIC RETAIL: HOW TO THRIVE IN AN EXPONENTIAL WORLD, author Gary Hawkins discusses how the pace of change outside organizations is accelerating faster than within, creating a growing gap between what once made retail successful...Read More

Ally Financial: Uniting Communities with Sports Partnerships and Elevating the Customer Experience

  • June 26 2024
  • Resource: In-Depth Exclusives

As a leading digital financial services company, Ally Financial focuses on serving communities and helping customers navigate life milestones and achieve financial goals. From helping customers chart a path to homeownership to planning for...Read More

A&W Restaurants: Building Customer Loyalty through Data-Driven Insights and Personalization

  • June 12 2024
  • Resource: In-Depth Exclusives

A&W Restaurants was founded in 1919 as a root beer stand in Lodi, California, to welcome the troops home after World War I. As America’s oldest franchise restaurant chain, today, there are nearly 450 locations across the U.S. and another...Read More

Great Clips: Leveraging the Power of a Viral Campaign and Building a Path to Customer Loyalty

  • June 03 2024
  • Resource: In-Depth Exclusives

Founded in 1982 in Minneapolis, MN, Great Clips, Inc. counts more than 4,400 salons in the U.S. and Canada. The brand is 100% franchisee-owned and is the largest salon brand in the world, employing over 28,000 stylists. The brand prides itself on...Read More

Pure Barre: Forming Strategic Partnerships, Leveraging Customer Data, and Amplifying Brand Awareness

  • May 29 2024
  • Resource: In-Depth Exclusives

A part of Xponential Fitness, a large global franchise group of boutique fitness brands across verticals including pilates, barre, cycling, rowing, dance, yoga, and more, Pure Barre is a barre-focused franchise boasting over 600 wellness studios...Read More

Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador

  • May 22 2024
  • Resource: In-Depth Exclusives

The brainchild of Adam Breeden (All Star Lanes, AceBounce, and Flight Club) and brothers Steven and Dave Jolliffe (Topgolf), Puttshack is a high-tech mini golf concept where technology has been injected into the traditional game to make it even...Read More

Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty

  • May 20 2024
  • Resource: In-Depth Exclusives

In 1965, a mail-order veterinary supplies business named UPCO was founded in San Diego, California. By 1979, it became Petco, and in 1980, the first Petco store located outside of California opened in Tigard, Oregon. Petco’s significant...Read More

Rodney Strong: Sustainability Efforts Engage Consumers and Cultivate Emotional Loyalty

  • April 29 2024
  • Resource: In-Depth Exclusives

Rodney Strong Vineyards was founded in 1959 when Rodney Strong chose Sonoma County in California as the ideal place to produce some of the best-known wines in the world. Three decades after its founding, Rodney Strong Vineyards’ management...Read More

Lowe’s Home Improvement: A Tiered Rewards Program Designed To Engage DIYers and Attract Millennials

  • April 24 2024
  • Resource: In-Depth Exclusives

From its humble beginnings as a hardware store in a small North Carolina town, Lowe’s grew to become one of the largest home improvement retailers in the world. The company counts nearly 300K associates, encompassing 1,700+ home improvement...Read More

The Coca-Cola Company: Brand Refreshes Global Campaign Leveraging AI and Social Media

  • March 18 2024
  • Resource: In-Depth Exclusives

The Coca-Cola Company’s global initiative, the ‘Best Coke Ever?’ debate, is using artificial intelligence (AI) to create a truly unique experience for consumers and Coca-Cola fans. One of the key elements in the campaign includes...Read More

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