Young America, www.young-america.com, an incentive marketing firm, has hired Shannon Campbell, a 20-year veteran of the incentive, loyalty, rebate, prepaid and CPG industries, as vice president, incentive solutions focusing on large clients in the incentive product marketplace.
For eleven years immediately prior to joining Young America, Campbell worked for InteliSpend Prepaid Solutions, LLC (an independent entity within Maritz Holdings, Inc.), as a senior account executive covering Fortune 500 brands headquartered in the Central U.S.
His previous work experience includes leading sales roles at Nabisco Biscuit Company and Crumpley & Associates. He holds a Bachelor of Science degree in Management/ Administrative Management from Missouri State University. He will be based in St. Louis.
“Shannon brings a deep knowledge of the incentive product space and a solid network of marketing, HR, incentives, finance and procurement contacts that will serve our team well,” said Patrick Feit, Senior Vice President of Sales for Young America.
About Young America Corporation
With 40 years of experience and more than 300,000 marketing programs, Young America provides the full range of customer engagement and incentive services for its clients, including data analytics, strategy, rewards, and communications and program management. From acquisition to growth and retention, YA creates Engagement Marketing solutions that drive greater brand awareness, invite more customers and generate more sales for their clients. Young America provides a single platform that integrates strategies in support of driving incremental behavior from consumers, employees and channel partners. Young America Corporation is based in Young America, Minnesota and is one of the largest rebate and loyalty program fulfillment providers. Visit us at www.Young-America.com.