MGM Wagers Big on Non-Gaming Loyalty Members

  • May 25 2022
  • Resource: In-Depth Exclusives

The Las Vegas Strip has long been known as the city that never sleeps, with lights flashing and slots pinging from sunup to sundown. But what used to be the biggest draw to the town has changed. Today, visitors flock to Vegas for the nightlife...Read More

Q&A with Kevin FitzPatrick, Ruby Tuesday

  • May 24 2022
  • Resource: In-Depth Exclusives

Kevin FitzPatrick is the senior vice-president of digital and performance marketing at Ruby Tuesday, a chain of American casual restaurants founded in Knoxville, Tennessee known in part for its endless garden bar. Loyalty360 CEO Mark Johnson met...Read More

Cohesive Customer Loyalty Program Encompasses “ALL of Accor”

  • May 23 2022
  • Resource: In-Depth Exclusives

What began as a single hotel in Paris in 1967, today Accor is a world-leading hospitality company consisting of 5300 properties and 10,000 food and beverage venues in over 110 countries. Brands such as Fairmont, Sofitel, Mercure, Ibis, Adagio...Read More

Customers Flip Over IHOP Loyalty Program

  • May 20 2022
  • Resource: In-Depth Exclusives

IHOP, the International House of Pancakes, is a Sunday morning tradition as much as it is a late-night hangout. What began as a single location in 1958 in Toluca Lake, Los Angeles, today covers the globe with its iconic red, white and blue smiling...Read More

Ruby Tuesday Doesn’t Let Age Slow it Down

  • May 16 2022
  • Resource: In-Depth Exclusives

While American casual dining restaurant Ruby Tuesday recently turned fifty, middle-age is not slowing it down. In fact, the brand is as relevant as ever with customer sweepstakes, exciting brand partnerships and the rollout of a new loyalty...Read More

Q&A with Chad Crawford, CKE Restaurants

  • April 25 2022
  • Resource: In-Depth Exclusives

Chad Crawford is the Chief Brand Officer of CKE Restaurants, the parent organization for quick-service brands Carl’s Jr. and Hardee’s, based in Franklin, Tennessee.   Loyalty360 CEO Mark Johnson met with Crawford to discuss the...Read More

Escaping to Paradise with Margaritaville Perks

  • April 13 2022
  • Resource: In-Depth Exclusives

"The loyalty is there, it's our job not to screw it up" – Claudia Infante, Senior Vice-President of Revenue Strategy at Margaritaville   Margaritaville is more than a brand, it's a lifestyle. From the first chords of...Read More

Loyal Carl’s Jr. and Hardee’s Fans Crave Rewards Program

  • April 11 2022
  • Resource: In-Depth Exclusives

West coast icon Carl's Jr. and its east coast counterpart, Hardee’s restaurants, are hallmarks of the American quick-service restaurant landscape, founded 80 and 60 years ago, respectively. These long-standing brands are known for...Read More

Q&A with Beth Johnson, Citizens Financial

  • April 07 2022
  • Resource: In-Depth Exclusives

Beth Johnson is the Chief Experience Officer at Citizens Financial, a full-service national bank and direct-to-consumer lending business.   Loyalty360 CEO Mark Johnson met with Beth Johnson to discuss the challenges and opportunities in the...Read More

Q&A with Jim Marcum, CEO, David's Bridal

  • April 04 2022
  • Resource: In-Depth Exclusives
  • Mark Johnson

Jim Marcum is the Chief Executive Officer for David's Bridal, a national and intentional retailer of bridal and formalwear with headquarters in Conshohocken, Pennsylvania.   Loyalty360 CEO Mark Johnson met with Marcum to discuss the...Read More

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