Just like regular doctor visits or routine auto inspections, the health and well-being of a loyalty program should also receive a standard tune-up. That was the crux of Thursday’s Loyalty360 webinar titled, “5 Steps to Assess the Health & Effectiveness of Your Loyalty Program.”
Presented by Luc Garneau, the Vice President of Strategic Consulting Services at DataCandy, the webinar offered attendees strategies to measure the value of loyalty programs, how to recognize warning signs, and ways to successfully maximize ROI....