Ralph Lauren has launched a new fashion line in the metaverse via the online game Fortnite. The “Polo Stadium Collection” includes a limited run of physical hoodies, sweatshirts, sweatpants, button-down shirts, polo shirts and caps, with digital outfits that are for sale in-game. The clothing features a mashup of the Polo logo with its iconic jockey riding the Fortnite llama. This marks the first time in Ralph Lauren’s 55-year history that the logo has been redesigned.
Rapper Polo G. kicks off....