For Mark Yarkosky, Director of Consumer Services at Sprint, the formation of the Seamless Air Alliance offers a great opportunity.
“We’re still early in the development, but we want to see a customer journey that will be simpler,” Yarkosky told Loyalty360. “Our top goal is to provide our customers with the ability to maintain connectivity for all of their devices while on board an aircraft, removing the hassles that exist today and, at the same time, respecting the rules and regulations of the FCC, FAA, and....