Wayfair Seizes Massive Market Opportunity to Earn More Brand Loyalty
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The customer experience continues to resonate more and more at Wayfair, one of the world’s largest online selections of furniture, home furnishings, décor, and goods, including more than eight million products from more than 10,000 suppliers. Liz Graham, Vice President of Sales and Service, Wayfair, talked to Loyalty360 about the company’s resounding customer experience. “We have a massive market opportunity as consumers increasingly embrace the ease and convenience of shopping online,” Graham explained. &ldquo....

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