Tata Motors today formally announced the launch of Tata Delight, a customer loyalty programme for owners of its commercial vehicles. Tata Motors is the first company in the commercial vehicles industry to launch this unique engagement initiative.
At the launch of Tata Delight, Ravi Pisharody, President - Commercial Vehicle Business Unit, Tata Motors said, “We thank our esteemed customers for their long-standing support to the Tata brand. To create an even deeper customer connect, and take our relationship with....