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When it ships in September, the iPhone 5 will hit a hungry market. Apple has a huge advantage in contrast to other platforms, the apps. It’s these which mean 54 percent of iPhone owners will stick with Apple: and with the company reportedly planning to offer a free iPhone 3GS, this app advantage will grow. “As its entry-level iPhone strategy, Apple is expected to cut iPhone 3GS to $0 (on contract, $399 unsubsidized) in conjunction with iPhone 5 launch,” said RBC Capital analyst Mike Abramsky. “This approach is....

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