Upscale retailer Nordstrom seemingly presses all the right buttons, whether it relates to customer engagement, customer experience, or customer loyalty.
But Nordstrom co-president Blake Nordstrom talked about the brand’s evolution during the company’s recent first-quarter earnings call.
“Over the past decade, we’ve transitioned from being a predominantly mall-based store business to one that is more diversified, with multiple ways for customers to shop with us,” he explained. “During this time, we....