As governments enact new data privacy laws and set forth regulations to protect consumers, some brands remain unprepared to meet the new requirements — unsure of what they must do to remain compliant and where to begin. With challenges spanning internal questions about data previously collected, how to continue interactions under the new regulations, and who within the organization should own the responsibility, it is no surprise that many brands have yet to form a cohesive strategy to adhere to and thrive under the laws that have....