NetJets, a Berkshire Hathaway company and the worldwide leader in private aviation, wants to make the customer experience even more memorable. As a result, the company launched a mobile iPhone app, which makes it easier than ever for its customers to book flights, update personal travel needs, review flight status, and speak to their dedicated customer service teams.
NetJets officials are always trying to find ways to save its customers time and simplify their travel experiences.
The NetJets customer app is a clean, intuitive interface that provides all the details about a customer’s jet, crew, and unique travel experience. It provides a convenient way to access the NetJets fleet of more than 700 aircraft world-wide, including its new Signature Series fleet, which includes the Global 5000 & 6000, the Challenger 350, the Phenom 300, and coming soon to the fleet, the Citation Latitude, and Challenger 650.
NetJets celebrated its 50th anniversary last year.
“The app will impact the customer’s ‘day-of’ experience,” Kelly Macaulay, VP of Marketing, NetJets told Loyalty360. “One of the core reasons we developed the app was to provide the customer a one-touch solution to access all of their travel needs and quickly contact NetJets while on the go. The app also provides contextually relevant information to a customer as they near their flight.”
Customer feedback played a significant role in the design and launch of the mobile app.
“We looked closely at the holistic customer experience and how this app could enhance that experience,” Macaulay added. “We also took into account the continued growth in mobile/tablet activity to the customer portal website (consistent with most sites). As the NetJets customer base is very targeted, our efforts are driven in many cases by direct conversations with our owners. In this case, we were able to set up a Beta test while in development and integrate customer feedback into the final product. We have a very narrow customer base in comparison to other consumer brands, so we’re able to leverage the personal relationships we have with our customers to gather targeted information about what they want/need to help further enhance their experience.”