Whole Foods Opening Smaller Stores To Improve Customer Experience for Urban Shoppers

Natural and organic food retailer Whole Foods Market has announced its plans to create a new, quick-shop store format for urban consumers. The new stores are expected to offer a faster and more streamlined shopping experience while giving them access to high-quality fresh groceries. The new store format will be called Whole Foods Market Daily Shop. 

The first outlet is expected to open later this year in New York’s Upper East Side neighborhood. The new store will be the first Whole Foods store in Manhattan to have Juice & Java, a new offering serving fresh-pressed juices, tea, coffee, smoothies, soups, sandwiches, and desserts. 

More compact models of Whole Foods stores are expected to open in the city and nationwide with the new, smaller format. 

The new convenience store-style Whole Foods will be between 7,000 and 14,000 square feet compared to 40,000 square feet, which is the average size of most Whole Foods stores. The reduced size will facilitate the establishment of Whole Foods stores in denser, more metropolitan areas. 

Christina Minardi, Executive VP Growth & Development, Whole Foods Market & Amazon, said, “At our new store formats, we’re tailoring every square foot to the unique, fast-paced needs of urban lifestyles. We’re excited to introduce a new way for our customers to quickly pick up their Whole Foods Market favorites — from grab-and-go meals to that last-minute dinner ingredient — making the early morning or after-work grocery trips more efficient and enjoyable. Expanding our footprint with Whole Foods Market Daily Shop is key to our growth, fostering deeper customer connections, and advancing our purpose to nourish people and the planet.” 

The new stores will have the fresh seasonal selection of produce that Whole Foods is renowned for, as well as meat and seafood, prepared foods, local specialties, alcohol, snacks, key grocery items, drinks, and more. 

Check out this Small Whole Foods Market Daily Shops video on YouTube:
https://www.youtube.com/watch?v=DZEnq_h2j2A  

 

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