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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Accidents happen, even to the best pizza
makers in the world. So when Domino’s decided to provide “Delivery Insurance” on their products more than a decade ago, customers literally ate it up.
The feedback that Domino...Read More
For a toy company that has been around since 1932 — and which it seems has appeared in every household known to man — LEGO thought it needed to take a different approach with its rewards program.
Before 2019, the previous...Read More
Alan Magee is Vice President of Digital Marketing and Technology at Church’s Chicken, which — along with its sister brands Texas Chicken and Church’s Texas Chicken outside of the U.S. —has more than 1,500 locations...Read More
Crime may not pay, but for 19 Crimes’ Infamous Insiders Rewards program,
there was a definite payoff to its marketing efforts this past year.
19 Crimes is the cornerstone in the Treasury Wine Estates portfolio, and its witty and...Read More
Sodexo North America employs 160,000 people at 13,000 sites in all 50 of the United States and Canada, providing facilities management and food services to schools, universities, hospitals, senior living communities, venues, and other vital...Read More
Mark Johnson, CEO of Loyalty360, had the chance to talk with Katherine LeBlanc, Chief Marketing Officer with Painting with a Twist, the original and leading paint and sip franchise with almost 300 studios open or in development in 39...Read More
Chances are you’ve probably driven past a convenience store owned by GPM Investments, the 7th largest convenience store chain in the country based in Richmond, VA. Nationally, GPM has 1,350 company-operated stores and 1,580 dealer...Read More
As the Chief Marketing Officer for Twist Brands, Katherine LeBlanc knows full well the importance of supporting the companies’ franchisees as they battle through what seems to be the ever-changing habits of its customers...Read More