CORBY, England, December 15, 2011—
- As the economy continues to struggle, new research shows consumers are more likely to turn to coupon promotions to make Christmas as special as ever -
Key findings:
32% of women (vs 27% of all shoppers) are looking for more promotional offers than they were this time last year as the belt tightening seen in 2010 continues to get worse this Christmas
Almost a quarter of shoppers (23%) who are looking for more promotions state they have less money than they did a year ago (up from 12% in April 2011....