Trivago Listens to the Customer – and Gives Its Guy a Makeover
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With so many discount travel websites vying for customer engagement and customer loyalty, it’s all too important to listen – even when it’s about a spokesperson’s wrinkled shirt. After receiving complaints and general sarcastic commentary about how the actor who appears on Trivago’s commercials looked - disheveled and well-traveled (or maybe well-worn) - the German discount hotel site listened to its customer, and revealed this week the Trivago guy’s new look. A makeover seemed inevitable considering....

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