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Small-Business Retailers Identify Customer Service as Major Advantage Over Large Retailers this Holiday Season Survey shows 58 percent of small businesses optimistic heading into 2010 NEEDHAM, Mass., Oct. 29  Half of small-business retailers who compete against major retailers say customer service differentiates their business from their larger competitors, according to a recent survey from RatePoint, a leading provider of customer feedback and online reputation management services. Similarly, a February 2009 study by Forrester....

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