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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Founded in a woodworking shop in 1932, the LEGO Group did not start with its signature plastic bricks — it started with a duck. In Billund, Denmark, Ole Kirk Kristiansen started making toys under the name LEGO, which comes from the Danish...Read More
LendingClub® was founded in two unlikely ways. First, it began during the Great Recession of 2007, when banks were not issuing loans because of the economic climate. Second, it started as a Facebook app connecting users with personal lenders...Read More
In this follow-up discussion, Mark Johnson, CEO of Loyalty360, continues his conversation with Kimberley Gardiner, Chief Marketing Officer at Tractor Supply, on the benefits of forming key partnerships based on what customers value and...Read More
In this follow-up discussion, Mark Johnson, CEO of Loyalty360, continues his conversation with Carolyn Pollock, Chief Marketing Officer for Men’s Wearhouse, on building emotional loyalty through significant life events and how the company...Read More
After 85 years in business, Tractor Supply is the largest rural lifestyle retailer in the U.S. Originally founded as a mail-order catalog business in 1938, the company opened its first retail store in Minot, ND, in 1939. Today, the brand operates...Read More
Men’s Wearhouse, founded in Houston, TX, in 1973 by George Zimmer, is well-known for its iconic TV commercials in which Zimmer himself stared, guaranteeing satisfaction to those shopping in his stores. By the 1990s, the brand promised...Read More
Signia is one of the 14 brands under the WS Audiology (WSA) umbrella. Formed in 2019 through the merger of Sivantos and Widex, WSA is a global hearing aid manufacturer, with its headquarters in Denmark and another U.S.-based headquarters in Iselin...Read More
In this follow-up discussion, Mark Johnson, CEO of Loyalty360, continues his conversation with Stacy Fields, Director of Digital Experience for MOOYAH Burgers, Fries & Shakes, on the critical component of employee education and engagement when...Read More
Founded first as a mail-order tractor parts business in 1938 by Charles E. Schmidt, Sr., Tractor Supply Company opened its first retail store in Minot, ND in the following year. Ever since, Tractor Supply has been passionate about making sure it...Read More
Wow Bao — a fast-casual restaurant concept serving Asian cuisine — was founded by Lettuce Entertain You Enterprises (LEYE) in 2003, a family-owned organization that owns, manages, and licenses more than 60 brands and 130 restaurants in...Read More
October 16,2024
October 09,2024
October 07,2024