Parkland: Building a Successful Rewards Program Across Multiple Field Brands

  • October 02 2023
  • Resource: Leaders in Customer Loyalty

Parkland, an international distributor of fueland convenience retailer, is vertically integrated within the energy space. Established in the 1970s in rural Alberta, Canada, the brand now has over 4,000 locations across 25 countries. While some...Read More

Aspire Inspires: A Q&A with Signia Aspire on Building Relationships with a B2B Customer Loyalty Program

  • September 26 2023
  • Resource: Leaders in Customer Loyalty

In 1878, an amazing discovery by German inventor Werner von Siemens — a telephone built with a horseshoe magnet amplified voice signals — started a revolution that would eventually improve the lives of millions living with hearing loss...Read More

BWH Hotels: A Focus on Personal Service Builds Strong Customer Loyalty

  • September 25 2023
  • Resource: Leaders in Customer Loyalty

BWH Hotels has established itself as an industry leader in hospitality and customer loyalty. With over 4,500 locations around the globe, loyal guests are important for domestic and international markets. BWH Hotels was founded in Phoenix, Arizona...Read More

Fueling a Rewarding Experience: A Q&A with Parkland on Building a Customer Loyalty Program and Delivering Early Rewards (Interview Part Two)

  • September 20 2023
  • Resource: Leaders in Customer Loyalty

In this follow-up discussion, Mark Johnson, CEO of Loyalty360, continues his conversation with Michael McDowell, Vice President of Loyalty Programs and Partnerships at Parkland, about how the brand’s customers are evolving, how Journie&trade...Read More

Fueling a Rewarding Experience: A Q&A with Parkland on Building a Customer Loyalty Program and Delivering Early Rewards (Interview Part One)

  • September 19 2023
  • Resource: Leaders in Customer Loyalty

Established in the 1970s in rural Alberta, Canada, Parkland has become a leading convenience and fuel marketer across the country. Expansion throughout Canada and into the United States and the Caribbean has been driven mostly through acquisitions...Read More

National Woman Road Warrior Day: Hilton Strengthens Customer Loyalty by Celebrating Women Who Travel for Business

  • September 18 2023
  • Resource: Leaders in Customer Loyalty

Visionary Conrad Hilton entered the hospitality industry in 1919 by purchasing a hotel in Cisco, TX, triggering a chain reaction of innovation and achievements that would ultimately lead to worldwide success for today’s Hilton.  ...Read More

Technology Makes It Easier: A Q&A with Wings and Rings on Loyalty Programs and Improved Customer Engagement

  • September 14 2023
  • Resource: Leaders in Customer Loyalty

Known originally as Buffalo Wings and Rings, the Wings and Rings first opened its doors in 1984 in Cincinnati, OH, with four locations. Entrepreneurs Nader Masadeh, Phillip Schram, and Haytham David bought the properties in 2005 with an eye to...Read More

A Game-Winning Approach: A Q&A with Aristocrat on Building B2B Customer Loyalty

  • September 13 2023
  • Resource: Leaders in Customer Loyalty

Aristocrat was founded in Sydney, Australia, in the 1950s as a gaming provider. Expansion followed in the next two decades, bringing the first five-reel slot machine to Europe and the U.S. By 1979, the all-electronic game, Wild West, arrived on...Read More

Exceeding Travelers’ Expectations: A Q&A with BWH Hotels on Leadership, Customer Loyalty, and Brand Partnerships

  • September 12 2023
  • Resource: Leaders in Customer Loyalty

For over 75 years, BWH Hotels has inspired guests to travel through unique experiences and comfortable stays. The company’s success comes from its team’s caring spirit and a deep commitment to providing guests with excellent service...Read More

Changing to Provide Meaningful Value: A Q&A with Scene+ on Relaunching Its Loyalty Program, Personalization, and Building Partnerships

  • September 07 2023
  • Resource: Leaders in Customer Loyalty

Scene+ was founded in 2007 by Cineplex and Scotiabank, one of Canada’s largest movie theater chains and one of Canada’s top five banks respectively. Cineplex had access to a large amount of customer data without an effective way to act...Read More

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