Tommy Hilfiger Accelerates Sustainability Journey With ‘Make it Possible’ Program

Tommy Hilfiger has announced ‘Make it Possible,’ a bold approach to environmental and social sustainability that reinforces the organization’s commitment to create fashion that ‘Wastes Nothing and Welcomes All.’

With Make it Possible, Tommy Hilfiger is initially committing to 24 ambitious targets centered around circularity and inclusivity, outlined across four pillars towards 2030:

  • Circle Round: make products to be fully circular, and part of a sustainable loop.

  • Made for Life: operate with sensitivity to planetary boundaries.

  • Everyone Welcome: be a brand that works for every Tommy customer, always inclusive, completely accessible.

  • Opportunity for All: create equal access to opportunity.

Tommy Hilfiger’s program is powered by parent company PVH Corp’s Forward Fashion strategy, a set of 15 priorities designed to reduce negative impacts to zero, increase positive impacts to 100%, and improve the over 1 million lives across the company’s value chain.

“I opened my first store, People’s Place, in 1969 in my hometown of Elmira for people of all backgrounds to come together and share exciting pop culture experiences,” says Tommy Hilfiger. “As our brand has evolved over the years, driven by this inclusive spirit, so has our commitment to social and environmental sustainability. With Make it Possible, we will go even further with our commitment.”

Martijn Hagman, CEO, Tommy Hilfiger Global and PVH Europe, says in these times of health, human, environmental and economic crisis, that we all share a responsibility to find innovative solutions that will encourage inclusivity and build a more circular future.

“It is in our nature to drive change, even in the most challenging of times, which is why we are announcing our ambitious Make it Possible sustainability program, outlining 24 targets towards 2030,” Hagman says. “Tommy Hilfiger has a decade’s long track-record for driving a more sustainable future, including pioneering low impact denim processes, championing water stewardship, and creating more inclusive collections. Make it Possible is one way we will work together to make a meaningful and lasting contribution towards a better fashion industry.”

Throughout its journey, Tommy Hilfiger will share its progress. For more information on Make it Possible and a full overview of achievements to date, visit:

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